Dance Studio 411
What if your next costume order came with a built-in bonus? In this episode, we sit down with Jenn Brisebois, Revolution's Lifecycle & Loyalty Marketing Manager, to break down Revolution Rewards — a brand-new, completely free loyalty program with no membership fees and no order deadlines. Jenn walks us through how studios earn points automatically on every costume and tights purchase, how those points turn into real RevCash, and the easy extra ways to rack up points before your next order. If you're a studio owner who wants more value out of every purchase you're already making, this...
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Back-to-school season is one of the biggest opportunities for dance studios. But, it's also one of the busiest. In this episode, Jill Tirone shares why belonging is one of the most powerful drivers of retention. Learn how dress code, branded merchandise, and easy-to-use systems can help create a stronger studio culture while simplifying the experience for families. If you're looking to increase retention, strengthen studio culture, and set yourself up for a smoother fall season, this episode is for you. Key Takeaways Belonging is a retention strategy. Your most loyal families feel like...
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Recitals can feel unpredictable when your tiniest dancers take the stage, but they’re also one of your most powerful retention tools. In this episode, Jill Tirone and Patty Rielley share practical, real-life strategies to help your youngest students feel confident, prepared, and proud. From pre-recital prep to backstage management, this conversation is packed with ideas to create a positive, memorable experience for both dancers and their families. Key Takeaways Success = Fun, Not Perfection Expect the Unexpected Your Youngest Dancers Are Your Future Familiarity Builds Confidence The...
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Running a dance studio means investing deeply in your students and families. Caring and giving it your all means you also are at risk of feeling betrayed or disappointed when they move on to another studio or step away from dance. In this heartfelt episode of Dance Studio 411, hosts Jill Tirone and Suzanne Blake Gerety explore how to lead with confidence even when loyalty isn't returned or guaranteed. Come away grounded, resilient, and empowered to keep leading with heart no matter what changes come your way. Key Takeaways Strong Systems Build Stronger Connection Personal Connection...
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In this inspiring conversation, Lora Vodicka shares how she’s built thriving community-based dance programs across Chicagoland, without a brick-and-mortar studio. With years of experience working inside park districts, libraries, and community centers, Lora offers practical strategies for communication, retention, curriculum design, and budget-friendly performances that still feel meaningful and magical. Whether you run a traditional studio or teach in non-traditional spaces, you’ll walk away with simple, doable ideas to strengthen relationships, support recreational dancers, and create an...
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In this episode, we sit down with Brett Stuckey from Akada to talk about systems, efficiency, and how to eliminate the admin overwhelm that dance studio owners face daily. Brett shares how Akada’s family-run roots led to building a platform that genuinely understands studio life, plus what’s new, what’s coming, and how to make the most of your management software. Whether you’re tired of chasing unpaid tuition, struggling with email communication, or just craving a more organized system, this episode offers relief and real-world advice. Episode Time Stamps: [00:29] Meet Brett Stuckey...
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What if recital season didn’t have to be stressful? In this episode of Dance Studio 411, we sit down with Joe Naftal of ShowSculptor, a proud Captivate Sponsor of the Energize Conference to explore how studio owners can level up their year-end shows from organized to unforgettable. We’ll talk about efficient backstage workflows, magical family moments, and how ShowSculptor is helping studios run smoother than ever. Episode Timestamps [00:28] – Welcome & Introduction [01:44] – The Birth of ShowSculptor [04:56] – Why Smooth Shows Matter More Than Ever [07:41] – What...
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In this episode of Dance Studio 411, Jill Tirone chats with Bill Brown from Gerriets, a global leader in dance flooring solutions for over 75 years. They cover everything from choosing the right Marley floor to preventing injuries, cleaning and maintenance tips, and the latest innovations from Gerriets. Bill’s technical theater background and passion for helping studios shine make this a must-listen for any studio owner. Episode Timestamps [00:28] – Meet Bill Brown from Gerriets Dance Floors [01:36] – Bill’s background in technical theater and his journey with Gerriets [03:52]...
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In this episode of Dance Studio 411, host Jill Tirone sits down with Dotty Hancock, owner of Dance Arts Academy in Idaho. Dottie shares her 24-year journey of building a thriving studio while balancing family, health challenges, and a major studio relocation. From starting at age 21 to navigating cancer and COVID simultaneously, Dottie opens up about what it truly takes to lead with resilience. This episode is a must-listen for studio owners facing burnout or seeking renewed inspiration and leadership clarity. Key Takeaways Start Before You’re Ready: Dotty bought her studio at 21 with no...
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Episode Description In this episode, Jill sits down with veteran studio owner and mentor Samantha Bower to talk about navigating the pressures of leadership with humor, heart, and flexibility. From tackling unexpected challenges and staff burnout to building joyful culture and sustaining creativity, Sam shares stories and strategies that are equal parts inspiring and practical. Key Takeaways Create Space for Rest and Recovery: Rest isn't just helpful, it's critical. The studio is intentionally closed during holidays to encourage genuine time off. Humor Is a Leadership Tool: Leading...
info_outlineIn this episode of Dance Studio 411, Jill is joined by Joe Naftal from Naftal Creative. Joe shares his expertise on how dance studio owners can take their holiday shows to the next level. Whether you’ve been running holiday performances for years or considering starting one, Joe offers practical advice on organizing, managing, and profiting from holiday shows while ensuring they are stress-free for both staff and families. He also introduces Check In Pointe, a performance management platform designed to simplify backstage operations.
Timestamps
(00:29) – Jill introduces guest Joe Naftal, who shares his background as a second-generation dance studio owner and how he developed Naftal Creative.
(02:03) – Discussion on how to reduce stress in planning holiday shows by using calendars, to-do lists, and project management tools.
(03:46) – Importance of holiday shows for students, dance families, and business profitability.
(05:21) – Joe explains the significance of budgeting and how to ensure profit from holiday shows.
(07:19) – Communication strategies for keeping families informed about holiday shows and performance logistics.
(09:35) – Joe introduces Check In Pointe his backstage management solution for holiday shows.
(12:38) – Final thoughts on organizing a successful holiday show and how it can enhance studio reputation and retention.
Key Takeaways
- Organization is Key: Use tools like Excel, Trello, or Asana to plan every detail of your holiday show.
- Budgeting for Profit: Include profit as a line item in your show budget to ensure financial success.
- Effective Communication: Personalize messages to parents and segment emails to ensure they’re reading the right information at the right time.
- Backstage Management with Check In Pointe: Joe’s software offers a seamless solution for dancer check-in, backstage management, and show coordination.
Links Mentioned in this Episode…
- Check In Pointe Free Demo Account – Get a free demo of Joe’s performance management software.
- Revolution Dancewear Holiday Costumes
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