Libsyn Directory

The Art of Selling for Non-Salespeople

Release Date: 01/18/2024

Expertly Crafting Your Story and Messaging

The Conscious Marketer

Feel overwhelmed by the complexities of marketing and storytelling? Tune into the latest episode where we delve into the art of crafting compelling narratives with guest Ben Patwa. Ben, a renowned messaging expert and business growth strategist, shares his extraordinary journey from an aspiring basketball player facing physical setbacks to a celebrated coach and consultant. Discover how his experiences shaped his understanding of human behavior and communication, skills vital for effective storytelling and marketing. This episode is packed with practical advice for entrepreneurs and marketers...

The Art of Selling for Non-Salespeople

The Conscious Marketer

Feeling uneasy about the world of sales? Dive into this episode where we demystify the art of selling, especially for those who don't consider themselves natural salespeople. Join Richard and Kylie as they welcome Nicole Cramer, a former teacher turned entrepreneurial sales and conversation coach. Nicole shares her unique journey from the classroom to the sales floor, revealing how she transformed her teaching skills into sales expertise. This episode is a treasure trove for anyone who feels apprehensive about sales, offering insights into overcoming limiting beliefs and embracing your...

Omni-Channel Marketing VS Single-Channel Marketing

The Conscious Marketer

Are you navigating the complex world of marketing and struggling to choose between omnichannel and single-channel strategies? In this thought-provoking episode, Richard Taubinger and Kylie Slavik dissect the evolving marketing landscape, examining the rise and fall of various channels each year. The key to success lies in mastering one platform before moving on to the next, rather than dabbling superficially in multiple channels. Join Richard and Kylie as they explore the nuances of choosing the right marketing channel, the balance between focus and diversification, and the dynamic...

Mastering Authentic Storytelling And Stage Authority

The Conscious Marketer

Feel overwhelmed by navigating your stage presence and crafting authentic storytelling? Tune into our latest episode where we explore the art of mastering stage authority with the fascinating Vena Ramphal, a classical Indian dancer turned leadership coach. Discover her tips on using conscious movement to enhance your stage presence, communicate your message more effectively, and unlock the layers of your personal story. Tune in to this new episode of The Conscious Marketer podcast —Mastering Authentic Storytelling And Stage Authority Key points covered in this episode: 00:00:00 Introduction....

Are Referrals Important?

The Conscious Marketer

Discover the power of referrals! Join Richard Taubinger and Kylie Slavik as they delve into the crucial role of referrals in business growth. Learn how Richard and Kylie built their businesses through referrals, and why relying solely on them can be a double-edged sword. They share personal experiences of the risks involved when a significant portion of business comes from a few clients and the potential instability it can cause. Whether you're a solo entrepreneur or looking to expand your reach, this episode offers invaluable insights on navigating the challenges and opportunities in...

Self-Love: Your Unlikely Marketing Superpower with Darcy Lord

The Conscious Marketer

Feel stuck in the marketing maze? Join hosts Richard Taubinger and Kylie Slavik as they welcome Darcy Lord, a renowned self-love expert and founder of transformative programs. In this episode, Darcy shares her unique insights on how self-love is not just a personal virtue but a powerful tool in marketing. Her stories of overcoming obstacles and leveraging self-love for success are not only inspiring but also offer practical lessons for marketers. Uncover the essential connection between honoring oneself and effective marketing. Her journey is a testament to the transformative power of...

The Underdog Principle In Marketing

The Conscious Marketer

Discover why rooting for the underdog isn't just a feel-good sentiment but a powerful tool in shaping successful marketing campaigns. Join hosts Richard Taubinger and Kylie Slavik as they delve deep into the heart of innovative marketing strategies. They explore how marketing, when done right, isn't just about promoting a product or service, but about tapping into the innate desire for greatness and accomplishment that resides in every individual. By aligning marketing narratives with this innate desire, individuals and businesses can transform their marketing into a service that...

The Spiritual Entrepreneur's Playbook with Charbel Zreik

The Conscious Marketer

Discover how transformative experiences and dedication to inner healing can shape a mission. The remarkable leader of Manifestation Capital, Charbel Zreik shares his inspiring journey from surviving the Lebanese civil war to ascending through Ivy League education and blossoming into a self-made entrepreneur. He enlightens us about the intersection of spirituality and entrepreneurship, emphasizing how businesses with dual purposes can elevate consciousness globally. Bring clarity and success into your life where spirituality and business acumen converge to create a playbook...

What's Working Now in Marketing

The Conscious Marketer

Feel overwhelmed by the rapidly evolving marketing landscape? Join us as we unravel the secrets of what's working now in marketing! Learn why the end of the year might be the best time for book launches and product sales, but perhaps not the ideal window for online courses due to increased ad spend competition. Discover how to cleverly time your offers to bypass the holiday advertisement frenzy, ensuring your message isn't lost in the noise. Don't miss the insightful tips on leveraging pre-enrollment and tax incentives to boost end-of-year sales, as well as the importance of offering...

