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You Didn’t Start a Business to Feel Like This

Release Date: 12/24/2025

Wealth Wisdom Financial Podcast

What do you do when the thing you've been building needs room to become something bigger? Most people barrel into January with fresh goals, new planners, and that familiar pressure to start strong. But what if the bravest thing you could do right now is... pause? This isn't a farewell episode. It's a pivot point. In this final episode of the year, Brandon and Amanda share something they've been wrestling with behind the scenes. The podcast, the brand, the way they serve you—it's all evolving. And evolution needs breathing room. Before they step back, they're leaving you with one...

You Didn’t Start a Business to Feel Like This

Wealth Wisdom Financial Podcast

What if the real problem isn't your work ethic? What if it's that nobody ever taught you how to run a profitable business? You went into business to make a difference. To take care of your family. To build something that matters. But somewhere along the way, the dream turned into a grind. You're exhausted, stretched thin, and wondering why success still feels so far away. Sound familiar? Neeka Williams felt the same way. As the practice administrator for a urology company, she was doing all the "right" things—showing up every day, solving problems, keeping the wheels...

Building a STAR Business: Personalization, AI Tools, and Counterflow

Wealth Wisdom Financial Podcast

What If Everything You've Been Told About Building Wealth Is Wrong? Have you ever wondered why the financial industry treats entrepreneurs like they should act like employees? Save for retirement. Max out your 401(k). Lock your money away for 30 years. That advice might work for someone with a steady paycheck and a pension. But for business owners? It's a recipe for disaster. In Part 2 of our conversation with Perry Marshall, we're pulling back the curtain on what's broken in the financial planning world—and how we're using Profit First, Infinite Banking, and AI tools to help business owners...

When the Beans Run Dry: How a Coffee Shop Taught Us the Truth About Money

Wealth Wisdom Financial Podcast

What happens when your dream business nearly destroys you, and then teaches you everything you needed to know about money? We don't usually talk about this. The early days. The subway rides hauling coffee beans across Chicago. The polar vortex brought us to the edge of bankruptcy. The moment we realized we'd been doing money completely wrong. But Perry asked us to get real. So we did. In Part 1 of this two-part conversation, we're pulling back the curtain on our entrepreneurial journey, from bootstrapping a coffee shop with zero financial backing to discovering the...

What Profit Planning Really Looks Like

Wealth Wisdom Financial Podcast

What Happens When You Stop Juggling Spaghetti and Start Planning Profit? Have you ever felt like your business is just spaghetti thrown against a wall? You're spinning plates, putting out fires, and wondering which pieces will stick. Joseph Cadavos knows that feeling. With a real estate business closing 90-110 transactions a year, a wife running a med spa an hour away, and three school-aged kids, life was chaos. But here's what changed everything: He stopped trying to do it all and started doing what actually mattered. In this episode, Brandon sits down with Joseph to talk about his year in...

Get REAL Confidence Before Buying More Stuff!

Wealth Wisdom Financial Podcast

Are you trying to buy your way to financial peace? It's Black Friday season, and every ad promises the same thing: relief. This course will fix your business. This software will organize everything. This planner will finally make you consistent. But here's what nobody's telling you: confidence isn't a product you can purchase. In this no-BS episode, Brandon cuts through the holiday shopping noise to reveal what real financial confidence actually is—and why you can't swipe your card to get it. Discover: Why entrepreneurs get trapped in consumption cycles that look like progress but change...

Entrepreneurs Need a BIG Emotional Reset to Make Money Without Shame

Wealth Wisdom Financial Podcast

What if the guilt and shame around money isn't a character flaw, but a nervous system pattern you can actually change? If you've ever felt like you're "doing everything right" but still can't shake the money anxiety… if you've secretly resented your business while feeling guilty for that resentment… or if you've hit financial goals only to feel exhausted instead of excited… then, this episode will help you understand why. Amanda shares the truth most financial professionals won't say out loud: You can't build calm from criticism. Shame doesn't make you responsible. Shame makes you...

What REALLY Fixes Your FINANCES?

