219: Audiobooks - How to Create One for Audible, Amazon, and iTunes (Part 1) - Plus Help Me Cast a Voice Actor!
Copy That Pops: Writing Tips and Psychology Hacks for Business
Release Date: 09/05/2022
![217: Live Copy Consult with Lauren Fritts [The Stigma Disruptor from That Mental Shit Podcast] show art](https://assets.libsyn.com/item/22139201?height=50&width=50)
217: Live Copy Consult with Lauren Fritts [The Stigma Disruptor from That Mental Shit Podcast]
Copy That Pops: Writing Tips and Psychology Hacks for Business
Want to be a fly on the wall as a word nerd crafts concise, compelling copy? Then this episode is for you! : ) Live, no prep, and fully recorded (video in shownotes here below too), I talk with Lauren Fritts about her podcast, personal brand, and business. Under the umbrella of the name “That Mental Shit with Lauren Fritts” we brainstormed today on two main things: A tagline. “Can you say what you do in 10 words or fewer?” The “how” she accomplishes her “why.” Here are the notes showing what we came up with together: That Mental Shit with Lauren Fritts TAGLINE:I inspire women...
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003 - Future Pacing: The Simple & Subtle Trick to Get Your Prospect On the Path to “Yes"
Copy That Pops: Writing Tips and Psychology Hacks for Business
Future Pacing is an important psychological concept and tactic. We dive into why selling the “benefits” of your product is so much more effective than selling the “features" and how to do it with an example. What my real estate agent taught me about writing better copy. Why helping your audience visualize their future with your product can improve conversions. What future pacing can do for your business. How to use future pacing in your headlines and landing pages. How my business coach used future pacing to get me to work with her. Read More:
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228: Co-Writing a Workbook to Help Families Build the Life They Want - with Jonathan Maki, MBA
Copy That Pops: Writing Tips and Psychology Hacks for Business
Lessons learned from co-authoring a workbook that is engaging and helps your audience achieve real results, join us today for a conversation with Jonathan Maki of MFI Works. First interview with Jonathan: --> Jonathan's new workbook: --> --- For the full shownotes for this episode, visit us here:
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227: Live Blog Consult: Helpful Advice to Improve Your Writing (with Eric Piccione of Financial Freedom and Me)
Copy That Pops: Writing Tips and Psychology Hacks for Business
Let's look for ways (live!) to improve Eric Piccione's blog: FinancialFreedomAndMe.com! With special guest Signe Beck (with whom we are doing a live social media content creation consult very soon!). This is the first live stream I've done in a long while to help others with their writing for business online. Hope you enjoy! Head back to the for more info on this episode and others!
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226: How to Use ChatGPT and 11.ai to Create an Entire Podcast Without Speaking or Writing a Word
Copy That Pops: Writing Tips and Psychology Hacks for Business
Exactly How to Use ChatGPT and 11.ai to Create an Entire Podcast in 10 Minutes Without Speaking a Single Word Want to create more podcasts fast and with help? Maybe you want to create a show where you don't even have to speak? Maybe you want help writing your podcast scripts? If this is you, listen to this superfast episode that my AI bot "Aurora" recorded for me! STEP 1: Have ChatGPT Generate a Script Background info: The podcast is called Copy That Pops. The host is LaptopLaura. Laura always closes the podcast by saying, "And remember to keep finding ways to write copy that pops!" I want...
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225: Free Kids Audiobook -- Duck Buddies: The Secret Clubhouse by LaptopLaura
Copy That Pops: Writing Tips and Psychology Hacks for Business
Listen free to my first children's book, now live on Amazon for Kindle, paperback, hardcover, and audiobook: I had so much fun with this project and learned a lot about the fiction book writing world and kids' book genre. It's a departure from 95% of the content on this show so far, but something more and more of my clients have been asking for help with. To learn more about children's book writing, publishing, and marketing check out the following past episodes: 1. Marketing Your Books to Parents AND Kids with Podcasts, Live Events, and Collaborations from Childrens’ Book Author...
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224: Writing Kids Books Inspired by NFT Art and Building Brands with Raj Khater (Plus: Duck Buddies Book 1 is Live!)
Copy That Pops: Writing Tips and Psychology Hacks for Business
Learn about the exciting world of NFTs and their potential for creative projects, including writing children's books, building brands, and growing business with Laura, the creator of the Duck Buddies book series, and Raj Khater, a former VP at the Royal Bank of Canada, entrepreneur, and prolific NFT collector. Laura wrote Duck Buddies: The Secret Clubhouse with gorgeous illustrations based off of artwork from well-know Ethereum blockchain projects including SupDucks and Bored Ape Yacht Club. Links to more: • Episode 223 with April Cox for more on how to write, illustrate, publish, and...
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223: Unlocking the Secrets of Children's Book Creation: Expert Tips on Writing, Illustrating, Publishing, and Marketing Kids' Books with April Cox of Self Pub Made Simple
Copy That Pops: Writing Tips and Psychology Hacks for Business
Have a children’s book in you? Ever read a kid’s book and thought, “I could do better than this!”? Then this episode is one you should listen to 3x! In this podcast, Laura interviews April Cox to reveal tips and advice for self-publishing a children’s book. Step by step children’s book creation! Laura and April cover a range of topics, including the importance of having a clear concept, storyboard, and outline before starting to write, finding the right editor and illustrator, the benefits of joining a writing group, marketing strategies, and the role of graphic design and layout...
