EP218 Beyond Blogging - 6 Unique AI Strategies for Small Businesses
Release Date: 06/26/2024
EP234 Websites that Work: Accessibility, SEO, and Essentialism with Steph Sedgwick
AI Literacy for Entrepreneurs
In this insightful episode of ‘AI Literacy for Entrepreneurs’, host Susan Diaz sits down with , founder of Clarity Web Design, to explore how good web design is evolving in the age of AI, accessibility, and changing SEO dynamics. About Steph Sedgwick: Steph specializes in creating websites that genuinely perform - going far beyond aesthetic appeal to ensure they’re accessible, user-friendly, and strategically optimized. She highlights how designing for accessibility is not just inclusive but also excellent business strategy, significantly boosting organic traffic. Key Discussion Points:...
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EP233 Personal Brand and Style in the Age of AI with Renee Lindo
AI Literacy for Entrepreneurs
In this episode, sits down with , personal and brand stylist, to chat about why personal style is crucial for entrepreneurs building strong brands in the age of AI. Renee shares how style acts as a powerful communication tool, setting the stage before you even say a word. Key Takeaways: Your Style as Personal Branding Renee emphasizes how your style is your "packaging" and directly influences first impressions, branding consistency, and professional opportunities. Capsule Wardrobe 101 for Entrepreneurs Practical tips to create a personalized capsule wardrobe, saving entrepreneurs valuable...
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EP232 Can AI Help you Show Up for yourself in a 24/7 World? Featuring Paige Percival
AI Literacy for Entrepreneurs
In today’s episode, I sit down with , a health and life coach, to talk about self-care, balance, and how AI may be able to help us step away from screens instead of keeping us tethered to them. 📌 We discuss ✅ How being “always on” impacts your health (and what to do about it) ✅ Why self-care isn’t just bubble baths and spa days - it’s about setting boundaries ✅ How AI can help you unplug by handling reminders, structuring tasks, and freeing up mental space ✅ The role of movement, sleep, and exercise ‘snacks’ in staying energized ✅ How small mindset shifts can help...
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EP231 How AI is Making High-Quality Storytelling Accessible to Everyone with Dori Adams
AI Literacy for Entrepreneurs
In this episode of AI Literacy for Entrepreneurs, host heads into the world of storytelling and content creation with , founder of shutterb. Dori is revolutionizing the way businesses capture content by making high-quality storytelling accessible to everyone through a unique gig platform that functions like the "Uber of content creators" 🎙️ Episode Highlights The Vision Behind shutterb, designed to solve the problem of businesses needing constant, high-quality content. How AI Enhances Storytelling: Dori uses ChatGPT to streamline content creation, including crafting LinkedIn posts, email...
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EP230 The Future is Now – Navigating AI’s Role in Education and Business with Leigh Mitchell
AI Literacy for Entrepreneurs
💡 AI is changing the way we work, learn, and grow - are you keeping up? In this episode of AI Literacy for Entrepreneurs, I sit down with Leigh Mitchell, growth manager, educator, and changemaker, to unpack how AI is reshaping both education and business. Leigh shares insights from her work with York University, University of Guelph-Humber, and the startup ecosystem, offering a real-world perspective on AI adoption in learning and marketing. What you’ll Learn in This Episode: 🔹 The Future of Work – Why every company is now a tech company and how professionals can upskill to stay...
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EP229 The Master Prompt - The AI Question That Changes Everything
AI Literacy for Entrepreneurs
🎙 Welcome Back to AI Literacy for Entrepreneurs After a winter break, we’re kicking off 2025 with a groundbreaking episode on a prompt engineering technique I call "The Master Prompt". This involves a mindset shift that could redefine how you plan, execute, and achieve in your business and life. 🔑 Episode Highlights What is the Master Prompt? It's a powerful AI technique where you ask AI to ask you questions - uncovering blind spots, breaking down complex goals, and driving clarity in ways you never imagined. Example: "Ask me questions to help me plan a successful product launch." Why...
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EP228 Use ChatGPT to Plan Your Dream Life
AI Literacy for Entrepreneurs
Have you ever thought about designing your dream life but felt overwhelmed by where to start? In this episode of ‘AI Literacy for Entrepreneurs’, we explore how ChatGPT can help you map out a vision for your ideal life - one thoughtful question at a time. Host Susan Diaz walks you through: ✨ The impressive reasoning capabilities of ChatGPT o1 and how you can have it function as a pocket strategic life coach. ✨ Step-by-step examples of using AI to clarify values, define goals, and take actionable steps. ✨ Why narrowing down prompts and asking smarter questions unlocks deeper...
