237. The Tuttle Twins Creator on Saving America at the Dinner Table

What if the future of our country doesn’t hinge on elections, courtrooms, or political battles—but on family dinner conversations? That’s exactly the vision today’s guest, Connor Boyack, shares with us.

Connor is the bestselling author of over 50 books, including the wildly popular Tuttle Twins series, which has sold more than seven million copies worldwide. He’s also the founder of Libertas Network, a think tank and collection of family-centered initiatives that have changed over 100 laws and empowered kids and parents around the globe. From teaching free-market principles to launching kids’ entrepreneur markets, Connor is passionate about helping families raise critical thinkers and problem solvers.

In our conversation, Connor shares how his journey—from web developer to outlaw beekeeper to social entrepreneur—unfolded step by step through what he calls “the adjacent possible.” We talk about why most adults underestimate kids’ capacity for deep conversations, how parents can break free from simply outsourcing education, and why intentionality is the key to raising thriving children.

We also explore entrepreneurship for kids, why college isn’t always the right answer, and how his programs like Praxis are creating debt-free pathways to meaningful careers. Most importantly, Connor reminds us that transformation doesn’t start in Washington—it starts in the home. Strong families create strong communities, and strong communities create a strong nation.

This is a powerful and practical conversation that will inspire you to invest in your family as intentionally as you do your business or health. Whether you’re a parent, entrepreneur, or educator, Connor’s message is clear: the family is where the real work of building a freer future begins.

LINKS:

All Links Family Brand! 

• stan.store/familybrand
• familybrand.com/quiz
• familybrand.com/retreats. 

Links For This Episode:

• https://tuttletwins.com
• https://kidsmarkets.com
• https://act.libertas.org/dinner

Episode Minute By Minute:

• 00:00 – Welcome + introduction to Connor Boyack
• 01:00 – Connor’s journey: from web developer to author and activist
• 03:00 – The “adjacent possible” and saying yes to new opportunities
• 05:00 – How the Tuttle Twins series began
• 07:00 – Why kids are ready for deeper conversations than we think
• 09:00 – Connor’s favorite Tuttle Twins books and why they matter today
• 13:00 – Why saving America starts at the dinner table, not the courtroom
• 15:00 – Root problems vs. hacking at branches: why family comes first
• 17:00 – Why well-meaning parents struggle with civic and economic conversations
• 19:00 – How Tuttle Twins equips parents to have better family discussions
• 21:00 – Why families resist investing in their own growth
• 23:00 – The problem of outsourcing education, belonging, and values
• 25:00 – Building an industry for proactively strengthening families
• 27:00 – The importance of intentionality in parenting
• 30:00 – Kids Markets: empowering children through entrepreneurship
• 34:00 – Praxis: a college alternative for young adults
• 38:00 – Rethinking college: intention vs. the conveyor belt
• 42:00 – Creating a portfolio and being the “signal” in a noisy job market
• 45:00 – Connor’s family brand: Boyacks stand up and solve problems
• 47:00 – Dinner conversation starters: free resource for families
• 48:00 – Final encouragement: strong families = a strong future