Episode 38: A step into my REP MBA program for sales professionals - Mastering In-Person Selling & Trade Show Domination

REP MBA Mastering In-Person Selling & Trade Show Domination

Show Notes - Episode Duration: 45-50 minutes

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🔥 Episode Overview

This week, I'm sharing Week 6 from my complete 10-Week REP MBA Program — the system that transforms average sales reps into the top 1% of performers in their industry.

Today's Focus: How elite reps dominate in-person selling while others hide behind emails and Zoom calls.

Key Quote: "Some reps hide behind emails. Elite reps own every room they walk into."

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📋 What You'll Learn

✅ The Psychology of Presence

• The neuroscience of first impressions (what happens in 7 seconds)
• 5 Pillars of Executive Presence that command respect
• Why your energy sells before your words ever do

✅ First Impression Mastery

• The TRUST Formula for powerful introductions
• How to become "trusted advisor" instead of "just another vendor"
• Connection Before Pitch framework that changes everything

✅ Trade Show Domination

• Host Mindset vs. Vendor Mindset (game-changer)
• 5-minute booth conversation structure that qualifies and closes
• Pre-event, during-event, and post-event strategies that multiply results

✅ Micro-Demo Mastery

• Problem-Solution-Proof framework for 3-minute demos
• How to demonstrate value without overwhelming prospects
• Interactive demo techniques that qualify in real-time

✅ Follow-Up Systems That Close

• The 2-Hour/2-Day Rule that beats 90% of competition
• Multi-channel follow-up sequences for different prospect types
• CRM tracking system that ensures nothing falls through cracks

✅ Event Domination Strategies

• How to become the most memorable rep at any event
• Content creation techniques that attract prospects
• Network multiplication methods for long-term success

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🎯 Key Frameworks Covered

🔸 The TRUST Formula for Introductions

• Tone First
• Relevance Immediately
• Uncover Before You Cover
• Specific Value Mention
• Transition to Their Story

🔸 5 Pillars of Executive Presence

1. Physical Grounding
2. Eye Contact Mastery
3. Vocal Command
4. Active Listening Architecture
5. Energy Management

🔸 Problem-Solution-Proof Demo Structure

• 30 seconds: Anchor to their problem
• 60 seconds: Position the outcome
• 60 seconds: Provide proof
• 30 seconds: Offer next steps

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💡 Top Takeaways

🎯 Your presence walks into the room 7 seconds before your pitch does

🎯 Elite reps are thermostats, not thermometers — they control the energy

🎯 Connection beats pitch every single time

🎯 The fortune is in the speed AND quality of your follow-up

🎯 You're not selling products — you're building relationships that compound

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📈 Your 30-Day Implementation Plan

Week 1: Foundation Building

• Master the TRUST introduction formula
• Practice presence pillars in every interaction

Week 2: Presence Mastery

• Implement Connection Before Pitch framework
• Perfect your micro-demo structure

Week 3: System Implementation

• Set up 2-Hour/2-Day follow-up sequences
• Create value-add content library

Week 4: Full Integration

• Execute all strategies at next event
• Measure results and refine approach

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🔗 Action Items

This Week:

1. Practice your new introduction 10 times out loud
2. Identify one upcoming in-person opportunity
3. Set up your follow-up tracking system
4. Create your first piece of pre-event content

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📊 What Makes This Different

This isn't just "tips and tricks" — this is a complete system based on:

• Neuroscience research on decision-making and trust
• Psychology principles of influence and persuasion
• Real-world testing with thousands of sales interactions
• Proven frameworks that scale across industries

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🚀 WANT THE COMPLETE REP MBA PROGRAM?

This episode is just Week 6 of my comprehensive 10-Week REP MBA Program that has helped sales reps:

• ✅ Increase close rates by 40-60%
• ✅ Build predictable pipelines that never run dry
• ✅ Become the #1 rep in their region
• ✅ Earn top 1% income in their industry

The Complete Program Includes:

Week 1: Foundation - Mindset & Identity Shifts Week 2: Prospecting Mastery - Finding Decision Makers Week 3: Outreach That Converts - Multi-Channel Sequences Week 4: Discovery & Qualification - Reading Between the Lines Week 5: Presentation Psychology - Selling Transformation Week 6: In-Person Selling Mastery (This Episode) Week 7: Objection Handling - Turning No Into Yes Week 8: Negotiation Psychology - Win-Win Closes Week 9: Pipeline Management - Predictable Revenue Week 10: Elite Rep Systems - Scaling Success

💬 Interested in the full program? DM me @allora.agency on Instagram

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📱 Connect With Me

Instagram: @allora.agency

• Daily sales training content
• Behind-the-scenes insights
• Success stories from REP MBA graduates
• Live Q&A sessions

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🎧 Subscribe & Share

If this episode helped you level up your in-person selling game, please:

• ⭐ Rate and review the podcast
• 📤 Share with fellow sales reps
• 🔔 Subscribe for weekly episodes

Next Week: Advanced Negotiation Psychology - Turning Price Objections Into Closed Deals

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💬 Quotes to Remember

"Your presence walks into the room before your product does."

"Elite reps don't sell products — they sell transformations."

"The fortune is in the speed and quality of your follow-up."

"You're not trying to sell everyone — you're trying to become unforgettable to the right people."

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Remember: Average reps sell products. Elite reps build empires through relationships.

Your network works even when you're sleeping.

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This has been REP MBA - where average sales reps become industry legends.

Ready to join the top 1%? DM @allora.agency on Instagram or email [e-mail] and mention you watch this episode for a special discount.