206: A Quiz in Your Biz: Psychological Benefits and Copywriting Tips for Quizzes with Branding Expert Annmarie Rose
Copy That Pops: Writing Tips and Psychology Hacks for Business
Release Date: 03/05/2020
![217: Live Copy Consult with Lauren Fritts [The Stigma Disruptor from That Mental Shit Podcast] show art](https://assets.libsyn.com/item/22139201?height=50&width=50)
217: Live Copy Consult with Lauren Fritts [The Stigma Disruptor from That Mental Shit Podcast]
Copy That Pops: Writing Tips and Psychology Hacks for Business
Want to be a fly on the wall as a word nerd crafts concise, compelling copy? Then this episode is for you! : ) Live, no prep, and fully recorded (video in shownotes here below too), I talk with Lauren Fritts about her podcast, personal brand, and business. Under the umbrella of the name “That Mental Shit with Lauren Fritts” we brainstormed today on two main things: A tagline. “Can you say what you do in 10 words or fewer?” The “how” she accomplishes her “why.” Here are the notes showing what we came up with together: That Mental Shit with Lauren Fritts TAGLINE:I inspire women...
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003 - Future Pacing: The Simple & Subtle Trick to Get Your Prospect On the Path to “Yes"
Copy That Pops: Writing Tips and Psychology Hacks for Business
Future Pacing is an important psychological concept and tactic. We dive into why selling the “benefits” of your product is so much more effective than selling the “features" and how to do it with an example. What my real estate agent taught me about writing better copy. Why helping your audience visualize their future with your product can improve conversions. What future pacing can do for your business. How to use future pacing in your headlines and landing pages. How my business coach used future pacing to get me to work with her. Read More:
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228: Co-Writing a Workbook to Help Families Build the Life They Want - with Jonathan Maki, MBA
Copy That Pops: Writing Tips and Psychology Hacks for Business
Lessons learned from co-authoring a workbook that is engaging and helps your audience achieve real results, join us today for a conversation with Jonathan Maki of MFI Works. First interview with Jonathan: --> Jonathan's new workbook: --> --- For the full shownotes for this episode, visit us here:
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227: Live Blog Consult: Helpful Advice to Improve Your Writing (with Eric Piccione of Financial Freedom and Me)
Copy That Pops: Writing Tips and Psychology Hacks for Business
Let's look for ways (live!) to improve Eric Piccione's blog: FinancialFreedomAndMe.com! With special guest Signe Beck (with whom we are doing a live social media content creation consult very soon!). This is the first live stream I've done in a long while to help others with their writing for business online. Hope you enjoy! Head back to the for more info on this episode and others!
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226: How to Use ChatGPT and 11.ai to Create an Entire Podcast Without Speaking or Writing a Word
Copy That Pops: Writing Tips and Psychology Hacks for Business
Exactly How to Use ChatGPT and 11.ai to Create an Entire Podcast in 10 Minutes Without Speaking a Single Word Want to create more podcasts fast and with help? Maybe you want to create a show where you don't even have to speak? Maybe you want help writing your podcast scripts? If this is you, listen to this superfast episode that my AI bot "Aurora" recorded for me! STEP 1: Have ChatGPT Generate a Script Background info: The podcast is called Copy That Pops. The host is LaptopLaura. Laura always closes the podcast by saying, "And remember to keep finding ways to write copy that pops!" I want...
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225: Free Kids Audiobook -- Duck Buddies: The Secret Clubhouse by LaptopLaura
Copy That Pops: Writing Tips and Psychology Hacks for Business
Listen free to my first children's book, now live on Amazon for Kindle, paperback, hardcover, and audiobook: I had so much fun with this project and learned a lot about the fiction book writing world and kids' book genre. It's a departure from 95% of the content on this show so far, but something more and more of my clients have been asking for help with. To learn more about children's book writing, publishing, and marketing check out the following past episodes: 1. Marketing Your Books to Parents AND Kids with Podcasts, Live Events, and Collaborations from Childrens’ Book Author...
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224: Writing Kids Books Inspired by NFT Art and Building Brands with Raj Khater (Plus: Duck Buddies Book 1 is Live!)
Copy That Pops: Writing Tips and Psychology Hacks for Business
Learn about the exciting world of NFTs and their potential for creative projects, including writing children's books, building brands, and growing business with Laura, the creator of the Duck Buddies book series, and Raj Khater, a former VP at the Royal Bank of Canada, entrepreneur, and prolific NFT collector. Laura wrote Duck Buddies: The Secret Clubhouse with gorgeous illustrations based off of artwork from well-know Ethereum blockchain projects including SupDucks and Bored Ape Yacht Club. Links to more: • Episode 223 with April Cox for more on how to write, illustrate, publish, and...
