eCommert Podcast
Episode 2 is live with Bastien Parisot (CIO/CDO, @Reckitt). In this conversation, we explore what it really takes to scale AI inside a global CPG, from data foundations to agentic workflows and execution at speed. This episode goes beyond buzzwords and into the hard parts: integrating legacy systems, enabling adoption, and building AI capabilities that deliver measurable business outcomes. What youโll learn in Episode 2: ๐นAgentic workflows: how to get performance insights in under a minute ๐น Agents vs autonomous agents: what โclosing the loopโ really means ๐น Why SAP and ERPs...
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The Future of CPG Retail Media | ecommert Podcast Retail media is rapidly evolving from a performance channel into a core growth engine for CPG brands. In this episode of the ecommert Podcast, we dive deep into whatโs next for retail media, data integration, and shopper-centric measurement. ๐ Featured Guests Celia Van Wickel Director of Digital Commerce, Russell Stover Maria Fernanda Gil Tamayo Former Senior Marketing & Digital Integration Manager, Coca-Cola FEMSA ๐ก What we cover in this episode: How retail media is reshaping the CPG...
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Scaling AI Beyond Pilots: Inside Reckittโs Enterprise Transformation In this episode of the Ecommertยฎ Podcast, we sit down with Bastien Parizot, SVP IT & Digital, Marketing & Transformation / CIDO Emerging Markets at Reckitt, to explore what it really takes to scale AI across a global CPG powerhouse. Bastien shares how Reckitt is moving beyond pilots to build enterprise-wide intelligent platforms โ starting with their โInsights Engine.โ ๐ Key Highlights โข Deep & Narrow AI: Why Reckitt prioritizes focused deployment over broad experimentation. โข Data Depth Shock: Why...
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Most brands miss this when adopting AIโฆ Itโs not about adding tools, itโs about changing how decisions are made. From day-one retail media bets to scaled CDPs and first-party data control, this episode explores what brands actually need to enable smarter, faster, and shopper-led growth. ๐๏ธ Featuring: Jessica Wegner, Senior Vice President Retail Media at Douglas Abhishek Ahluwalia, Global Director of eCommerce at Mondelฤz International Andrew Pearl, VP of Industry Insights at Profitero+ ๐ก Learn how leading brands are: Building playbooks from scratch Bridging offline +...
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From Groceryshop Las Vegas 2025, this episode of Pulse of the Retail Industry dives deep into whatโs really driving innovation across digital shelf, omnichannel, retail media, and AI adoption in CPG. Hear unfiltered insights from: ๐ฃ๏ธ Ben Miller, Vice President Shoptalk / Groceryshop ๐ฃ๏ธ Grace Liesch, Enterprise Sales Director โ MikMak ๐ฃ๏ธ Erik Mitchell, CEO โ Seek ๐ฃ๏ธ Adam Zimmerman, Co-founder โ Idealโข by Design House ๐ฃ๏ธ Catherine Nickerson, Sr. Director, Industry Strategy โ Blue Yonder ๐ฃ๏ธ Gilbert Hernandez, AI Sales Engineer โ IBM ๐ฃ๏ธ Greg...
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What does AI really mean for CPG? ๐ In this medley episode, leaders from LโOrรฉal, Tesco Media, Shalion, Vizit, and Pentalog share how theyโre using AI to transform retail media, shopper insights, and digital commerce. ๐ฅ Key Insights โข AI as an โemployee,โ not just a tool โข Rise of agentic systems for end-to-end problem solving โข Smarter shopper segmentation across D2C, retailers & publishers โข LโOrรฉalโs One Consumer project โ building unified IDs through clean rooms โข Collaboration over silos: collectively creating value with partners ๐ค Featuring:...
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In this episode of The Ecommert Podcast, host Mert sits down with Jehan Hamedi, Founder and CEO of Vizit, at their Boston headquarters to explore the intersection of visual content, AI, and digital commerce. Jihan shares his entrepreneurial journey, shaped by a family legacy of business building, and how it led him to create a company thatโs transforming how brands analyze and optimize content in real time. The discussion covers the growing influence of visual content in the digital shelf, the unique science behind Vizit's "audience lenses", and how companies...
