DT #652 Small Country, Big Strategy: Costa Rica’s Rise in High-Value Global Investment
Develop This: Economic and Community Development
Release Date: 06/10/2026
DT #652 Small Country, Big Strategy: Costa Rica’s Rise in High-Value Global Investment
Develop This: Economic and Community Development
What does it take for a small country to compete for high-value global investment in today’s economy? In this episode of Develop This!, speaks with of the to explore how Costa Rica is evolving into a strategic hub for advanced industries and foreign direct investment. From its geographic position connecting North and South America to its growing reputation in high-tech sectors, Costa Rica is positioning itself as more than a nearshoring destination—it’s becoming a knowledge-driven economy focused on long-term value creation. Pilar explains how the country has successfully diversified...
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DT #653 Leading with Vision: Why Communities Need Big, Audacious Goals
Develop This: Economic and Community Development
What role do big, bold visions play in shaping stronger communities and more effective leaders? In this episode of Develop This!, is joined by to explore how optimism, storytelling, and ambitious goals can inspire innovation, community engagement, and long-term growth. Drawing inspiration from the Apollo 11 Moon Landing, the conversation examines how major rallying points can unite people around a shared purpose and create momentum for transformational change. Mark and Dennis discuss the importance of balancing realism with aspiration in leadership, emphasizing that communities need both...
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DT #669 Smaller Business Week: Why Microbusinesses Matter
Develop This: Economic and Community Development
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DT #650 Building Inclusive Economies: How Private Sector Lessons Drive Community Transformation
Develop This: Economic and Community Development
What does it take to build economies that are truly inclusive—and built for long-term impact? In this episode of Develop This!, speaks with to explore his diverse career spanning the private sector, entrepreneurship, and community development—and how those experiences shape his approach to economic transformation today. Philip shares how lessons from the private sector can directly inform economic development strategy, especially when it comes to innovation, ecosystem building, and driving measurable community impact. The conversation also highlights the importance of addressing systemic...
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DT #651 Lithuania Rising: How a Small Nation Became a Global Hub for FinTech and Innovation
Develop This: Economic and Community Development
How did Lithuania transform itself into one of Europe’s fastest-rising investment and innovation hubs? In this episode of Develop This!, speaks with from to explore the country’s remarkable economic evolution and growing global influence. From FinTech and global business services to defense and data centers, Lithuania has positioned itself as a competitive destination for high-value investment. Ruta explains how the country’s strategic location, modern infrastructure, and business-friendly environment continue to attract international companies and talent. A major focus of the...
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DT #648 Why Hungary Wins: Inside Europe’s Fastest-Evolving Investment Destination
Develop This: Economic and Community Development
What makes a country stand out in the global race for investment? In this episode of Develop This!, speaks with of the to explore why Hungary has become one of Central Europe’s most dynamic investment destinations. From its strategic location at the heart of Europe to its deep integration into the EU single market, Hungary offers companies access to major markets, efficient logistics, and strong infrastructure. Fadi explains how the country’s positioning enables fast access across Europe while supporting complex global supply chains. The conversation dives into Hungary’s economic...
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DT #649 The New Rules of Site Selection: Power, Risk, and the Future of Industrial Location Strategy
Develop This: Economic and Community Development
What are the new rules shaping where major industrial projects choose to land? In this episode of Develop This!, speaks with , Director of Site Selection at , to unpack how technology, geopolitics, and infrastructure demands are reshaping modern site selection. Courtney breaks down how today’s location decisions are being influenced far beyond traditional cost factors. From energy availability to geopolitical stability, companies are weighing risks and long-term resilience more heavily than ever before. A major focus of the conversation is infrastructure—especially power. As industries...
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DT #646 Dress the Part: How Personal Style Shapes Confidence and Career Success
Develop This: Economic and Community Development
How much does what you wear actually shape how you’re perceived—and how you perform? In this episode of Develop This!, is joined by , founder of , to explore his journey from a farm in Canada to becoming a leading voice in men’s fashion and personal styling. Dan breaks down the fundamentals of building a professional wardrobe, emphasizing why fit, quality, and intention matter more than trends. He also shares how personalized style can directly influence confidence, presence, and career success. The conversation explores the shift toward more casual dress codes, and why understanding...
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DT #647 From Legacy City to Regional Powerhouse: How Birmingham Is Rewriting Its Economic Future
Develop This: Economic and Community Development
What does it take for a legacy industrial city to reinvent itself into a modern growth hub? In this episode of Develop This!, is joined by to explore Birmingham’s ongoing economic transformation and the strategies shaping its future. From major wins like the Fannie Mae project to the continued rise of life sciences and metals industries, Birmingham is positioning itself as a diversified and competitive regional economy. Trevor breaks down how strategic investment, infrastructure, and workforce alignment are driving that shift. A major focus of the conversation is workforce...
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DT #644 Beyond Cost: What’s Really Driving Global Site Selection Today
Develop This: Economic and Community Development
What’s really driving global location decisions today? In this episode of Develop This!, sits down with of to unpack the shifting landscape of site selection and investment strategy. From AI and data centers to supply chain resilience, Johan explains how companies are rethinking where they invest—and why. As decentralization accelerates, talent and strong ecosystems are becoming just as important as cost. The conversation also highlights a key shift: “soft factors” like workforce quality, innovation networks, and livability are now critical differentiators in competitive markets. A...
info_outlineWhat does it take for a small country to compete for high-value global investment in today’s economy?
In this episode of Develop This!, Dennis Fraise speaks with Pilar Madrigal of the Costa Rican Investment Promotion Agency to explore how Costa Rica is evolving into a strategic hub for advanced industries and foreign direct investment.
From its geographic position connecting North and South America to its growing reputation in high-tech sectors, Costa Rica is positioning itself as more than a nearshoring destination—it’s becoming a knowledge-driven economy focused on long-term value creation.
Pilar explains how the country has successfully diversified beyond tourism into industries such as life sciences, digital health, medical technology, AI, and advanced manufacturing. This transformation is powered by a strong emphasis on talent development and education, which she describes as the foundation of Costa Rica’s competitiveness.
A key theme throughout the conversation is that investment decisions are shifting. Companies are no longer just prioritizing cost or proximity—they are evaluating talent availability, risk mitigation, ecosystem stability, and total operating value.
The discussion also highlights the importance of trust and strategic advisory relationships in attracting and retaining global investors, as well as Costa Rica’s intentional focus on building long-term partnerships rather than transactional wins.
A central takeaway? Costa Rica’s competitive edge lies not in scale, but in stability, talent, and a deliberate strategy to move up the value chain.
Key Takeaways
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Costa Rica serves as a strategic bridge between North and South America
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The economy is shifting from tourism to high-value knowledge industries
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Talent development is the core driver of long-term competitiveness
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Nearshoring now prioritizes resilience and value over proximity alone
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Trust and long-term partnerships are key to investor attraction
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Stability and ecosystem maturity offset size limitations
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Investment decisions increasingly focus on total operating value
Key Topics Covered
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Costa Rica’s geographic and strategic advantages
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Economic diversification into high-tech and life sciences
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Workforce development and talent pipeline strategies
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Challenges of scale and cost competitiveness
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Role of investment promotion and advisory strategy
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Nearshoring and global investment trends
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Trust-building with international investors
Sound Bites
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“The main hurdle is the size of the talent pool.”
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“The future of FDI is about transformation.”
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“A common mistake is competing only on cost.”