THIS approach is how I've stayed in business for 15+ years
Release Date: 10/15/2024
The Lisa Bean Podcast
In order to grow your business as an entrepreneur, you must have a clear answer for these three questions: What are you doing to reach into new markets? How are you build a strong reputation for providing value in those new markets? How are you inviting people to buy? Finding the answer to these questions is a lot about experimentation in the beginning. You begin with a hypothesis, which says: “I think that if I turn up here, in this way, and offer this service, people will buy”. This is not only about making informed decisions between multiple options, it’s about going out and testing...
info_outlineThe Lisa Bean Podcast
A few weeks ago I did something I’ve never done before. I put on my first ever theatre-style business show: Laugh or You’ll Cry. A full script. Lighting cues. Sound cues. Slide timing. Jokes I had to actually write and rehearse. For someone whose speaking style is usually “a few bullet points and make the rest up as you go along”, this pushed me right to the edge of my ability. But what surprised me the most wasn’t the logistics of putting on a show… it was what it did to my nervous system. In this episode, I’m taking you behind the scenes of the experience and sharing a huge...
info_outlineThe Lisa Bean Podcast
Being in business is hard. It's full on. It's busy. This is especially true when you're winning clients and working hard to deliver behind the scenes. For all those reasons, the balance of creating content and delivering what you've promised to clients is a hard one to maintain. Personally, I've found producing content daily impossible. It's a different energy, and it takes a while to get things set up. That's why we don't do it! We create a lot of our content in key filming days, where we get everything set up, plan our content, and film 4/5 videos in one day! It's effective. It's...
info_outlineThe Lisa Bean Podcast
“If it feels harder than it should… you’re probably on the right track in the beginning.” In this episode, let's tackle the questions business owners are typing into Google. From doing everything yourself, to charging your worth, burning out, fearing failure and feeling like an “imposter”, let's look at what it really takes to make money in business - and why most people quit just before it starts working. 🎥 What’s Covered in This Episode (Timestamps) 00:00 – Why “doing everything yourself” is normal (at the start) 00:25 – The structure chart no one ever writes...
info_outlineThe Lisa Bean Podcast
Everyone’s talking about AI — but most business owners are using it all wrong. In this episode, Lisa Bean breaks down the three AI tools that have had the biggest practical impact on growing her businesses. From generating publish-ready content in minutes to multiplying your visibility across platforms, these tools will save you time, boost engagement, and help you make more money. Lisa shares her exact workflows, including: How to use ChatGPT properly — and why most prompts fail Her voice-note workflow for creating client-ready stories on the go Turning one long video into 20+...
info_outlineThe Lisa Bean Podcast
[WATCH THIS if you want to make more money in 2026] There are hundreds of books about money… but today, we’re not talking about any of the usual ones. In this episode, I’m sharing three lesser-known but life-changing money books that completely transformed how I think, earn, keep, and relate to money...and I want you to read them. If you’re building a business, changing your money story, or changing the way you relate to money and wealth…I'd take a look at these. ⏱️ TIMESTAMPS 0:00 — Why most money books won’t help you 0:10 — Three books that will actually change your...
info_outlineThe Lisa Bean Podcast
Let's have a bit of fun! Answering the most Googled questions! Including: Am I A Millionaire? Does Money Really Buy Happiness? & How YOU Can make money fast in 2026 and beyond! In this brand new YouTube and podcast episode, UK Business Coach Lisa Bean sits down to answer Google’s most searched questions about business, marketing, sales, and success. Expect honesty, straight lines, and zero fluff: why money can buy happiness (but only if you know your number), why you don’t need money to start (you need time and grit), and why a tiny audience can still power a multiple six-figure...
info_outlineThe Lisa Bean Podcast
👉 👉 💌 Join the weekly mailing list: 📘 Work with me inside 📸 Follow on Instagram: @lisabeanuk
info_outlineThe Lisa Bean Podcast
You're not struggling with sales - you’re struggling to have an impact at a big enough scale to make sales. In this week’s video, I’m breaking down what’s really going on when you’re not making enough money in your business — and how to fix it. This is not another “sales hack” video. It’s about learning to have a real impact on people, before they ever pay you. That's marketing! If people can feel the impact you can have on them i.e if you’ve already helped them see themselves differently, think differently, or take new action, then you’ll won't have to convince them to...
info_outlineThe Lisa Bean Podcast
Business can be awful! Let’s be honest. Some days, it feels like it’s never going to work; like you’re never going to make it. You’re going to want to quit. You’ll get tired of waiting for the ‘lucky break’. You’ll wonder if you should have stuck in that earlier career. If you’re feeling like this today, this episode is for you. In this raw conversation, I want to share the “terrible advice” that will turn things around for you, help you fall back in love with business, and get you back on the path to success. We’ll talk: What you’re waiting for Why you should stop...
info_outline"We don't want your sales page promise, we want to follow a true 'person of substance.'"
Is it fair to say the illusion of social media is over in the sense that we don't want another well-hooked promise... we want insight, we want inspiration, we want connection?
More than any big sales page offer, testimonial proof or clever marketing hook, don't we want to feel like we're on the journey with someone we can trust, that we're following someone who shares genuine insights that can help us move forward, like there's somewhere we can go to get back on track when we feel lost or uninspired?
We don't want the sales page promise, we want to follow a person of substance right? Someone we can trust. Someone who shares true insights from the journey and the market. Someone we can even lean on in tough times.
Being this person of substance is what I'm talking about in today's episode, along with two other vital strategies for building community, audience and business in 2025.
This is my approach to business and truth be told, it always has been.
Press play to:
- Hear an interesting and novel conversation about marketing in 2025
- Learn three key areas to focus your marketing efforts
- Make some key decisions about your updated marketing strategy
- Uncover a really interesting way to hold the room and win more work
- Go through my actual strategy for winning business for 2025.
I know these videos aren't quick and dirty. I want them to be more conversational and richer in insights. So plug me in whilst you're walking the dog or driving to your next event and let's have this chat.
Lisa
#businesscoach #marketingideas #howtomarketyourbusiness #marketingstrategy2025
USEFUL LINKS:
Here's the PDF I referenced on how to develop your own unique Thought Leadership, and become a person of substance: https://lisa-bean.com/tl/
Here's the free webinar on the map to your six figure year: https://lisa-bean.com/6-figure-map/
Want to join me LIVE in the UK? We're hosting events in Leeds and Newcastle. Come join us or, or join the waiting list for London: https://lisa-bean.com/daretogrowlive/