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In this episode of The Ecommert Podcast, host Mert sits down with Jehan Hamedi, Founder and CEO of Vizit, at their Boston headquarters to explore the intersection of visual content, AI, and digital commerce. Jihan shares his entrepreneurial journey, shaped by a family legacy of business building, and how it led him to create a company thatโs transforming how brands analyze and optimize content in real time. The discussion covers the growing influence of visual content in the digital shelf, the unique science behind Vizit's "audience lenses", and how companies like L'Orรฉal are using...
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In this episode of The Ecommert Podcast, host Mert meets with Jack Lindberg from Shalion at the Yale Club in Manhattan to discuss digital commerce and sales synergy. Jack shares his unconventional career journey from an opera singer to leading product strategy at Shalion. The conversation delves into various aspects of the digital commerce landscape, including the use of AI, retail media networks, and the importance of digital shelf and retail media connections. Jack emphasizes the need for brands to take ownership of their data and the potential for QSR and food aggregators to play a...
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In this episode of The Ecommert Podcast, host Mert meets with Jack Lindberg from Shalion at the Yale Club in Manhattan to discuss digital commerce and sales synergy. Jack shares his unconventional career journey from an opera singer to leading product strategy at Shalion. The conversation delves into various aspects of the digital commerce landscape, including the use of AI, retail media networks, and the importance of digital shelf and retail media connections. Jack emphasizes the need for brands to take ownership of their data and the potential for QSR and food aggregators to play a...
info_outlineMost brands miss this when adopting AIโฆ
Itโs not about adding tools, itโs about changing how decisions are made.
From day-one retail media bets to scaled CDPs and first-party data control, this episode explores what brands actually need to enable smarter, faster, and shopper-led growth.
๐๏ธ Featuring:
Jessica Wegner, Senior Vice President Retail Media at Douglas
Abhishek Ahluwalia, Global Director of eCommerce at Mondelฤz International
Andrew Pearl, VP of Industry Insights at Profitero+
๐ก Learn how leading brands are:
Building playbooks from scratch
Bridging offline + online media impact
Scaling AI content with real measurement in mind
Watch now to understand the real unlocks behind retail media, AI, and omnichannel advantage
๐ง๐ผ ๐ฎ๐ฐ๐ฐ๐ฒ๐๐ ๐ฎ๐น๐น ๐ผ๐๐ฟ ๐ถ๐ป๐๐ถ๐ด๐ต๐๐ ๐ณ๐ผ๐น๐น๐ผ๐ ecommertยฎ ๐ฎ๐ป๐ฑ ๐ท๐ผ๐ถ๐ป ๐ญ๐ฒ,๐ด๐ฌ๐ฌ+ ๐๐ฃ๐, ๐ฟ๐ฒ๐๐ฎ๐ถ๐น, ๐ฎ๐ป๐ฑ ๐ ๐ฎ๐ฟ๐ง๐ฒ๐ฐ๐ต ๐ฒ๐
๐ฒ๐ฐ๐๐๐ถ๐๐ฒ๐ ๐๐ต๐ผ ๐๐๐ฏ๐๐ฐ๐ฟ๐ถ๐ฏ๐ฒ๐ฑ ๐๐ผ ๐ฒ๐ฐ๐ผ๐บ๐บ๐ฒ๐ฟ๐ยฎ : ๐๐ฃ๐ ๐๐ถ๐ด๐ถ๐๐ฎ๐น ๐๐ฟ๐ผ๐๐๐ต ๐ป๐ฒ๐๐๐น๐ฒ๐๐๐ฒ๐ฟ.
About ecommert
We partner with CPG businesses and leading technology companies of all sizes to accelerate growth through AI-driven digital commerce solutions.
About ecommert
We partner with CPG businesses and leading technology companies of all sizes to accelerate growth through AI-driven digital commerce solutions. Our expertise spans e-channel strategy, retail media optimization, and digital shelf analytics, ensuring smarter and more efficient operations across B2C, eB2B, and DTC channels.
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