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223: Unlocking the Secrets of Children's Book Creation: Expert Tips on Writing, Illustrating, Publishing, and Marketing Kids' Books with April Cox of Self Pub Made Simple
Copy That Pops: Writing Tips and Psychology Hacks for Business
Have a children’s book in you? Ever read a kid’s book and thought, “I could do better than this!”? Then this episode is one you should listen to 3x! In this podcast, Laura interviews April Cox to reveal tips and advice for self-publishing a children’s book. Step by step children’s book creation! Laura and April cover a range of topics, including the importance of having a clear concept, storyboard, and outline before starting to write, finding the right editor and illustrator, the benefits of joining a writing group, marketing strategies, and the role of graphic design and layout...
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222: ChatGPT - How to Write Great Content with AI (Part 3: Books)
Copy That Pops: Writing Tips and Psychology Hacks for Business
Writers, ghostwriters, and business owners alike can use Open AI (aka ChatGPT) to write a book, ebook, kids book, memoir, how-to book, lead magnet, and more! Although you still need to edit and tweak the content to fully fit your tone and brand, using AI tools can give you a huge head start to book writing. For nonfiction books: You can use Open AI's ChatGPT in just seconds to conduct detailed research, write out a book outline, and craft the first draft of your book. For fiction books: You can use Open AI's ChatGPT to ideate on characters, research information for your book's setting, write a...
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221: ChatGPT - How to Write Great Content with AI (Part 2: Social Media Posts)
Copy That Pops: Writing Tips and Psychology Hacks for Business
Can we use ChatGPT to write social media posts in seconds? Yep, we sure can! AI tools like ChatGPT are trending right now, so this is Part 2 of a series to help you use it as a writer or entrepreneur to create compelling written content that helps you make more money online. Melissa Tucker and I sit down to record our screens as we enter in prompts and show you exactly how to use ChatGPT step-by-step to write great social media posts. Using ChatGPT, we write social media posts for: Twitter, Facebook, LinkedIn, Instagram (with hashtags), scripts for TikTok videos, Pinterest, and more! This...
info_outlineWhat's a short-form way to both gain insights on your audience (to improve your copywriting) AND clarify your offers to psychologically attract more clients? A quiz! Brand Impact Strategist Annmarie Rose stops by to break it all down so you can quickly start using quizzes to improve your business and copy.
A Few Highlights from This Podcast:
- how to attract, engage, and provide incredible value for your ideal audience members using quizzes
- how making a quiz is way easier than writing a book or other long-form content, but provides valuable insights for you while also helping your audience clarify what they want and need
- the psychology behind using a quiz to build your brand and grow your business
- how you can use your audience’s quiz results to craft more impactful copy
- platforms to use to make a quiz (Annmarie uses TypeForm and Interact)
- where in the customer journey to use a quiz and why
Our Guest
AnnMarie Rose is a Brand Impact Strategist who has spent more than 5 years helping hundreds of coaches, consultants, and course creators clarify their visions, align their online brands and take their businesses to the next level while experiencing freedom and fulfillment in the process.
Through her supportive 1-on-1 consulting experiences and actionable online training programs, AnnMarie empowers purpose-driven entrepreneurs to achieve sustainable business success with a clear, compelling message, a streamlined brand strategy, and engaging marketing efforts.
AnnMarie is also the creator of Quizness, a framework, and training program that makes it easy for purpose-driving business owners to build their online brands with compelling quizzes that attract, engage and truly serve their ideal audience members.
Learn More:
AnnmarieRose.com
BrandMessageQuiz.com
Video of our Interview
Look at cute Baby E. So naughty sometimes!
Great Quotes
- “From a psychological standpoint from the business owner in terms of creating something that is going to build your brand, there is a lower barrier to entry with quizzes if you have the steps to set up one correctly.” - Annmarie Rose
- “[…] people say: how long should my book be? And my answer that I want say is: -As long and you want it to be. But people don’t want that, they want just like: -Tell me the pages numbers.[…]” - Laura Petersen
- “[..] I have a specific question that says: “-Which one do you tend to struggle more on your brand building journey, shiny object syndrome or perfectionism?”, and then based on that answer I am able to identify which type brand that you have.” - Annmarie Rose
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