EP.84 Kean Graham on Why Location Independence Helped Him Build a $20M Business
Release Date: 03/26/2020
Karl Schwantes: POWERFUL PARTNERSHIPS
The Dent Podcast
Many entrepreneurs already understand the benefits of building and developing partnerships in the business world. The right partnerships can unlock access to greater knowledge, expertise and resources that promote networking and growth. But how should a business approach the starting of new partnerships? In this episode, our guest Karl Schwantes shares with us his expertise and experience when it comes to building profitable partnerships with high end brands. Including the partnership he built and nurtured with the luxury sports car manufacturer Ferrari. On The Dent...
info_outline
109. Sophie Milliken: The Power of Profile
The Dent Podcast
One of the very first hurdles that new businesses and entrepreneurs struggle to overcome is that of increasing their visibility to accelerate growth by reaching new audiences. Although there are more platforms than ever to assist with expanding exposure, it still becomes a sticking point that many fail to overcome. Sophie Milliken knows how to utilise these platforms and a quick Google search for her name yields pages of results highlighting the work she has put in to be visible and stand out as a professional in her field. During this episode Sophie discusses how she has...
info_outline
Allan Dib: The One Page Marketing Plan
The Dent Podcast
It seems that the most successful marketing plans are often those that are the simplest. However, describing a marketing plan as simple can leave many business owners confused. How can marketing be considered simple when there are so many different tools and platforms available? So many different demographics to communicate with? And the speed at which the marketing space evolves? Surely marketing is not simple. This episode's guest, Allan Dib is confident that he can simplify marketing for any business and has even developed a ‘’ that business owners...
info_outline
David Horne: Funding Diversity
The Dent Podcast
Gender diversity is an important discussion across nearly all industries and facets of modern life. Although we like to think that the conversation has progressed; there are still many examples of gender bias and stereotyping, especially in the business world. David Horne is a specialist in the venture capital space and during this episode he shares his experience and observations around gender bias and how it has affected the various areas he has worked in such as fundraising and business growth. On The Dent Podcast, we interview key people of influence in all walks of life....
info_outline
Renée Hasseldine: GET VISUAL - How to make more sales with visual models
The Dent Podcast
Many businesses and entrepreneurs initially struggle to convey the value that they can provide to potential clients. Business owners become overwhelmed by the whirlwind of ideas and knowledge floating around inside their minds, because they do not have the skills to simplify and communicate this intellectual property. This episode's guest, Renée Hasseldine, has created a simple methodology that helps businesses to scale up by developing their intellectual property. Renée Hasseldine joins Glen Carlson to discuss the value of the knowledge and ideas inside of our heads and how to...
info_outline
105. Katherine Maslen - The SHIFT to Health, Profit and Impact
The Dent Podcast
It is a guarantee in business that hurdles will continue to present along the journey, some causing more trouble than others. For many it becomes too overwhelming and their dreams and goals diminish. For others it presents an opportunity to demonstrate tenacity, to move forward and even create new opportunities from setbacks. So how does a business owner develop this type of resilience? In this episode we are joined by Katherine Maslen to discuss being reliant in business. On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth...
info_outline
104. Entrepreneurial ENDURANCE with Nick Muxlow
The Dent Podcast
The human body is incredible and capable of the most astounding feats with the right development and training. One such feat is that of completing extreme endurance events including ironman triathlons and 100km+ ultramarathons. This episode's guest, Nick Muxlow has been competing in endurance events for over 18 years. He has utilized his experience to build a business that helps to develop people to reach their full athletic potential, so that they can take on the mental and emotional journey of training for and competing in endurance events. On The Dent Podcast, we interview key...
info_outline
103. Julie Barber / Getting ‘Investor Ready’
The Dent Podcast
Julie Barber is the CEO of Spark! Consulting and has over 20 years experience in business innovation, transformation and winning funding from corporate boards. Julie’s background is working with large financial corporations such as KPMG and HSBC.
info_outline
102. Bernadette Schwerdt / AUSTRALIA'S TOP COPYWRITING COACH
The Dent Podcast
Bernadette Schwerdt has over 30 years experience working in media, marketing, the arts and technology. Bernadette is the founder of 4 successful companies, the author of 3 best-selling business books and the creator of 2 educational institutes.
info_outline
101. Tracey Sofra / FINDING FINANCIAL FREEDOM
The Dent Podcast
Tracey Sofra is Australia’s leading Financial Advisor specialising in women’s financial confidence. For over 3 decades she has worked with thousands of women across Australia to grow their wealth successfully and sustainably.
info_outlineRemote working is just a part of everyday life for lots of us these days. Virtual meetings, messaging apps and online office programs make this method of business viable for companies all over the world. But it can also be a substantial factor in drawing talent to your team, as well as motivating them to stay.
In this episode of The DENT Podcast, my business partner Mark has an insightful conversation with Kean Graham, CEO of MonetizeMore. Kean is somewhat of an ad tech wizard, and self-taught to boot. Kean was a “growth hacker” before it was even a term. He shares so many ad tech gems with Mark, and they discuss MonetizeMore’s competitive edge- location independence.
Kean’s unorthodox childhood set him up to always look outside the box. Growing up on his parent’s Bed and Breakfast in the Canadian Rockies, his family was always looking for ways to live independently of the corporate world. That included living “off the grid” with the help of solar power. Which is why when the company who gave him “the best job he ever had” had to lay him off when the recession hit, he decided to travel the world for a while and come up with a new approach.
When Kean created MonetizeMore, a company geared towards helping companies grow through ad revenue, his goal was to be able to keep travelling while supporting himself financially. For three years the company grew in size, all while running it on his own. But when Kean was finally ready to hire team members, he realized location independence was going to be a selling factor. Today MonetizeMore consists of 130 team members, all working remotely.
In this episode, Kean and Mike Reid go through a plethora of details on how he was able to double, triple and even quadruple the ad revenues of companies of all sizes. He also shares helpful tips to keep your team motivated over KPIs, like implementing a simple colour-coded chart.
Some other great info in this episode:
- The epiphany Kean had at Machu Picchu
- The perks of location independence
- How to incentivize your team without a central office
- Why Kean scours the ad tech forums
- How a simple colour-coded system can completely change your team’s motivation
- How to pick which KPIs to track
Links: