Fintech in 2017: Financial Services Growth Marketing with Mike Barlow
Release Date: 12/15/2016
AI Product Development Framework
Data Leaders
Ivy Nguyen shares insights on:
info_outline
Early Stage AI Startups and Product Market Fit
Data Leaders
In this episode, I invite Swaroop "Kittu" Kolluri to share his thoughts on:
info_outline
Building a Data Startup
Data Leaders
In this episode, Tom shares his advice on:
info_outline
Grow Like Dropbox: Data Inspired Viral Marketing
Data Leaders
In this episode, I chat with Savvas Zortikis about an Analytical approach to Viral Marketing.
info_outline
Crafting Engaging Content: A Data-Inspired Approach
Data Leaders
In this episode, I sit down with Aaron to learn about how he and his agency creates engaging content. Takeaways: Focus on copywriting basics. Make every word valuable. This means not using words like “just” or “really.” People love a good narrative. Give them a gift of emotional engagement. Pull the strings of your heart without holding back. Find personal stories from your daily work and translate that to something of value to people. This means approaching your day like a book, with each meeting as a chapter of a story.
info_outline
Content Creation & Analytics: Writing Process for Top Writers
Data Leaders
I've always wondered if there were any patterns among the top writers when it comes to their writing process.
info_outline
Data, Intuition, and Product Development
Data Leaders
Olof Mathe, the founder of Mixmax, one of the most well-renowned email communication products, shares his thoughts on:
info_outline
Attributes of High-Quality Content
Data Leaders
In this podcast series, I sat down with the top writers from SF, LA, and NY to learn how they create great content.
info_outline
Data Inspired Product/Market Fit
Data Leaders
I met up with Sean Sheppard to learn about his growth based product/market fit approach.
info_outline
Content Creation & Analytics - Part I
Data Leaders
In this podcast series, I sat down with the top writers from SF, LA, and NY to learn how they create great content.
info_outlineFinancial services growth marketing series is where I invite top thought leaders from the financial services industry to share their wisdom on what drives growth.
Mike Barlow shares his insights on:
- Integration Vs. Disruption: What's the right psychological mindset when it comes to growth
- Top challenges and opportunities for Fintech leaders in 2017
- Evolving role of financial services CMO in light of AI and Data Science technologies
- And tons of other stuff: reading rituals, bias in AI, and favorite data anecdotes...
You may follow Mike via Twitter or LinkedIn if you choose to keep up with his exciting adventures.