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The Secret to Navigating Business Development & Marketing Like a Pro with Julie Cropp Gareleck

Cut To The Chase: Podcast Hosted by Gregg Goldfarb

Release Date: 05/22/2024

The Past & Present of Miami: Historian Dr. Paul George Shares Historical Insights, Top-Rated Miami Tours & Cultural Events show art The Past & Present of Miami: Historian Dr. Paul George Shares Historical Insights, Top-Rated Miami Tours & Cultural Events

Cut To The Chase: Podcast Hosted by Gregg Goldfarb

How has the bustling city of Miami evolved into the vibrant cultural and historical hub it is today? What are the best activities in Miami for history, culture, and architecture lovers? In this episode of Cut to the Chase: Podcast, Gregg sits down with Dr. Paul George, a Miami native, author, historian, and former college professor. Dr. George has become famous for his uncanny ability to recall the most impressive details about the people and places that make South Florida so special. For over 30 years, Paul has been the Resident Historian for HistoryMiami Museum and has toured his way to...

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Braving Healing: How Luke Russell is Using Film to Tackle Child Sexual Abuse show art Braving Healing: How Luke Russell is Using Film to Tackle Child Sexual Abuse

Cut To The Chase: Podcast Hosted by Gregg Goldfarb

Are we using the power of storytelling to connect with marginalized communities and address sensitive societal issues? One thing’s for sure… Today’s guest is starting a storytelling revolution you’ll want to be a part of. In this episode of Cut to the Chase: Podcast, Gregg welcomes Luke Russell, an extraordinary marketer, podcaster, filmmaker, and founder of the Braving Healing and Beautiful Humans movements. Luke’s expertise in human connection marketing has revolutionized the way people and organizations build relationships with marginalized communities. His powerful work through...

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Amy Barrie on Launching a Faith-Based Activewear Line: Teleō Collection show art Amy Barrie on Launching a Faith-Based Activewear Line: Teleō Collection

Cut To The Chase: Podcast Hosted by Gregg Goldfarb

Looking to transform your approach to life? In today's world, as mindfulness intersects with business, integrating holistic wellness into law firm culture can inspire a more balanced, motivated, and productive team (in and out of the office). In this episode of Cut to the Chase: Podcast, Amy Barrie is back to talk about her newest business venture, Teleō Collection—a unique activewear line that intertwines faith and fitness to inspire and elevate women's confidence and self-expression. Amy is a former personal trainer turned Mass Tort Acquisition Strategist at Broughton Partners and Host of...

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Examining Legal Hurdles in Boy Scouts Abuse Settlements w/ Jason Joy & Curtis Garrison show art Examining Legal Hurdles in Boy Scouts Abuse Settlements w/ Jason Joy & Curtis Garrison

Cut To The Chase: Podcast Hosted by Gregg Goldfarb

Did you know that despite the Boy Scouts' settlement that was approved by the bankruptcy court and is now under appeal, the compensation currently offered to abuse survivors is only about 1.5% of the claim value? This shocking reality underscores the massive gap between proposed settlements and the actual needs of the victims. In this episode of Cut to the Chase: Podcast, we are joined by Curtis Garrison and Jason Joy to update us on where the Boy Scouts’ settlement stands. Curtis, an advocate for sexual abuse survivors and survivor is collaborating with Gateway Church in Dallas to raise...

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Saving Abigail: The Story of a 3-Year-Old Taken Hostage by Hamas ft. Liz Hirsh Naftali show art Saving Abigail: The Story of a 3-Year-Old Taken Hostage by Hamas ft. Liz Hirsh Naftali

Cut To The Chase: Podcast Hosted by Gregg Goldfarb

In this special episode of Cut to the Chase: Podcast, Gregg speaks with Liz Hirsh Naftali, a philanthropist, advocate for the hostages, and author of “Saving Abigail: The True Story of the Abduction and Rescue of a Three-Year-Old Hostage”. Liz was in Israel during the terrorist attacks on October 7th, 2023. Her then 3-year-old great-niece, Abigail Mor Edan, was among the hostages. Abigail’s mother and father were both killed in front of her and her siblings. She then spent 51 days held hostage by Hamas. In “Saving Abigail”, Liz describes the struggles Abigail went through during that...

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TikTok Shop Takeover: Eitan Koter Explains the Future of Online Shopping show art TikTok Shop Takeover: Eitan Koter Explains the Future of Online Shopping

Cut To The Chase: Podcast Hosted by Gregg Goldfarb

Curious to find out what the future of online shopping will look like? It’s already here… In this episode of Cut to the Chase: Podcast, Gregg sits down with Eitan Koter, the co-founder and co-CEO of Vimmi, a groundbreaking SaaS platform that’s revolutionizing online retail with shoppable videos. This is an in-depth exploration of the cutting-edge trends shaping e-commerce today—from the meteoric rise of platforms like TikTok Shop to the game-changing benefits of shoppable videos. Tune in as Eitan shares his perspective on how social commerce is reshaping the customer journey, with...

