QFF: Revolutionizing Small Business Hiring with Courtney Pomerenke of Employment Hero: How AI-Powered Smart Match and Wage Transparency Are Driving Success and Saving Time for Small Business Owners. (Episode 634 - Courtney Pomerenke)
Release Date: 02/20/2025
How Karl Schwantes, Founder of Reputable, Built a Six-Figure Reputation Marketing Business and Scaled His Family Jewelry Brand, Xenox Diamonds, Over 30 Years to Become a Leading Name in Engagement and Wedding Rings. (Episode 662 - Karl Schwantes)
Grow A Small Business Podcast
In this episode of Grow a Small Business, host Troy Trewin interviews , Founder of and Managing Director of Xenox Diamonds. Karl shares how he built a six-figure reputation marketing business through the power of Google reviews. He also dives into growing Xenox Diamonds over three decades into a leading jewelry brand. Karl reveals key strategies on creating an outstanding client experience and scaling sustainably. Tune in to learn how you can build a million-dollar lead machine without spending a dollar on ads! Other Resources: Why would you wait any longer to start living the...
info_outline
QFF: Nathan McGrath, Founder of Outside The Square Accounting, Shares How He Left 20 Years in Corporate to Launch His Own Firm, Empowering SMEs with Clarity, Automating Finances and a No-Judgment Approach to Business Advice. (Episode 661 - Nathan McGrath)
Grow A Small Business Podcast
QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing yourself, your team and your small business. Get ready for a dose of inspiration, one action you can implement and quotable quotes that will stick with you long after the episode ends! In this episode of Quick Fire Friday, host...
info_outline
Margeaux Thomas of Thomas Law: From Kitchen Table to Leading Business Divorce Firm – Discover How She Navigated Partnership Disputes, Achieved 9 Years of Growth to Nine Team Members, and Built a Recognised Practice. (Episode 660 - Margeaux Thomas)
Grow A Small Business Podcast
In this episode of Grow a Small Business, host Troy Trewin interviews from , who shared her entrepreneurial journey of growing her law firm specialising in "business divorces". Starting from her kitchen table in 2016 with a single client, her firm has grown to a team of nine members over nine years. Thomas discussed the transition to a niche practice, the demand she experienced, particularly during COVID, and the various aspects of building and scaling her business, including the challenges of hiring and the importance of marketing in a non-recurring service industry. Why would you wait any...
info_outline
Jason Kramer on Growing Cultivize 30% YoY, Scaling to 6 Staff, Selling His First Biz, Using CRM to Uncover Hidden ROI & Boost Sales, Plus How the 15-Min Lead Response Rule Helped Skyrocket Conversions and Client Trust. (Episode 659 - Jason Kramer)
Grow A Small Business Podcast
In this episode of Grow a Small Business, host Troy Trewin interviews from Cultivize discusses his entrepreneurial journey, starting with a graphic design business before founding his current CRM strategy consultancy. He highlights the impressive growth of Cultivize, averaging 15 to 30% annually and expanding his team. Jason shares valuable insights into CRM strategy for nurturing leads and demonstrating marketing ROI, emphasising the importance of understanding your target audience. He also offers advice on key aspects of business growth, including hiring, the significance of work-life...
info_outline
Master Legal Success with Theo Kapodistrias: Australia Top Lawyer & Founder of Theo Kapodistrias Speaking & Coaching shares expert tips to safeguard your brand, dodge pitfalls & help small businesses grow with confidence. (Episode 658 - Theo Kapodistrias)
Grow A Small Business Podcast
QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing yourself, your team and your small business. Get ready for a dose of inspiration, one action you can implement and quotable quotes that will stick with you long after the episode ends! In this episode of Quick Fire Friday, host...
info_outline
From Burnout to Brilliance: Kira Leskew of The Eagle Institute on Growing 5 to 50 Staff, Exiting 5 of 7 Businesses & Teaching CEOs to Crush Stress in Minutes Using Meditation, Intuition & High-Conscious Leadership. (Episode 657 - Kira Leskew)
Grow A Small Business Podcast
In this episode of Grow a Small Business, host Troy Trewin interviews from . Kira Leskew shares her impressive journey of owning seven businesses, with five successful exits and three reaching seven figures. A particularly notable achievement was growing one business from five to fifty employees in just two and a half years. Currently, at The Eagle Institute, Kira teaches intuition development for CEOs and meditation techniques to manage stress. She emphasises the importance of discipline, consistency, and developing a strong mindset for business success, drawing lessons from her experiences...
info_outline
From Bankruptcy to Triumph: Eric Jorgenson’s Journey Reviving Scribe Media, Growing Revenue from $6M to $9M with 25 Staff, Leading Non-Traditional Publishing for Entrepreneurs While Writing Bestsellers and Driving Impact. (Episode 656 - Eric Jorgenson)
Grow A Small Business Podcast
In this episode of Grow a Small Business, host Troy Trewin interviews from , who shares his remarkable journey from author to CEO after the company faced bankruptcy. Eric successfully rallied investors to acquire Scribe Media and is now leading its impressive turnaround, projecting growth from $6 million to $9 million. Beyond his leadership at Scribe Media, Eric is also a successful author with over 1.5 million books sold. This conversation delves into his strategies for business revival and leadership insights at Scribe Media. Other Resources: Why would you wait any longer...
