CREATE a Lead Magnet that Converts LIKE CRAZY!
Your Consulting Business Podcast
Release Date: 01/21/2025
Your Consulting Business Podcast
I’ve spent over 25 years mastering the art of influence and communication—leading organizations, speaking on international stages, and helping countless businesses refine their marketing, sales, and leadership strategies. But it didn’t start that way. In this video, I break down one of the biggest and most misunderstood mistakes in business and leadership: confusing influence with manipulation. Here’s what you’ll discover: The real difference between influence and manipulation (and why it matters) 3 ethical signs you're using influence the right way Why manipulation destroys...
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Free Consulting Resources available at: Consultants have struggled with using resources like Wikipedia and now Artificial Intelligence due to inaccurate results. But the new features in A.I. tools are giving us some hope. Discover the game-changing power of ChatGPT's new deep research feature for consultants and service providers looking to elevate their business expertise. In this must-watch episode, Russell Pearson reveals how AI-driven research can transform your professional approach, enabling you to quickly gather accurate, citation-backed insights in minutes—not days or weeks. Learn...
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Free Consulting Resources available at: Discover how to transform your service business into a high-value consulting practice by implementing a strategic $5,000 workshop approach. In this game-changing podcast episode, Russell Pearson reveals a proven method for service providers and consultants to add significant monthly revenue by shifting from task-based delivery to strategic advisory work. Learn how to break free from hourly rates and project-based pricing, and instead focus on delivering outcome-driven strategic planning that clients truly value. By asking powerful "why" questions and...
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Free Consulting Resources available at: Unlock the secrets to powerful networking and business growth with Russell Pearson's expert guide for consultants struggling to expand their client base. In this game-changing podcast episode, discover seven proven networking strategies that will transform how you connect, qualify, and attract ideal clients, even in the post-COVID landscape. Learn how to leverage business cards, create compelling value propositions, listen actively, and identify key industry connectors who can dramatically accelerate your consulting business. Whether you're an...
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Free Consulting Resources available at: Watch on Youtube at: This episode of the Consulting Business Podcast explores the impact of artificial intelligence (AI) on the consulting industry. Host Russell Pearson examines the limitations of the Turing test in assessing true AI intelligence and collaborates with ChatGPT to define the key attributes needed for AI to demonstrate human-level understanding. The discussion covers the potential future scenarios as AI gains self-directed goals, and the evolving role of human consultants in an AI-augmented world. Crucially, the podcast highlights...
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Submit your questions for Consulting TALK LIVE at: Free Consulting Resources available at: More about Russell, Visit: Discover the Secret to Generating a 2,100% Return on Your Marketing Investment! In this episode, we share the surprising marketing activity that can deliver an astounding 21x return on every dollar you invest. Hint: it's not social media, paid ads, or referrals. We'll show you how to create email marketing that people actually look forward to receiving - the kind that gets them engaged and eager to start a conversation with you. Learn the 4 key principles for crafting...
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Free Consulting Resources available at: More about Russell, Visit: Are you ready for the next big disruption in the world of artificial intelligence? In this eye-opening episode, we take you on a journey to explore the emergence of a groundbreaking new AI technology that is poised to reshape the consulting industry. We share insider perspectives on the geopolitical tensions and AI arms race that have given rise to this innovative system, and delve into its remarkable performance capabilities. Discover how its unique "deep thinking" functionality sets it apart from existing models and offers...
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Get Your Free Advisory Guide Here: https://russellpearsonprograms.com/advisor/ In this episode, we share the easiest way to build a $300,000 consulting business and why we've decided not to pursue that model anymore. You'll learn about the strategic approach that helped rapidly grow consulting revenue, as well as the limitations of that model. We then dive into our transition to a more leveraged business structure, focusing on one-on-one engagements and group programs. Discover the financial details of this new model and our insights on managing expenses, scaling the business, and balancing...
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Video Version of the episode here: Download the Guide Now, visit: What's the Consulting Guild? Find out here: In this episode, we share how to generate 28 times more leads for your consulting business through a simple lead magnet strategy. You'll learn the key elements that make a lead magnet highly effective, including ensuring it is highly relevant, provides real value, and has a clear offer. The host walks through examples of successful lead magnets and explains the psychology and math behind optimizing their conversion rates. Whether you're just starting to build your lead...
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This episode is a must-listen for any consultant looking to supercharge their business with the latest AI tools. We share 5 powerful AI applications that can boost productivity, automate tasks, and even generate original content. From summarizing documents to creating custom music, these AI tools are game-changers that every consulting firm should be aware of. We also reveal a game-changing tip for getting these AI assistants to perform at an expert level, beyond their out-of-the-box capabilities. Don't miss this insider look at the AI tools transforming the consulting industry. Tune in now to...
info_outlineVideo Version of the episode here: https://youtu.be/W4pARCdUGHI
Download the Guide Now, visit: https://russellpearsonprograms.com/
What's the Consulting Guild? Find out here: https://russellpearsonprograms.com/guild/
In this episode, we share how to generate 28 times more leads for your consulting business through a simple lead magnet strategy. You'll learn the key elements that make a lead magnet highly effective, including ensuring it is highly relevant, provides real value, and has a clear offer. The host walks through examples of successful lead magnets and explains the psychology and math behind optimizing their conversion rates. Whether you're just starting to build your lead generation or looking to improve an existing lead magnet, this episode provides a step-by-step approach to creating a lead magnet that attracts your ideal consulting clients. Don't miss these insights for growing your consulting business through strategic digital marketing.