How RACHEL PEDERSEN Built a 10M+ Company on a 3M+ Audience
Woman Owned: The Growth Podcast for Women Entrepreneurs
Release Date: 02/18/2025
Woman Owned: The Growth Podcast for Women Entrepreneurs
Have you reached what you thought was the pinnacle of business success… only to find yourself asking, "Is this it?” In today's episode, Eleanor explores the unique challenges, experiences, and opportunities that emerge once you've crossed that significant revenue threshold. “Post Empire Energy” is that peculiar feeling when you know you could 10X your business, but you're questioning whether you actually want to. Get full show notes and more information here:
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Have you ever dreamed of taking an extended sabbatical from your business while still seeing it thrive? Dr. Meghan Walker, a self-described "recovering naturopathic doctor," has cracked the code. She recently took her family to Spain for months while continuing to run her multi-million-dollar coaching business - and it actually grew during her absence. In this episode, Meghan breaks down her powerful 8-step framework that allowed her to design this extended sabbatical while maintaining business momentum. Get full show notes and more information here:
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The world is navigating through one of the most challenging periods for business leaders in recent memory. However, there’s some nuance here. There's a ton of fear and volatility in the markets, but there’s also a huge transfer of wealth happening right now. The question is: are you positioning yourself to be on the receiving end of this massive wealth transfer? Tune in this week for a deeper understanding of the fear, shifting consumer confidence, the transfer of wealth gripping the world right now, and how you can utilize this incredible, uncertain, challenging...
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What changes when you start aligning your business strategy with your most authentic expression? Enter AI expert Callan Faulkner who transformed her business by doing exactly that: using Human Design principles to guide her decisions and create a launch that generated nearly half a million dollars. Tune in this week to learn how Callan executed her $470,000 launch with a small email list of just 2,000 people and minimal paid advertising. Get full show notes and more information here:
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Are you trapped in the consulting hamster wheel, making good money but unable to scale beyond your billable hours? The one-on-one work pays the bills, but it's complex, demanding, and ultimately limits your growth potential. You're ready for something bigger, but cutting off that reliable income stream feels terrifying. If you want a strategic approach to shifting from service provider to scalable CEO without financial anxiety keeping you stuck, this episode is for you. Get full show notes and more information here:
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When entrepreneur and startup strategist Anna Lozano sold her successful product-based company, she did what most high-achieving women do - immediately started planning her next venture. But instead of rushing forward, she chose to do something radical: she gave herself permission to pause. What followed was an 18-month journey that completely transformed how she approached business and success. Get full show notes and more information here:
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Are you still giving out annual raises just because... well, that's what everyone does? Here's a hard truth: If you're handing out "participation trophy" raises, you're actively discouraging high performance in your business. In this week's episode of Woman Owned, Eleanor shares her simple 6-step system for giving raises that actually drive business growth and create a culture of excellence. Get full show notes and more information here:
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What would you do if, at 26 years old, you had the opportunity to buy the company you worked for? Would you take the leap? Or would the fear of failure hold you back? Today's episode features Founding and Managing Partner of Sandpiper Ventures, Sarah Young, who faced exactly this decision. With less than a year of experience at a public affairs agency, she and two colleagues decided to buy the company they worked for at the time. What followed was a remarkable journey of scaling the business from 7 employees to over 50, eventually leading to a successful sale to one of Canada's...
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Want to know the secret behind building a loyal following of 140,000+ engaged followers who actually buy from you? This week's episode features Vicki Pollack, the straight-talking New Yorker who's revolutionizing how we think about social media presence and authentic communication online. She breaks down exactly how she used talking head videos to build her empire, sharing the psychological triggers, technical tips, and strategic insights that made her content impossible to scroll past. Get full show notes and more information here:
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Understanding what is truly needed at each phase of growth—and how to take the right action at the right time—can make all the difference in driving sales, profitability, and impact. In this episode, Eleanor shares 16 game-changing data points that put common growth challenges into perspective. You’ll learn the 16 key data points that highlight the developmental stages of a woman-owned business, common patterns that emerge, and the strategic actions needed to drive sustainable growth way into the future. Get full show notes and more information here:
info_outlineBuilding an engaged audience is the foundation of a successful business. But how do you actually monetize that audience effectively?
As the founder of two highly successful businesses, a social media marketing agency, and an education company, Rachel Pedersen has cracked the code on audience monetization. Her unique background and hard-earned lessons make her the perfect guide.
If you're ready to turn your audience into a profitable asset, you can't afford to miss this episode. Listen now and learn how to apply Rachel's proven strategies to your own business.
Get full show notes and more information here: https://safimedia.co/WO38