AI Product Development Framework
Data Leaders
Ivy Nguyen shares insights on:
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Early Stage AI Startups and Product Market Fit
Data Leaders
In this episode, I invite Swaroop "Kittu" Kolluri to share his thoughts on:
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Building a Data Startup
Data Leaders
In this episode, Tom shares his advice on:
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Grow Like Dropbox: Data Inspired Viral Marketing
Data Leaders
In this episode, I chat with Savvas Zortikis about an Analytical approach to Viral Marketing.
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Crafting Engaging Content: A Data-Inspired Approach
Data Leaders
In this episode, I sit down with Aaron to learn about how he and his agency creates engaging content. Takeaways: Focus on copywriting basics. Make every word valuable. This means not using words like “just” or “really.” People love a good narrative. Give them a gift of emotional engagement. Pull the strings of your heart without holding back. Find personal stories from your daily work and translate that to something of value to people. This means approaching your day like a book, with each meeting as a chapter of a story.
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Content Creation & Analytics: Writing Process for Top Writers
Data Leaders
I've always wondered if there were any patterns among the top writers when it comes to their writing process.
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Data, Intuition, and Product Development
Data Leaders
Olof Mathe, the founder of Mixmax, one of the most well-renowned email communication products, shares his thoughts on:
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Attributes of High-Quality Content
Data Leaders
In this podcast series, I sat down with the top writers from SF, LA, and NY to learn how they create great content.
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Data Inspired Product/Market Fit
Data Leaders
I met up with Sean Sheppard to learn about his growth based product/market fit approach.
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Content Creation & Analytics - Part I
Data Leaders
In this podcast series, I sat down with the top writers from SF, LA, and NY to learn how they create great content.
info_outlineIn this podcast series, I sat down with the top writers from SF, LA, and NY to learn how they create great content.
You’ll be hearing their insights on overcoming their biggest challenges, the hottest tools they’re using right now for content creation, and how they foresee the future of content creation.
In this episode, we hear from In this show, we have
- Mina Zivkovic from Canvas
- Arielle Shnaidman from Accello
- Nigel Stevens from BigCommerce
- Chris McCarthy from JetLore, and
- Kelly Johnson from Reputation.com
Here are some of their top insights:
Mina Zivkovic
- Finding a balance between selling your products AND creating content that brings value to the reader.
Arielle Shnaidman
- Figuring out and presenting the pain points, so they pull the strings of your heart, right away. And do it consistently.
Kelly Johnson
- Showing ROI from content...We have to be judicious, strategic, and frugal. Being able to show how a blog post or a whitepaper contribute to the bottom line.
Chris McCarthy
- Voracious need for content in general. Being able to keep up with the demand for new, unique, informative content is difficult.
Nigel Stevens
- Creating content that is actionable, that tells a story and matches user intent.