230. Why Hustle Culture Doesn’t Work for Families (and What to Do Instead) Feat. Kelly O’Neil
Family Brand: Take Back Your Family
Release Date: 07/11/2025
242. Faith, Family, and the Songs That Heal: A Conversation with Angie Killian
Family Brand: Take Back Your Family
Making Jesus Famous One Song at a Time with Angie Killian This week, Melissa sits down with award-winning songwriter and composer Angie Killian, whose music has touched millions of hearts around the world. Angie’s songs — like her viral hit “My Own Sacred Grove” — have been streamed over 30 million times and translated into dozens of languages, inspiring faith, joy, and connection in homes everywhere. But Angie’s story didn’t start with fame or recognition. It began in the quiet moments of motherhood — rocking a newborn in the middle of the night, wrestling with exhaustion and...
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241. Living with Intention: The Daily Habits That Build a Life You Love
Family Brand: Take Back Your Family
Living with Intention: The Daily Habits That Build a Life You Love This week, Melissa continues the conversation from Episode 239 — The #1 Thing Standing Between You and the Life You Want — where she shared the importance of getting clear on what you want. Now, in Part Two, she goes deeper into what to do once you’ve found that clarity, and how to live with intention even in the middle of life’s stress, chaos, and constant demands. In this episode, Melissa shares insights from a workshop she recently gave to women at her church about living intentionally and managing the mental load...
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243. You Are What You Consume: How Media Shapes Your Family
Family Brand: Take Back Your Family
You Are What You Consume: How Media Shapes Your Family What we watch, listen to, and read matters more than we realize. In this episode, Chris and Melissa open a conversation that every family needs to have: how the media we consume — from music and books to shows and social media — shapes who we become. It all started with a walk and a conversation about Taylor Swift’s latest album, but the discussion quickly turned into something much deeper: how to discern light from darkness in a world full of noise, artificial positivity, and subtle influence. Chris shares the idea of hidden...
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242. Building Family Identity Through Dia De Los Muertos
Family Brand: Take Back Your Family
How to Celebrate Dia De Los Muertos as a Family (and Why You Should) Every year around this time, Chris and Melissa share one of their favorite family traditions — celebrating Dia De Los Muertos, or Day of the Dead. What started years ago as an invitation to a friend’s backyard gathering has turned into a cherished Family Brand tradition that connects their kids to their heritage in the most fun and meaningful way. In this episode, Chris and Melissa unpack why Dia De Los Muertos is so powerful, how it has evolved in their home, and why they believe every family can benefit from celebrating...
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241. Why Unity Starts at Home: Building Strong Families in a Divided World
Family Brand: Take Back Your Family
Creating Unity in a Divided World In this powerful and emotional episode, Chris and Melissa explore one of the most timely and important topics of our day — unity. The world feels more divided than ever, and yet, as Chris and Melissa remind us, the healing of that division starts at home. Drawing inspiration from past guests like Connor Boyack and Bubba Page, and from recent events in their faith community, Chris and Melissa discuss what it means to “save America at the dinner table.” They share how strong, connected, unified families raise strong, confident kids who bring peace and...
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240. How to Support Your Spouse Through Every Season of Marriage
Family Brand: Take Back Your Family
In this episode, Chris and Melissa get real about what it means to truly support your spouse—not just when it’s easy, but through every season of life and marriage. Inspired by a listener question, they dive into what support actually looks like when your goals, energy, and responsibilities are constantly shifting. From the early days of raising five kids under nine to their current phase of parenting more independent children, they reflect on how their definition of support has evolved — and how communication has been the key at every step. Chris shares a powerful mindset shift: that...
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239. The #1 Thing Standing Between You and the Life You Want
Family Brand: Take Back Your Family
Clarity: The First Step Toward the Life You Actually Want What if the reason you’re not living the life you want isn’t because you’re lazy or unmotivated — but simply because you haven’t gotten clear on what you truly want? In this powerful conversation, Chris and Melissa kick off a two-part series on living with intention, starting with the one thing that has to come first: clarity. They unpack why clarity is so often missing in our lives — from distractions and busyness to fear of what the truth might require from us. Chris shares how clarity is the gateway to intentionality and...
