#79 From Nails To Premium Teeth Whitening- Home Studio Success
Release Date: 08/27/2025
#105 The Truth On Disinfectant Labels all Teeth Whitening Techs Need To Know
Whitening Wednesday Podcast
Episode #105 of the Whitening Wednesday Podcast, the only teeth whitening podcast 🎙️ THE TRUTH ON DISINFECTANT LABELS ALL TEETH WHTENING TECHS NEED TO KNOW In this episode, we sit down with Kathy Purves, a retired dental assistant who has been a top educator and speaker in the infection control industry for over 30 years. With a chemistry degree, dental clinical background and years of working directly with disinfectant manufacturers and distributors Kathy is telling us the truth we need to know to keep our teeth whitening and tooth gem businesses safe. Listen for the full scoop on...
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#104 You Can't Get Tooth Gem Insurance
Whitening Wednesday Podcast
Can you get tooth gem insurance coverage for your business? Find out this week on the Whitening Wednesday Podcast 👉 Listen on 👉 Listen on 👉 Shop our sponsor: 🔴 Subscribe on YouTube: 🔴 Follow Rach on Instagram:
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#103 The Key To Success In Teeth Whitening (Revisit 2023)
Whitening Wednesday Podcast
Episode #103 of the Whitening Wednesday Podcast, the only teeth whitening podcast 🎙️ THE KEY TO SUCCESS IN TEETH WHITENING In this episode, we rewind to 2023 with Elisha, owner of @beautyxlish. We call out the truth behind the scenes of running a teeth whitening business that is still relevant today in 2025 and give you so much insight on how to build real success in this industry. 🎧 Listen now on: 👉 👉 🔴 Subscribe on YouTube: Check out our sponsor
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#102 You Should Start With A Low Peroxide At The Start Of A Chairside Appointment
Whitening Wednesday Podcast
Truth or Trend: You Should Start With A Low Peroxide At The Start Of A Chairside Appointment - TREND Find out why on this weeks episode! 👉 Listen on 👉 Listen on 👉 Shop our sponsor: 🔴 Subscribe on YouTube: 🔴 Follow Rach on Instagram:
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#101 If I Could Tell Every Whitening Tech One Thing...
Whitening Wednesday Podcast
Episode #101 of the Whitening Wednesday Podcast, the only teeth whitening podcast 🎙️ If I could tell every whitening tech one thing… ✨ Build systems! ✨ In this episode, I’m breaking down the top 3 systems I wish I had implemented sooner the ones that helped me scale faster, stronger, and easier: 1️⃣ Booking System – protects your time 2️⃣ Inventory System – protects your money 3️⃣ Advertising System – protects your growth 🎧 Listen now on: 👉 👉 🔴 Subscribe on YouTube: Check out our sponsor
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#100 Should You Price & Advertise Teeth Whitening Service By Contact Time?
Whitening Wednesday Podcast
Truth or Trend: Pricing & advertising your teeth whitening services by contact times not full chair time- TREND Find out why on this weeks episode! 👉 Listen on 👉 Listen on 👉 Shop our sponsor: 🔴 Subscribe on YouTube: 🔴 Follow Rach on Instagram:
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#99 Why Your Teeth Whitening Business Will Fail Without Real Education
Whitening Wednesday Podcast
We’re staying in Canada 🇨🇦 and getting real about the true cost of running a whitening biz. Today, Keenan (RDH, owner of Well Within Stratford) breaks down why your budget is way more than gels and gadgets - it’s education, permits, marketing, protocols, and the polish that makes a clinic last. If you’re “doing the bare minimum” because whitening is unregulated… this is your wake-up call before 2026. ⏱ Timestamps: 00:00 – Intro: Canada check-in + why your budget ≠ just products 01:00 – The myth of “unregulated = no education” (consumers will clock you in 2026)...
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#98 Should Clients Floss Before Teeth Whitening?
