How has in-vehicle navigation evolved to satisfy consumer needs?
Release Date: 09/23/2021
Personalizing the Digital Cabin Experience with Anthony Landamia
Experiences Per Mile
, Chief Comercial Officer of and Co-Director of the Experiences Per Mile Advisory Council, is your host to today’s episode and he is accompanied by who is the Product Management Executive at Xperi. Anthony has an outstanding track record of delivering new experiences to automotive customers who deployment of leading connected vehicle technologies. With over 35 years of automotive and mobile product management experience across leading automotor suppliers such as Subaru, Mercedes Benz, and BMW, Anthony is a leading expert in matching consumers’ wants and needs with disruptive...
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How has in-vehicle navigation evolved to satisfy consumer needs?
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Experiences Per Mile
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info_outlineIn this episode, host Karen Piurkowski welcomes Paul Hohos, Vice President of Automotive Sales and Managing Director for Americas at TomTom. During the discussion, Paul describes how personalization is being added to vehicle navigation to improve user experience, and much more.
Key Takeaways:
[1:42]: Paul explains what Experiences Per Mile means to him
[2:30]: Why TomTom became involved in the EPM movement
[2:58]: Why TomTom is focused on creating positive in-vehicle experiences for customers
[3:34]: Consumer perception of embedded in-vehicle navigation
[6:27]: How navigation has changed recently and how TomTom has contributed to this change
[7:26]: What it will take for consumers to leave phone navigation behind
[8:40]: What can be done with vehicle navigation to reduce barriers to entry for electric vehicles (EVs)
[11:05]: Other ways TomTom is improving the in-vehicle experience for drivers
[12:09]: Opportunities to partner with other organizations to deliver more differentiated services for consumers
[13:58]: Paul’s vision for the future of vehicle navigation
Sponsors
Brought to you by HARMAN
Mentioned in this episode:
Tweetable:
"Our vision of a cleaner, safer, congestion-free world drives our products and our actions on a day-to-day basis. We think the end result will be a positive experience for consumers." -Paul Hohos, TomTom #ExperiencesPerMile
As cars become more connected, embedded navigation solutions are transitioning to a hybrid model, where you're first online and then fall back on embedded when you lose connection. #ExperiencesPerMile #navigation
Historical data collected by TomTom can be shared with automakers and used to reduce range anxiety for EV owners. #EVEPM #ExperiencesPerMile #experience #EV #electricvehicles