Wealth Wisdom Financial Podcast

Does practicing gratitude ever leave you feeling more anxious than at peace? If being thankful isn't magically fixing your finances, this episode is for you. Tune in as Amanda gently exposes the myth of "gratitude fixes everything" and reveals what it really takes to find calm, clarity, and confidence with money. Discover: Why your financial stress isn't a moral failing (and what's actually going on under the surface) The critical money step most experts skip that keeps you stuck in survival mode How to build real safety in your nervous system so you can make empowered money moves from...

What's the REAL Secret to Getting AHEAD?

Wealth Wisdom Financial Podcast

Do you ever feel like you're doing everything "right" in your business - clients are happy, revenue is growing - but you still feel behind and anxious? In this raw, real episode, Brandon digs into the hidden systems silently running your financial life and sabotaging your peace. If hustling harder isn't working, this will be a game-changer. Discover: The secret biological wiring keeping you stuck in "survival mode" (even when you're successful) How to find clarity and calm in the chaos (and make money decisions you trust) The real reason you're exhausted from chasing a finish line that...

Small Business Is Sacred: Stop Apologizing for Profit

Wealth Wisdom Financial Podcast

Too many small business owners feel guilty about making money. But what if profit isn't the problem ... but the solution? In this powerful episode, Brandon exposes the cultural lie that's keeping too many purpose-driven entrepreneurs broke, burned out, and secretly ashamed of their success. You'll discover: Why profit is actually the fuel for your purpose (not the enemy of it) How your profitability directly impacts the people you serve The real cost of downplaying your wins or charging less than you're worth How to reframe financial success as a sacred responsibility, not a...

More Episodes

What if the real problem isn't your work ethic? What if it's that nobody ever taught you how to run a profitable business?

You went into business to make a difference. To take care of your family. To build something that matters. But somewhere along the way, the dream turned into a grind. You're exhausted, stretched thin, and wondering why success still feels so far away.

Sound familiar?

Neeka Williams felt the same way. As the practice administrator for a urology company, she was doing all the "right" things—showing up every day, solving problems, keeping the wheels turning. But she kept asking herself: There has to be more to this, right?

In this episode, Brandon sits down with Neeka to talk about her year inside the Profit Planning Network. This isn't a story about magic formulas or overnight wins. It's about finally having a framework that fits who you actually are—and a community that keeps you accountable to your own goals.

You'll discover:

Why most business advice fails entrepreneurs who think differently (and what to do instead)
How understanding your "financial archetype" can change the way you plan, save, and grow
The one shift that let Neeka walk away from her business for a full week—without anything falling apart
Why emotions in business aren't a weakness, but actually a guide to your next move
What happens when you stop being embarrassed about needing help and start treating business like the skill it is

Key Quote: "People don't go into business to fail. You go into business to be profitable, to make a positive impact, to pass on a legacy. You just don't know how—and what Wall Street says and what the business gurus say hasn't been working." — Neeka Williams

If you've been feeling like you're running on a hamster wheel and wondering when it gets easier, this conversation is for you.

Resources mentioned:

Find Your Flow Quiz — 10 questions to discover your financial personality
Financial Nervous System Diagnostic — A deeper 54-question assessment
Profit Planning Network 2026 — Join our community of business owners building profitability and wealth
Urology Consultants, Inc. — Neeka's practice (and a reminder for the guys to get checked!)

00:00 Welcome to Wealth Wisdom Financial Podcast

01:01 Introducing Neeka Williams and Her Journey

01:41 Joining Profit Planning Network

04:35 Experiences and Insights from PPN

13:12 The Role of AI in Business

19:11 Understanding Emotions in Business

20:36 The Importance of Reflecting on Feelings

21:59 Who is PPN For?

23:08 Balancing Sales and Expenses

25:15 The Value of Certification and Experience

28:48 The Role of Profit Planning

32:11 Encouraging Regular Health Check-ups

34:29 Final Thoughts and Enrollment Information

Watch on YouTube: https://youtu.be/cDBONHEVILA

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