#23 3 things 7-figures in sales has taught me about making sales online
Release Date: 05/14/2024
The Lisa Bean Podcast
[WATCH THIS if you want to make more money in 2026] There are hundreds of books about money… but today, we’re not talking about any of the usual ones. In this episode, I’m sharing three lesser-known but life-changing money books that completely transformed how I think, earn, keep, and relate to money...and I want you to read them. If you’re building a business, changing your money story, or changing the way you relate to money and wealth…I'd take a look at these. ⏱️ TIMESTAMPS 0:00 — Why most money books won’t help you 0:10 — Three books that will actually change your...
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Let's have a bit of fun! Answering the most Googled questions! Including: Am I A Millionaire? Does Money Really Buy Happiness? & How YOU Can make money fast in 2026 and beyond! In this brand new YouTube and podcast episode, UK Business Coach Lisa Bean sits down to answer Google’s most searched questions about business, marketing, sales, and success. Expect honesty, straight lines, and zero fluff: why money can buy happiness (but only if you know your number), why you don’t need money to start (you need time and grit), and why a tiny audience can still power a multiple six-figure...
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You're not struggling with sales - you’re struggling to have an impact at a big enough scale to make sales. In this week’s video, I’m breaking down what’s really going on when you’re not making enough money in your business — and how to fix it. This is not another “sales hack” video. It’s about learning to have a real impact on people, before they ever pay you. That's marketing! If people can feel the impact you can have on them i.e if you’ve already helped them see themselves differently, think differently, or take new action, then you’ll won't have to convince them to...
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Business can be awful! Let’s be honest. Some days, it feels like it’s never going to work; like you’re never going to make it. You’re going to want to quit. You’ll get tired of waiting for the ‘lucky break’. You’ll wonder if you should have stuck in that earlier career. If you’re feeling like this today, this episode is for you. In this raw conversation, I want to share the “terrible advice” that will turn things around for you, help you fall back in love with business, and get you back on the path to success. We’ll talk: What you’re waiting for Why you should stop...
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If you were to ask me how to make more sales in your business I’d say: stop trying to cheat the process and just market better. Marketing is the simple act of adding value to someone’s life before you ask them for anything in return. Examples of marketing done well: You’re a guest on a podcast of someone your future clients listen to. You’re talking about your journey, you’re sharing your wisdom, you’re helping people believe they can do it to. You write a LinkedIn post sharing the 3 biggest mistakes people make when approaching [your industry/topic], and you explain how to avoid...
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In 18 months, you won't know if that image, video or news clip is real or AI so be smart: start finding ways to show your clients just how real you are, and you'll win more business. ↓ Before we came to Italy, I showed Lucy's daughter a photo of Lake Como. She said "No, that's AI", and I laughed. "Wait till you see it in real life", I said, "and then you'll know - that's real." I think it's happening already... We're doubting that content is real. Whilst this was once limited to photos and maybe some dramatically staged social media clips, it's now...
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Most people are still writing SEO optimised content for Google… but the way we search is changing. Five key take aways for ranking in ChatGPT: ➔ AI responds to real prompts, rather than vague keywords and search terms. Think about full questions your clients would be asking ChatGPT and write questions to answer those more human prompts. ➔ Consistency builds authority — ChatGPT “reads” your homepage, bios, blogs, and news stories. Say the same thing across all of them to help create a consistent narrative about your business. ➔ Structure matters — Use clear H2s...
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“Stop playing small” is terrible advice because no-one really knows what it means to play big, or how to approach it! When people talk about playing small, they usually mention things like: Not charging their worth Self-sabotaging Avoiding key projects and actions Not being visible Not going for their dreams! Does that mean that playing big is the opposite of this: Charging your worth Letting yourself have the win! Tackling key projects and taking difficult actions Being visible and building your brand Going for your dreams! Probably! But, I think we can go further. In...
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I wish I could convey this one thing about marketing. MARKETING = IMPACT MARKETING = IMPACT MARKETING = IMPACT Posting isn't marketing if it doesn't open someone's thinking, influence a new behaviour, or challenge an old behaviour. Marketing is marketing when it has an impact on someone's life, and you become associated with that impact. If we can get someone's attention, get them to pay attention to us, and share something that truly changes their life, then we're marketing. For this reason, simply posting isn't marketing. Marketing is more about building a connection between your brand...
info_outlineThe best coaches / trainers in the world aren’t the ones who make all the sales. The best sales people are the ones who make all the sales.
What I mean is that they use very specific sales strategies to find customers, position the benefits and ask for the sale.
In my experience, this is the part a lot of purpose driven coaches and course providers avoid. Sometimes it’s not even conscious. They’ve literally never been taught how to sell. What I find these people doing instead is posting content that doesn’t really show the product, move the customer forward or link to the next logical step in the sales process.
So, if you want to make more sales in your online coaching / education business, press play to learn:
(1) The difference between ‘lead’ content and ‘brand’ content and why your current content isn’t generating sales + how to fix this instantly;
(2) The one thing you can do in your week to instantly drum up more business and make more sales online; and,
(3) How to tackle the mindset of selling and online sales in a really different way.
This episode is motivational, strategic and tactical.
I think it’s a bit of a corker.
Please do enjoy.
P.s Here's the guide I reference in the video: https://lisa-bean.com/how-to-sell/ - 30 in depth pages of precise guidance on how to turn on sales in your online business.