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222: ChatGPT - How to Write Great Content with AI (Part 3: Books)
Copy That Pops: Writing Tips and Psychology Hacks for Business
Writers, ghostwriters, and business owners alike can use Open AI (aka ChatGPT) to write a book, ebook, kids book, memoir, how-to book, lead magnet, and more! Although you still need to edit and tweak the content to fully fit your tone and brand, using AI tools can give you a huge head start to book writing. For nonfiction books: You can use Open AI's ChatGPT in just seconds to conduct detailed research, write out a book outline, and craft the first draft of your book. For fiction books: You can use Open AI's ChatGPT to ideate on characters, research information for your book's setting, write a...
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221: ChatGPT - How to Write Great Content with AI (Part 2: Social Media Posts)
Copy That Pops: Writing Tips and Psychology Hacks for Business
Can we use ChatGPT to write social media posts in seconds? Yep, we sure can! AI tools like ChatGPT are trending right now, so this is Part 2 of a series to help you use it as a writer or entrepreneur to create compelling written content that helps you make more money online. Melissa Tucker and I sit down to record our screens as we enter in prompts and show you exactly how to use ChatGPT step-by-step to write great social media posts. Using ChatGPT, we write social media posts for: Twitter, Facebook, LinkedIn, Instagram (with hashtags), scripts for TikTok videos, Pinterest, and more! This...
info_outlineI have a confession to make.
Even though I love listening to audiobooks and I’ve been in the podcasting world since 2015, I’ve never actually created an audiobook for myself or for a client!
Did you know that: “In 2020, audiobook sales revenue in the United States reached 1.3 billion U.S. dollars, continuing the upward trend which began in 2018”? (according to Statista)
So, in today’s episode, I thought it would be fun to take you along for a new journey into the world of audiobook creation.
I have a client who has a series of 5 books for kids ages 8 to 12 and she just published them on Amazon as a Kindle boxset but wants to get the audiobook version up as well. I volunteered to jump in and help since I need to know the full process for myself too!
Here’s what we’ve done so far in the Audiobook making process:
STEP 1:
We set up a free account at ACX.com (Audiobook Creation Exchange)
STEP 2:
On August 16, 2022, we uploaded a sample of the book and opened it up for voice actor auditions.
STEP 3:
As I prep for this podcast on September 1st, we have received a whooping 33 auditions! [Edit: now we have 37 as of Sept. 5, 2022]. Some are incredible. Others need to improve the sound quality around the set up they have. So, totally for free, we have received a range of what sounds like beginner voice actors to super professional.
As a side note, you may be wondering how the voice actors get paid.
You have two options:
1: You can pay upfront at a fixed price per finished audio hour (and no royalty sharing)
2: You can pay with a 50-50 royalty split on future sales (and no upfront cost for the work)
STEP 4:
Review the auditions and pick someone to make an offer to. This is as far as we’ve gotten so far, and we need help choosing! We’ve starred 10 of our favorites, but that’s still too many to put forth when asking for feedback I think.
So, I’m narrowing them down to our top 5 and will play a short sample of each coming up next in this episode!
It’d be so helpful if you’d share your favorite and feedback! Be a voice casting director with us!
You can send your votes and feedback by:
Emailing me [email protected]
Pinging me on social media – I’m all over @ LaptopLaura
And if you want to grab a copy of the full 5-book set of Kid Star Squad, check it out at CopyThatPops.com/KidStarSquad which will take you to it on Amazon (it’s free with Kindle Unlimited, by the way).
The 6 Auditions
Okay, let’s take a listen to our top 6 auditions and then I’ll tell you what’s next on the list of to-do’s for audiobook creation.
Audition 1 and 2 will be reading Chapter 1.
Audition 3 and 4 will be reading Chapter 2.
Audition 5 and 6 will be reading Chapter 3.
Listen now to the 6 auditions above or go here for the audio file with only the auditions and the book sample to read along: CopyThatPops.com/auditions
—
Great voice actors, right? It’s so hard to pick! Part of me wants Emma to pick a female voice, but some of those male voiceover artists were fire. What should we do? Help!
Email me [email protected]
Ping me on social media – I’m all over @ LaptopLaura
And I’ll collect and tabulate the feedback to help advise Emma on the final choice.
Next up in the Audiobook process?
After we pick our favorite voice actor, we’ll make an offer for payment – we are thinking about the upfront payment way.
If he or she accepts, we have a deal and legally binding contract!
Then, the voice actor, called “producer” in ACX will record and upload a 15-minute checkpoint of the audiobook for us to listen to, give feedback, and approve. Once that’s done, the productor will keep going and record the full project.
We can ask for up to two rounds of corrections to the finished audiobook. Then, when we’re happy, we’ll approve it and pay the producer!
From there, it’s time to make the book live to the world. ACX distributes it through Audible, Amazon, and iTunes.
More on these next steps in a future podcast episode. For now, we have to settle on a producer!
No matter who we choose or if you want to share your vote, I hope this episode was helpful in inspiring and/or motivating you to take action by bringing your books to life in audiobook form!
Talk to you next time. Keep finding ways to write copy that pops! :)
Laura