Whitening Wednesday Podcast
Truth or Trend: Should you have your clients floss prior to a teeth whitening appointment? TREND. Find out why on this weeks episode of Truth or Trend on the Whitening Wednesday Podcast 👉 Listen on 👉 Listen on 👉 Shop our sponsor: 🔴 Subscribe on YouTube: 🔴 Follow Rach on Instagram:
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#97 Teeth Whitening Provider Horror Stories
Whitening Wednesday Podcast
It’s the best time of year-spooky season 👻 So I’m spilling the real horror stories I’ve lived through as a whitening tech so you can avoid them (or handle them like a pro). From tray-method chaos to denture disasters, shade-matching nightmares, and the dreaded unhappy client. This one is a masterclass in policies, consent forms, and chairside communication. If you run a whitening or tooth gem biz, this episode will help you tighten your workflows, protect your reputation, and keep clients happy (even when things get scary). ⏱ Timestamps: 00:00 – Intro: why spooky stories = better...
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#96 Do You Need to Agitate Your Whitening Gel?
Whitening Wednesday Podcast
Do You Need to Agitate Your Whitening Gel? 0:00 — Intro: The age-old question — do you really need to shake or stir your whitening gel? 0:45 — Why some brands say you should (and why that’s usually a red flag 🚩) 1:32 — Quick science lesson: what stabilizers and thickeners actually do in whitening gels 2:10 — Oxidization explained — and why a stable gel should never “need to be woken up” 3:15 — What agitation really means: manipulating vs activating your gel 4:05 — Shelf life, refrigeration, and why storage impacts oxidization speed 5:10 — The real reason some gels...
info_outlineIt's re-wind week! Let's go back to the very first Whitening Wednesday episode recorded. Brooke from @bwbeautyyxe is here to share her story on how teeth whitening and gems changed her business.
00:00 – Intro – Where are the missing episodes? The re-release plan explained
01:04 – Why we’re bringing YouTube episodes into Spotify + Apple
01:57 – Meet Brooke – my very first official guest on Whitening Wednesday
02:48 – Why being a dental professional ≠ being automatically good at whitening
03:43 – Brooke’s esthetics background + shift into whitening & gems
04:28 – Pricing with confidence + not comparing yourself to others
05:55 – Sponsor shoutout – Fern Whitening Supplies: your go-to for tooth gems
06:53 – Full interview replay: Brooke’s journey from nails → whitening → gems
07:58 – How a tooth gem sighting sparked a whole new business niche
09:13 – Adding whitening to a busy service menu + client demand
10:27 – Infection control differences: what Brooke learned the hard way
11:52 – Why professional setup builds trust + justifies pricing
12:36 – Competition in Saskatchewan & client demand for whitening
13:08 – How Brooke set her whitening prices (hourly wage + product cost)
14:25 – Why charging more can actually help your image + client experience
15:49 – Goodie bag extras: toothpaste, bamboo toothbrush, lip balm, aftercare
17:07 – The #1 client question: “Will it cause sensitivity?”
18:31 – The #2 client question: “Is it permanent?” + managing expectations
19:19 – Handling refunds, confrontation, and over-delivering
20:52 – Learning contraindications & whitening outcomes through experience
21:40 – The 24-hour “wait and see” rule for results
22:20 – Narrowing down services + focusing on niches that actually scale
23:42 – Why scaling down freed up resources + made growth easier
24:22 – Brooke’s dream: whitening + gems as her main services
25:06 – What she mastered (gel application) vs what she still struggles with (barrier)
26:39 – Confidence with clients + home studio challenges
27:58 – Client perspective: why some prefer a home-based studio
29:14 – The pros & cons of renting a space vs staying home-based
30:42 – What Brooke wishes she knew before starting whitening & gems
32:07 – Why dental professional-led education matters in this industry
33:33 – How bad training creates a “domino effect” of misinformation
35:00 – Where to find Brooke + her new Etsy store for tech resources
Follow Brooke @bwbeautyyxe
👉 Listen on Spotify
👉 Listen on Apple
👉 Check out our sponsor: www.fernwhiteningsupplies.ca
🔴 **Subscribe on Youtube **@mentorrach