info_outline
QFF: How Julie Holmes, Founder of Smarter HQ, Empowers Small Business Owners to Scale Fast with AI—From Smarter Processes & Personalized Experiences to Her 20-60-20 Framework & Treating AI Like an Intern. (Episode 655 - Julie Holmes)
Grow A Small Business Podcast
QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing yourself, your team and your small business. Get ready for a dose of inspiration, one action you can implement and quotable quotes that will stick with you long after the episode ends! In this episode of Quick Fire Friday, host Michael Denehey...
info_outline
Dr. Donna Smith Bellinger of DS Bellinger Consulting on Building a 6-Figure Business, Mastering Sales Without Selling, and Why the ‘Queen of Revenue Generation’ Believes Confidence Is the Ultimate Sales Tool. (Episode 654 - Dr. Donna Smith Bellinger)
Grow A Small Business Podcast
In this episode of Grow a Small Business, host Troy Trewin interviews , founder of , specializes in helping business owners and sales teams enhance their sales performance by mastering revenue-generating conversations. She launched the business part-time nine years ago, growing it into a thriving enterprise with a team of five and multiple six-figure revenues. Dr. Bellinger also brings a wealth of entrepreneurial experience, including successfully exiting a tech company. In this discussion, she shares her journey, the challenges she faced as a woman and a person of color, the critical role of...
info_outline
From Bankruptcy to Beverage Empire: Stefan Di Benedetto on Building SOLBEVI into a Global Brand, Bouncing Back in His 30s, and the Grit, Growth & Bold Moves Behind His Remarkable Comeback and International Expansion. (Episode 653 - Stefan Di Benedetto)
Grow A Small Business Podcast
In this episode of Grow a Small Business, host Troy Trewin interviews from . Stefan discussed the phenomenal growth of his limoncello brand, including more than doubling sales and expanding into New Zealand. He shared insights into the challenges of starting solo and the importance of team building. The conversation also touched upon key marketing strategies like "liquid on lips" and the complexities of funding rapid growth in the FMCG industry. Stefan offered valuable lessons learned during his entrepreneurial journey. Why would you wait any longer to start living the lifestyle you signed...
info_outlineQFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse!
Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week.
Every Friday, we bring you business owners and experts who share their top strategies for growing yourself, your team and your small business. Get ready for a dose of inspiration, one action you can implement and quotable quotes that will stick with you long after the episode ends!
In this episode of Quick Fire Friday, host Michael Denehey interviews Courtney Pomerenke, Partnerships Manager at Employment Hero, sharing expert insights on transforming small business hiring processes. Learn how Employment Hero's AI-powered tools like Smart Match, wage transparency, and proactive recruitment strategies can save time, cut costs, and attract top talent. Courtney highlights real-world success stories and practical tips for building a stronger employer brand and retaining employees.
Sign up before March 30, 2025, and get 3 months FREE on Employment Hero – your all-in-one solution for payroll, HR, and people management. To redeem, email [email protected] and quote "GASB2025". T&Cs Apply.
Key Takeaways for Small Business Owners:
Streamlining Recruitment with AI: Employment Hero’s Smart Match tool uses AI to provide curated candidate lists in seconds, reducing hiring time by two weeks and saving up to 12 hours of administrative work per hire.
Wage Transparency Benefits: Transparent salary practices attract aligned candidates, foster trust, and build a culture of fairness, helping small businesses stand out in competitive job markets.
Proactive vs. Reactive Hiring: Building a recruitment funnel and creating talent pools ahead of time can prevent last-minute hiring stress and lead to better hiring decisions.
Our hero crafts outstanding reviews following the experience of listening to our special guests. Are you the one we've been waiting for?
Flexible Work and Career Development: Beyond salaries, employees value flexible working arrangements, career development, and a strong workplace culture. Small businesses can use these to attract and retain talent effectively.
Data-Driven Decisions: Employment Hero offers salary benchmarking tools and reports based on real-time data from millions of employees, enabling businesses to set competitive and fair wages.
Success in Real-World Applications: Employment Hero’s solutions have helped businesses, such as those in the NDIS sector, reduce hiring time, improve onboarding, and achieve higher retention rates, leading to better team performance.
One action small business owners can take:
According to Courtney Pomerenke one action small business owners can take is to embrace AI-powered recruitment tools like Employment Hero’s Smart Match. By leveraging AI, businesses can streamline the hiring process, save valuable time, and attract candidates who are the best fit for their roles and culture.
Do you have 2 minutes every Friday? Sign up to the Weekly Leadership Email. It's free and we can help you to maximize your time.
Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. 👇
Quotable quotes from our special Grow A Small Business podcast guest:
Proactive hiring is about building relationships, not just filling positions – Courtney Pomerenke
A strong employer brand is your best tool for attracting top talent – Courtney Pomerenke
Flexible work options and career growth are the new priorities for today’s workforce – Courtney Pomerenke