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EP227 Growth vs Scale in the Age of AI with Maiko Sakai
AI Literacy for Entrepreneurs
In this episode of AI Literacy for Entrepreneurs, I sit down with brilliant business consultant to talk about the difference between growth and scale for founder-led businesses 🌱📈 This conversation gets real with how you can scale without feeling overwhelmed by complexities and milestone tech - like AI. Maiko shares some incredible insights into simplifying processes, avoiding overpromising, and embracing the beautiful messiness of efficiency 💫✨ Here's what we get into: 🌿 Understanding the crucial difference between growth and scale. 🐢 Why slowing down can actually help...
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EP226 AI and Creativity: How to Collaborate with AI Without Losing Your Voice
AI Literacy for Entrepreneurs
In this episode of ‘AI Literacy for Entrepreneurs’, host Susan Diaz breaks down the dynamic between AI and creativity - specifically, how to collaborate with AI without compromising your own authentic voice. Too often, we hear that AI-generated content can sound generic, robotic, or even "too ChatGPT-ish". Susan unpacks the core reasons why this happens and shares strategic steps you can take to ensure your AI-assisted content truly sounds like you. Key Takeaways: AI as a Strategic Partner: Treat AI as your second brain. Instead of assigning it junior-level tasks, elevate your...
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EP225 AI and the Oppenheimer Paradox: Hope, Fear, and the Future of Work with Jesse Adams
AI Literacy for Entrepreneurs
In this thought-provoking episode of AI Literacy for Entrepreneurs, host Susan Diaz welcomes Jesse Adams, CEO and founder of Ember Experience, to explore the dual nature of AI and its implications for the future of work. The discussion points to a compelling parallel in history with Oppenheimer and the development of nuclear technology, bringing both hope and fear to the front. Key Topics Covered: The Paradox of AI: Susan and Jesse talk about how AI represents both tremendous opportunities and risks, much like the invention of nuclear technology. Human vs. AI Decision-Making:...
info_outline🌟 Welcome to The 4am Report, with me, Susan Diaz, your host and an AI optimist. Let’s talk about innovative ways small businesses can use artificial intelligence RIGHT NOW, beyond the basics. Today, I'm going to debunk a common myth about AI; and share six unique ways to use AI in your content marketing that go beyond writing blog articles.
On the episode I cover:
✍️ Expanding AI Use Beyond Blog Writing: Many perceive AI as a tool just for generating text-based content, but it’s so much more! I’ll introduce you to advanced, practical applications that can transform your business operations.
6️⃣ Six Innovative AI Use Cases for Small Businesses: From breaking down video content to enhancing your sales processes, these tried-and-tested strategies from our Marketing Power Circle (member-only AI implementation mastermind) will open your eyes to new possibilities.
In-Depth Topics:
📹 Video Content Utilization: How to transform existing video material into multiple content pieces for varied marketing channels.
💵 Enhanced Sales Processes: Utilize AI like ChatGPT and Claude to streamline your sales drafts and follow-ups, making your outreach efforts more efficient and personalized.
🎙️ Simplifying Guest Interviews with Myshowrunner.com: A free tool that eases the podcast interview process by streamlining guest research and question formulation.
♻️ Revitalizing Existing Content: Use AI to update old articles or reports with new insights, SEO enhancements, and user-friendly formats.
🔎 Efficient Summarization for Client Research: Employ AI tools to quickly summarize extensive research materials, saving valuable time and effort.
💻 Optimizing Workshop Summaries: How AI can help you efficiently repurpose past workshop and training content for new audiences or formats.
⭕ Special Invitation: If you’re interested in learning how to implement these AI strategies effectively in your business, consider joining our Marketing Power Circle. Drop me an email or LinkedIn DM and I'll send you more details about our AI implementation mastermind, designed specifically for small businesses looking to scale and innovate.
AI is not a futuristic concept but a practical tool that can dramatically enhance the way small businesses operate today. By adopting a broader view of AI’s capabilities and integrating these technologies into various aspects of your business, you can unlock significant growth and efficiency.
🌟 Keep listening for more insights from upcoming guests who are using AI in groundbreaking ways, and join us next time for more AI literacy discussions on The 4am Report!
Connect with me - Susan Diaz on LinkedIn: Entrepreneur, podcast host, and passionate advocate for using AI to enhance small business marketing and sustainability.