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Tort Reform: The Results Are IN & They're NOT What Legislators Wanted ft. Jed Kurzban & Taylor Hill show art Tort Reform: The Results Are IN & They're NOT What Legislators Wanted ft. Jed Kurzban & Taylor Hill

Cut To The Chase: Podcast Hosted by Gregg Goldfarb

Can the very laws meant to protect patients from medical malpractice actually be making it harder for them to seek justice? Medical errors are reported to be the 3rd leading cause of death in the U.S., yet the lack of effective communication and adequate handling of these errors leave consumers in the dark. In today's legal world, medical malpractice and tort reform remain hot-button issues, particularly as they intersect with rising healthcare costs and insurance premiums. How these laws are enforced can have sweeping implications not only for the legal industry but also for patient care and...

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Uncovering the Secrets of Los Alamos & The Manhattan Project ft. Author Galina Vromen show art Uncovering the Secrets of Los Alamos & The Manhattan Project ft. Author Galina Vromen

Cut To The Chase: Podcast Hosted by Gregg Goldfarb

In today's world, transparency seems to be a universal requirement.     But what happens when secrecy serves a greater purpose? This unique episode takes you back into an era where secrecy was paramount… but what does this mean for our future? In this episode of Cut to the Chase: Podcast, we’re joined by Galina Vromen, an esteemed international journalist and author of the compelling historical fiction novel "Hill of Secrets." We've invited her to the show to uncover the hidden depths of life at Los Alamos and explore how secrecy influenced families and the broader community...

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Birth Control Horror Story: Depo-Provera Mass Tort Litigation w/ Amy Barrie [Halloween EP] show art Birth Control Horror Story: Depo-Provera Mass Tort Litigation w/ Amy Barrie [Halloween EP]

Cut To The Chase: Podcast Hosted by Gregg Goldfarb

Happy Halloween! It is time for a special themed episode of the Cut to the Chase: Podcast! The theme? Mass tort “horror stories”. Depo-Provera is the latest bone-chilling mass tort case that’s scaring people left and right. Depo-Provera is a birth control injection linked to an increased risk of cranial meningiomas, or brain tumors. However, this new mass tort litigation looks promising due to the clear causation, single defendant (Pfizer), and prescription documentation. In this frightening episode, Count Dracula [our host Gregg Goldfarb] takes over as host to welcome Amy Barrie, a...

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Protecting Financial Aid Eligibility: What You Should Know About Estate Planning & Taxes with Brad Baldridge show art Protecting Financial Aid Eligibility: What You Should Know About Estate Planning & Taxes with Brad Baldridge

Cut To The Chase: Podcast Hosted by Gregg Goldfarb

Did you know that improper inheritance planning could cost your family thousands of dollars in lost financial aid? In today’s world, estate planning is more critical than ever, but the implications can extend far beyond what meets the eye, including affecting your child's educational future. In this episode of Cut to the Chase: Podcast, you’ll meet Brad Baldridge, one of the nation’s leading college financial experts and the brain behind "Taming the High Cost of College." Brad teaches families the best ways to plan, save and pay for college so they can make their children’s college...

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More Episodes

There are many layers to running a business and it’s getting more complicated each year. With technology advancing, AI becoming sharper, and marketing strategies evolving more rapidly than ever, let’s just be honest - we all need help!

That’s why agencies exist. Whether you need help navigating business development or marketing, working with an agency will always teach you something new and help your business reach new heights. So, is it time for you to hire an agency? Tune in to find out!

In this episode of Cut to the Chase, Gregg is joined by Julie Cropp Gareleck, Founder/CEO of Junction Creative Solutions and Partner at Experience Synergy, two award-winning strategic agencies that combine the intellectual capital of a business consulting firm with the creative execution of an advertising agency.

Julie has helped more than 350 companies establish their brands, engage audiences, and drive revenue. Today, she’s sharing her wealth of experience with you to ensure 2024 is a year of growth and success for you and your company.

 

In this episode of Cut to the Chase, Gregg and Julie discuss: 

- Marketing mistakes businesses are making & How an agency can help you avoid these mistakes.

- The #1 thing you should look for in a marketing agency.

- How Junction Creative helps businesses improve their PR, branding, advertising, and digital marketing strategies.

- Where marketing is going in the next 3 years.

- Do traditional ad agencies still exist?

- Why business owners are confusing operational problems with marketing problems.

- How Experience Synergy helps businesses define strategies and internal processes so they can thrive long-term.

- Common mistakes owners make when preparing to sell their business.

- What business owners should focus on before selling or seeking out investors.

- How to know what marketing metrics you should keep track of.

- Is posting on TikTok worth it for my business?

 

Key Actionable Takeaways for Law Firms:

- ChatGPT is an incredible resource, but it’s not sophisticated enough to provide the quality or depth of knowledge needed to produce great marketing content.

- What to look for in a marketing agency: Great communication, highly responsive, and highly collaborative.

- Business owners often confuse operational issues for marketing issues, so it’s important to know the difference.

- Setting up simple internal processes for communication can increase your revenue ~30% with your existing client base.

- Investors are looking for sustainable and stable businesses to buy or invest in, not just an innovative product/service. It’s crucial to get professional advice and guidance when seeking out investors or preparing to sell your business.

 

To learn more about Julie Cropp Gareleck, connect on LinkedIn: https://www.linkedin.com/in/juliecroppgareleck

Learn more about Junction Creative Solutions: https://junction-creative.com

Learn more about Experience Synergy: https://experience-synergy.com

To book Julie for speaking engagements or corporate training programs, visit: www.juliecroppgareleck.com

Pre-Order “Dare to Become” by Julie Cropp Gareleck: https://www.amazon.ca/Dare-Become-Corner-Booth-Office/dp/1611884012