Dance Studio 411
What if your next costume order came with a built-in bonus? In this episode, we sit down with Jenn Brisebois, Revolution's Lifecycle & Loyalty Marketing Manager, to break down Revolution Rewards — a brand-new, completely free loyalty program with no membership fees and no order deadlines. Jenn walks us through how studios earn points automatically on every costume and tights purchase, how those points turn into real RevCash, and the easy extra ways to rack up points before your next order. If you're a studio owner who wants more value out of every purchase you're already making, this...
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Back-to-school season is one of the biggest opportunities for dance studios. But, it's also one of the busiest. In this episode, Jill Tirone shares why belonging is one of the most powerful drivers of retention. Learn how dress code, branded merchandise, and easy-to-use systems can help create a stronger studio culture while simplifying the experience for families. If you're looking to increase retention, strengthen studio culture, and set yourself up for a smoother fall season, this episode is for you. Key Takeaways Belonging is a retention strategy. Your most loyal families feel like...
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Recitals can feel unpredictable when your tiniest dancers take the stage, but they’re also one of your most powerful retention tools. In this episode, Jill Tirone and Patty Rielley share practical, real-life strategies to help your youngest students feel confident, prepared, and proud. From pre-recital prep to backstage management, this conversation is packed with ideas to create a positive, memorable experience for both dancers and their families. Key Takeaways Success = Fun, Not Perfection Expect the Unexpected Your Youngest Dancers Are Your Future Familiarity Builds Confidence The...
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Running a dance studio means investing deeply in your students and families. Caring and giving it your all means you also are at risk of feeling betrayed or disappointed when they move on to another studio or step away from dance. In this heartfelt episode of Dance Studio 411, hosts Jill Tirone and Suzanne Blake Gerety explore how to lead with confidence even when loyalty isn't returned or guaranteed. Come away grounded, resilient, and empowered to keep leading with heart no matter what changes come your way. Key Takeaways Strong Systems Build Stronger Connection Personal Connection...
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In this inspiring conversation, Lora Vodicka shares how she’s built thriving community-based dance programs across Chicagoland, without a brick-and-mortar studio. With years of experience working inside park districts, libraries, and community centers, Lora offers practical strategies for communication, retention, curriculum design, and budget-friendly performances that still feel meaningful and magical. Whether you run a traditional studio or teach in non-traditional spaces, you’ll walk away with simple, doable ideas to strengthen relationships, support recreational dancers, and create an...
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In this episode, we sit down with Brett Stuckey from Akada to talk about systems, efficiency, and how to eliminate the admin overwhelm that dance studio owners face daily. Brett shares how Akada’s family-run roots led to building a platform that genuinely understands studio life, plus what’s new, what’s coming, and how to make the most of your management software. Whether you’re tired of chasing unpaid tuition, struggling with email communication, or just craving a more organized system, this episode offers relief and real-world advice. Episode Time Stamps: [00:29] Meet Brett Stuckey...
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What if recital season didn’t have to be stressful? In this episode of Dance Studio 411, we sit down with Joe Naftal of ShowSculptor, a proud Captivate Sponsor of the Energize Conference to explore how studio owners can level up their year-end shows from organized to unforgettable. We’ll talk about efficient backstage workflows, magical family moments, and how ShowSculptor is helping studios run smoother than ever. Episode Timestamps [00:28] – Welcome & Introduction [01:44] – The Birth of ShowSculptor [04:56] – Why Smooth Shows Matter More Than Ever [07:41] – What...
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In this episode of Dance Studio 411, Jill Tirone chats with Bill Brown from Gerriets, a global leader in dance flooring solutions for over 75 years. They cover everything from choosing the right Marley floor to preventing injuries, cleaning and maintenance tips, and the latest innovations from Gerriets. Bill’s technical theater background and passion for helping studios shine make this a must-listen for any studio owner. Episode Timestamps [00:28] – Meet Bill Brown from Gerriets Dance Floors [01:36] – Bill’s background in technical theater and his journey with Gerriets [03:52]...
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In this episode of Dance Studio 411, host Jill Tirone sits down with Dotty Hancock, owner of Dance Arts Academy in Idaho. Dottie shares her 24-year journey of building a thriving studio while balancing family, health challenges, and a major studio relocation. From starting at age 21 to navigating cancer and COVID simultaneously, Dottie opens up about what it truly takes to lead with resilience. This episode is a must-listen for studio owners facing burnout or seeking renewed inspiration and leadership clarity. Key Takeaways Start Before You’re Ready: Dotty bought her studio at 21 with no...
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Episode Description In this episode, Jill sits down with veteran studio owner and mentor Samantha Bower to talk about navigating the pressures of leadership with humor, heart, and flexibility. From tackling unexpected challenges and staff burnout to building joyful culture and sustaining creativity, Sam shares stories and strategies that are equal parts inspiring and practical. Key Takeaways Create Space for Rest and Recovery: Rest isn't just helpful, it's critical. The studio is intentionally closed during holidays to encourage genuine time off. Humor Is a Leadership Tool: Leading...
info_outlineIn this episode of Dance Studio 411 podcast, Jill Tirone welcomes Cathy Graziano, Executive Director of the National Dance Foundation, to discuss the exciting changes to National Dance Week and how dance studios can get involved. Cathy shares the history of the foundation, the mission behind its initiatives, and why the shift of National Dance Week to October is a game-changer for the dance community. From promoting kindness, inclusion, and community to engaging students in various activities, Cathy provides insights on how studio owners can leverage this celebration to grow their businesses and inspire their dancers.
Key Topics Covered:
- Introduction to the National Dance Foundation [1:14]: Cathy shares her journey to becoming the Executive Director and how the foundation evolved from National Dance Week, highlighting its mission to promote the benefits of dance across communities.
- Why National Dance Week Changed Dates [5:34]: Learn about the decision to move National Dance Week to October, creating an opportunity for studios to celebrate the start of the dance season and engage students in a new and exciting way.
- Ways to Participate in National Dance Week [7:45]: Discover various activities like "Bring a Friend to Class Day," kindness pledges, and fun dance challenges that can help studios connect with their communities and promote dance inclusivity.
- The NBA Pre-Game Performances [12:06]: Cathy talks about the incredible experience of performing at NBA games, a unique opportunity that brings dancers of all abilities together, creating a sense of community and joy.
- Luv Michael Partnership [15:08]: Learn about the foundation’s collaboration with Luv Michael, a program supporting autistic and special needs adults by providing purposeful work through granola sales, which also serves as a meaningful fundraising initiative.
- How to Get Involved and Become a Proud Partner: Cathy encourages studios to become proud partners, highlighting the benefits, including opportunities for student ambassadors and community service hours, which are invaluable for young dancers.
Links and Resources:
- National Dance Foundation
- Coloring Pages
- NDF Dance Mob Choreography
- Become a Proud Partner
- Luv Michael
Join the Conversation: Follow the National Dance Foundation on social media and use the hashtags #KIC and #NationalDanceWeek to share your studio’s participation in the festivities. Let’s spread kindness, inclusion, and community through dance!
Submit Your Questions: Have a question you’d like us to cover in a future episode? Visit Dance Studio 411 to submit your questions and find more great resources to help you build a successful dance studio business.
Thanks for tuning in to this episode of Dance Studio 411! If you enjoyed today’s conversation, please take a moment to rate, review, and subscribe to our podcast. Your feedback helps us reach more dance studio owners like you and keeps us inspired to bring you valuable insights every week. Don’t forget to share this episode with your fellow dance community members, and stay connected with us on social media for more tips and updates. Keep dancing, keep growing, and we’ll see you in the next episode!