AI Product Development Framework
Data Leaders
Ivy Nguyen shares insights on:
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Early Stage AI Startups and Product Market Fit
Data Leaders
In this episode, I invite Swaroop "Kittu" Kolluri to share his thoughts on:
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Building a Data Startup
Data Leaders
In this episode, Tom shares his advice on:
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Grow Like Dropbox: Data Inspired Viral Marketing
Data Leaders
In this episode, I chat with Savvas Zortikis about an Analytical approach to Viral Marketing.
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Crafting Engaging Content: A Data-Inspired Approach
Data Leaders
In this episode, I sit down with Aaron to learn about how he and his agency creates engaging content. Takeaways: Focus on copywriting basics. Make every word valuable. This means not using words like “just” or “really.” People love a good narrative. Give them a gift of emotional engagement. Pull the strings of your heart without holding back. Find personal stories from your daily work and translate that to something of value to people. This means approaching your day like a book, with each meeting as a chapter of a story.
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Content Creation & Analytics: Writing Process for Top Writers
Data Leaders
I've always wondered if there were any patterns among the top writers when it comes to their writing process.
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Data, Intuition, and Product Development
Data Leaders
Olof Mathe, the founder of Mixmax, one of the most well-renowned email communication products, shares his thoughts on:
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Attributes of High-Quality Content
Data Leaders
In this podcast series, I sat down with the top writers from SF, LA, and NY to learn how they create great content.
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Data Inspired Product/Market Fit
Data Leaders
I met up with Sean Sheppard to learn about his growth based product/market fit approach.
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Content Creation & Analytics - Part I
Data Leaders
In this podcast series, I sat down with the top writers from SF, LA, and NY to learn how they create great content.
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- Top challenges and opportunities financial services marketing leaders are experiencing
- Role of data and metrics in consumer journey
- Specific strategies to address financial services growth challenges
- Email marketing strategies for Financial Services companies
- Role of AI in modern marketing
Mika is a growth marketing thought leader in financial services space where she is passionate about helping companies with modern data-informed marketing. Mika does this with significant breadth and depth of strategic management and hands-on experience across marketing communications, channel, digital, social media, mobile, and emerging marketing technologies.