Dance Studio 411
In this episode, we sit down with Brett Stuckey from Akada to talk about systems, efficiency, and how to eliminate the admin overwhelm that dance studio owners face daily. Brett shares how Akada’s family-run roots led to building a platform that genuinely understands studio life, plus what’s new, what’s coming, and how to make the most of your management software. Whether you’re tired of chasing unpaid tuition, struggling with email communication, or just craving a more organized system, this episode offers relief and real-world advice. Episode Time Stamps: [00:29] Meet Brett Stuckey...
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What if recital season didn’t have to be stressful? In this episode of Dance Studio 411, we sit down with Joe Naftal of ShowSculptor, a proud Captivate Sponsor of the Energize Conference to explore how studio owners can level up their year-end shows from organized to unforgettable. We’ll talk about efficient backstage workflows, magical family moments, and how ShowSculptor is helping studios run smoother than ever. Episode Timestamps [00:28] – Welcome & Introduction [01:44] – The Birth of ShowSculptor [04:56] – Why Smooth Shows Matter More Than Ever [07:41] – What...
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In this episode of Dance Studio 411, Jill Tirone chats with Bill Brown from Gerriets, a global leader in dance flooring solutions for over 75 years. They cover everything from choosing the right Marley floor to preventing injuries, cleaning and maintenance tips, and the latest innovations from Gerriets. Bill’s technical theater background and passion for helping studios shine make this a must-listen for any studio owner. Episode Timestamps [00:28] – Meet Bill Brown from Gerriets Dance Floors [01:36] – Bill’s background in technical theater and his journey with Gerriets [03:52]...
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In this episode of Dance Studio 411, host Jill Tirone sits down with Dotty Hancock, owner of Dance Arts Academy in Idaho. Dottie shares her 24-year journey of building a thriving studio while balancing family, health challenges, and a major studio relocation. From starting at age 21 to navigating cancer and COVID simultaneously, Dottie opens up about what it truly takes to lead with resilience. This episode is a must-listen for studio owners facing burnout or seeking renewed inspiration and leadership clarity. Key Takeaways Start Before You’re Ready: Dotty bought her studio at 21 with no...
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Episode Description In this episode, Jill sits down with veteran studio owner and mentor Samantha Bower to talk about navigating the pressures of leadership with humor, heart, and flexibility. From tackling unexpected challenges and staff burnout to building joyful culture and sustaining creativity, Sam shares stories and strategies that are equal parts inspiring and practical. Key Takeaways Create Space for Rest and Recovery: Rest isn't just helpful, it's critical. The studio is intentionally closed during holidays to encourage genuine time off. Humor Is a Leadership Tool: Leading...
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Episode Description In this episode, Jill Tirone is joined by Amelia Fazio to discuss how dance studio owners can empower their teachers to become true stakeholders in their business. They explore why teacher engagement is essential, how to create a positive studio culture, and practical ways to help teachers feel invested in the studio’s success. Key Takeaways Why Teachers Matter as Stakeholders - Teachers are frontline brand ambassadors who shape the student experience. Building Teacher Engagement & Buy-In - Create a studio culture where teachers feel valued, encouraged,...
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Episode Summary: In this episode of Dance Studio 411, we dive into the world of tap with Julie Kay Stallcup, Melanie McGonigal, and Mandy Yip, the passionate team behind the innovative Tap Roots curriculum. This power house trio discuss the historically significant art form and their new curriculum, Tap Roots, which provides a structured and comprehensive approach to teaching tap in dance studios. Key Takeaways: Preserving Tap’s Legacy: Tap dance is culturally rich and historically significant but often underrepresented, especially in competitions and conventions. Consistency is...
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Episode Description: In this episode of Dance Studio 411, we sit down with Josh Olson, the founder of DRT Performance Tix, the leading ticketing provider in the dance industry. Josh shares how DRT Tix helps dance studios simplify the ticketing process, increase revenue, and protect against common challenges like chargebacks. With a customer-first approach and a newly launched Customer Success Management (CSM) program, DRT is revolutionizing how dance studios manage ticket sales. DRT Performance Tix is a 2025 Captivate Sponsor for Revolutions's . Key Takeaways: Customer Success Mindset:...
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Are you ready to transform your summer from a financial struggle into a season of growth and success? In this episode, we sit down with Ginger Haithcox, a seasoned dance studio owner and business coach, to discuss actionable strategies for making summer a profitable and engaging time for your studio. From setting measurable goals to offering irresistible summer programs, Ginger shares her expert insights on how to maximize revenue, retain students, and avoid burnout. Tune in to learn how to make your summer as exciting as your recital season! Key Takeaways: Set Clear Summer Goals – Move...
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In this episode of the Dance Studio 411 podcast, we’re speaking with Leo Moore from , where we discuss top tips for stress-free performances. Leo shares her extensive experience in the industry, offering valuable insights on on how to streamline your shows and create memorable experiences for both your students and audience. From understanding different types of seating arrangements to managing multiple shows and gathering feedback from families, this episode is packed with practical advice to help you reduce stress and ensure a smooth and enjoyable recital planning process. Whether you're a...
info_outlineIn this episode of DanceStudio411, we're joined by Stephen Reinstein from Market Muscles to explore the essential elements of a dance studio website and how to optimize it to attract and retain more students. Stephen will walk us through common pitfalls studio owners often face, like putting too much emphasis on current students, overwhelming their site with information, or displaying schedules and pricing too soon. Discover how these missteps can hinder your lead generation and learn actionable tips to enhance your website and attract more students to your studio.
Key Highlights
- Stephen’s background and Market Muscles [1:46]
- The purpose of a website for a dance studio / common mistakes [8:43]
- Retraining our students and parents on where to find information [12:40]
- What improvements can you make to your website to make it convert better [14:07]
- What type of images, copy, and call to actions should you be featuring on your website [20:18]
- Why removing your schedule & pricing from your website is so effective, and how to turn it into the best call to action ever! [25:28]
- Lead generation, CRM Systems, and AI [30:46]
Resources Mentioned:
Stephen’s book: “From Clicks to Customers”
Connect with Us: Follow Dance Studio 411 on social media for more tips, resources, and inspiration to help you navigate the dance studio world. Don't forget to subscribe and leave us a review on your favorite podcast platform!