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238. How This Single Dad of 8 Blends Business, Faith, and Family
Family Brand: Take Back Your Family
Faith, Fatherhood, and Leading at Home with Intention In one of the most heartfelt episodes we’ve ever recorded, Chris and Melissa sit down with Bubba Page — a single dad of eight, serial entrepreneur, and unapologetic follower of Jesus — to explore what it really means to lead your family with faith, intentionality, and purpose. Bubba’s story is raw, real, and deeply inspiring. From building and selling companies to walking through heartbreak and healing, he’s discovered that success means nothing without faith and family at the center. He shares how his relationship with God...
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237. The Tuttle Twins Creator on Saving America at the Dinner Table
Family Brand: Take Back Your Family
What if the future of our country doesn’t hinge on elections, courtrooms, or political battles—but on family dinner conversations? That’s exactly the vision today’s guest, Connor Boyack, shares with us. Connor is the bestselling author of over 50 books, including the wildly popular Tuttle Twins series, which has sold more than seven million copies worldwide. He’s also the founder of Libertas Network, a think tank and collection of family-centered initiatives that have changed over 100 laws and empowered kids and parents around the globe. From teaching free-market principles to...
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236. Becoming Dangerous...Being Strong Enough to Play, Protect, and Participate as a Parent
Family Brand: Take Back Your Family
Getting Off the Sidelines Have you ever looked around and realized that too many parents are sitting on the sidelines of their kids’ lives? Chris had this exact thought during a recent Girl Dad camp, where he noticed how many dads struggled to fully participate in simple activities like soccer, frisbee, or even just running around with their daughters. It broke his heart—not out of judgment, but out of empathy. Because every parent wants to be in the game, not watching from the bench. In this episode, Chris and Melissa unpack what it really means to stay active and engaged—not for...
info_outlineHey Family Brand — it’s Melissa here, and I am SO excited to introduce you to today’s guest, the incredible Kelly O’Neil. I have been a fan of Kelly’s work for years, and I’m still processing this conversation — it was that impactful. Kelly is a strategist, a visionary, and a total powerhouse when it comes to helping people build legacy businesses without sacrificing what matters most. She’s worked with Fortune 500s, celebrity entrepreneurs, and industry disruptors, and today, she’s bringing that same level of insight to us as families.
In this episode, we’re talking about a concept I love: Epic Is the New Hustle. Kelly believes that we were never meant to burn out trying to “have it all.” Instead, we’re meant to create something sustainable, purposeful, and aligned with our unique calling — and that starts at home. Whether you're a parent, entrepreneur, or just someone trying to live more intentionally, this conversation will expand your vision in the best way.
One of my favorite moments in this episode is when Kelly shares how “life doesn’t happen in a vacuum” — meaning, we can’t just build businesses in isolation from our family and our values. She challenges us to define success on our terms and reminds us that hustle culture is not the only way. As women especially, we have the power to choose what our days look like, how we raise our kids, and how we lead.
Kelly also talks about the importance of emotional intelligence, energetic alignment, and trusting your own wisdom. She reminds us that legacy isn’t just about what we build — it’s about how we live. You’ll hear practical tips for getting clear on your family values, creating systems that support your lifestyle, and making space for creativity and fun again.
And I’m thrilled to share that Kelly has gifted our Family Brand audience an exclusive bundle of resources to help you start living your own “epic” life today. Head over to www.epicisthenewhustle.com and use code FamilyBrand at checkout to grab yours for free!
LINKS:
All Links Family Brand!
Links For This Episode:
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www.epicisthenewhustle.com Use code FamilyBrand at checkout to grab yours for free!
Episode Minute By Minute:
- 0:00 – Meet Kelly O’Neil and the “Epic Is the New Hustle” movement
- 2:15 – Redefining success and legacy for families and entrepreneurs
- 4:40 – Why burnout isn’t the badge of honor we think it is
- 7:30 – The power of vision: creating a life that fits YOU
- 11:20 – How to align your energy, values, and systems at home
- 14:00 – Creating space for play, peace, and personal growth
- 17:45 – Kelly’s top tips for leading your family with intention
- 21:00 – How women can reclaim their time, power, and presence
- 24:00 – Free gift bundle for Family Brand listeners!