Libsyn Directory

The Secret Weapon of Scaling: Brand Storytelling [Episode 32]

Global Goals Project

Release Date: 01/27/2020

We Want to Hear From You! [Episode 37B]

Global Goals Project

We’ll be taking a short break on the Global Goals Project. But we want to hear from you!

Saving the Planet with Cricket Protein [Episode 37]

Global Goals Project

Alex Drysden shows how cricket protein could change the way we think about food and the impact it makes on the planet.

How to Integrate the UN Global Goals Into Your Business [Episode 36]

Global Goals Project

Hear from the Chief of Programs at the United Nations Global Compact about the top actions you can take to forward the SDG’s.

Quantifying Good with Impact Accounting [Episode 35]

Global Goals Project

Ecotone Analytics is creating a new kind of accounting - accounting for the businesses’ impact on its community ecosystem.

B Lab's Innovative Tools to Help Impact Companies Grow Sustainably [Episode 34]

Global Goals Project

Hear how the B Lab Impact Assessment and Analytics are revolutionizing sustainable business.

Conscious Company Acceleration with Fledge [Episode 33]

Global Goals Project

Through MBA curriculum, mentoring, funding, and storytelling training, Fledge is the place for conscious companies to grow.

The Secret Weapon of Scaling: Brand Storytelling [Episode 32]

Global Goals Project

Impact Investor Josh Campbell reveals his unorthodox formula for scaling companies: stigma + brand storytelling + trends + team.

SOCAP 2019 Recap: The Global Goals At The Intersection of Money and Meaning [Bonus Episode]

Global Goals Project

In this brief recap of the Social Capital Markets Conference, our host Katy shares her top takeaways from the event.

Catalyzing Collaboration Across the Planet with Conveners.org [Episode 31]

Global Goals Project

Conveners.org hosts events and sources accelerators so that people can come together to address the greatest challenges facing the planet.

Welcome to Season 3 of The Global Goals Project [Episode 30]

Global Goals Project

After a summer break and an awesome SOCAP experience, Chandler introduces season 3 and the new host of the podcast.

More Episodes

Josh doesn’t think about investing as a numbers game. For him, it’s like surfing. In this episode, Josh shares how to catch the wave of a trend and spot companies that could transform an industry by changing the narrative of a stigmatized product.

Key Links:

His approach to impact investing is holistic… and all about alignment. We ask:

What is your personal mission of what you want to create in the world?
Can you share with us a little bit of background on how you got here?
How do you change the narrative on products that are stigmatized?
What are the pros and cons of getting into the product market?
What is your relationship to fundraising vs. bootstrapping?
What are the top lessons you've learned?
What are the next ventures your interested in?
What is one piece of advice you'd leave with them?

“Look at your time as the most valuable asset you have. You really want to spend it doing things that can be a global impact rather than just to make a buck or two.”

Listen in for ideas on how to leverage your brand story to scale strategically, and how to invest in companies that represent the next era in their industry.

More details: http://www.globalgoalsproject.io/josh-campbell/

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This episode was hosted by our Creative Director, Katy Ward. Chandler Perog was the interviewer and is our Executive Director. Production and distribution by Simpler Media Productions.

For insight into how business and cutting edge technology are changing the world, visit us at GlobalGoalsProject.io

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