Finding Vision in the Marketing Maze with Jim Niswonger

The Conscious Marketer

Feeling overwhelmed by the complexity of marketing strategies and lost in the maze of modern advertising? Find clarity and vision with the latest episode of our podcast, where we dive into the world of marketing with the insight of seasoned sales strategist Jim Niswonger. He shares his transformative journey from a 20-year career in manufacturing to becoming a marketing maestro, revealing his unique approach to helping businesses carve out their niche in the digital landscape. Don't miss this opportunity to reshape your marketing vision and strategy with the wisdom of a...

More Episodes

Feeling uneasy about the world of sales? Dive into this episode where we demystify the art of selling, especially for those who don't consider themselves natural salespeople.

Join Richard and Kylie as they welcome Nicole Cramer, a former teacher turned entrepreneurial sales and conversation coach. Nicole shares her unique journey from the classroom to the sales floor, revealing how she transformed her teaching skills into sales expertise.

This episode is a treasure trove for anyone who feels apprehensive about sales, offering insights into overcoming limiting beliefs and embracing your inner salesperson.

Discover her strategies for making sales feel natural and not "salesy," and understand why selling is ultimately about serving others.

Tune in to this new episode of The Conscious Marketer podcast —The Art of Selling for Non-Salespeople

Key points covered in this episode:

00:00:00 Introduction

00:05:17 Sales is a Form of Service. Nicole shares her philosophy that 'selling is serving,' changing the game for those averse to traditional sales approaches.

00:06:49 Overcoming the Fear of Sales. Nicole and Richard discuss strategies to help people see sales in a new light, focusing on relationship-building.

00:09:49 The Power of Authentic Conversations in Marketing. Kylie highlights the importance of genuine conversations in marketing. They discuss how reframing one's approach to conversations can lead to successful marketing strategies

00:15:33 Consultative Selling in Practice. Kylie shares her experience with a chiropractic office that successfully shifted to a high-ticket offering, guided by Nicole's advice.

00:17:42 Avoiding Sales Pitfalls. Richard steers the conversation to uncover common mistakes in sales. Nicole identifies key pitfalls such as going into conversations with a pitch mentality.

00:23:05 Directing Conversations Effectively. Nicole advises on the significance of understanding the purpose of each conversation. She suggests asking clients what would make the conversation successful for them.

00:29:42 The Myth of Outsourcing Sales. Richard discusses the common myth that sales and marketing can be entirely outsourced, especially for personal brands.

00:34:11 The 'Exactly What to Say' Method. Kylie asks about Nicole's approach, based on the book "Exactly What to Say." Nicole explains that the effectiveness of sales is not just in the words used but in the approach to conversations.

00:38:15 Sales as Personal Development. Richard reflects on how embracing sales can be a journey of personal development. He discusses how moving past old scripts and identities, and approaching sales with the right intention can transform lives.

00:44:17 Selling Beyond Products and Services. Nicole concludes by emphasizing the significance of selling belief in oneself. She describes sales as a process of convincing clients to trust in their decision-making and the possibilities that lie ahead.

Nicole Cramer is a trailblazing entrepreneur and Sales Conversation Coach, renowned for her expertise in blending human connection, sales psychology, and strategic communication. She holds the distinction of being an Exactly What to Say™ Certified Guide. After a remarkable seven-year stint in corporate sales, Nicole ventured into founding her coaching and training company, focusing on empowering women to enhance their earning potential through masterful sales conversations.

Her innovative approach transcends traditional sales tactics, integrating the art of conversation with the science of sales, making her a sought-after Keynote Speaker and Corporate Sales Trainer. Nicole's passion extends beyond her professional realm; she is an avid salsa dancer and a devoted dog parent to Cassie. Her current drive involves helping entrepreneurs and sales professionals redefine their sales strategies, ensuring they are authentic, effective, and deeply rooted in the principles of connection and engagement.

Links:

LinkedIn: https://www.linkedin.com/in/thenicolecramer

Facebook: https://m.facebook.com/TheNicoleCramer/

Instagram: https://www.instagram.com/thenicolecramer/

Website: www.thenicolecramer.com

Podcast:

https://podcasts.apple.com/us/podcast/healthy-steps-with-nicoles-podcast/id1544145389

YouTube channel: https://www.youtube.com/channel/UCQCAa9pAS5AFvMGyRRcDChA

————————————————————————————————

The Conscious Marketing Movement is all about building a community of conscious leaders, creators, and entrepreneurs.

CONNECT WITH US

Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business.