Episode #504: Tessa Arnold on Shifting Careers and Founding Snapback Energy

In this episode, host Pete Moore sits down with Tessa Arnold, a former banker turned wellness entrepreneur, HALO evangelist, and Co-Founder of Snapback Energy. She shares her journey from a 12-year career in commercial banking into the entrepreneurial space. She dives deep into the challenges and triumphs of transitioning industries, the importance of balance in life, and her passion for Ayurvedic health coaching. Tessa discusses the development of her patented supplement formula, her dedication to giving back to veterans, and the insights she's gained on living a fulfilling life while trying to balance the demands of running a new business. 

On building out the company, Arnold states, "I think my background in banking helped because I was a project manager. I knew how to do things methodically and figure out who I needed to reach out to and bring in . . . So working with my team, bringing in a food scientist, going through a ton of variations and developing our formula to what it is today was an incredible learning process. I couldn't have done it without them. . . We worked to push through and get the patent, which took us 3 tries to get!"

Key themes discussed

• Struggling to balance work, family, and self-care.
• Challenges of work-life balance and financial pressure.
• Banking project manager leverages skills for success.
• Emphasizing authenticity and enforcing patent process.
• Commercial banking experience, passion for wellness products.
• Balance and self-awareness lead to creativity.
• Choose life's direction, act courageously, embrace fear.

A few key takeaways:

1. Tessa transitioned from a structured, fast-paced career in banking to becoming a wellness lifestyle coach and entrepreneur. She emphasized the importance of self-awareness and realizing when career complacency starts to affect one's well-being and personal fulfillment.

2. Tessa Co-Founded SnapBack Energy, a supplement company with a patented formula aimed at overall wellness, particularly supporting liver function. The development process involved working closely with a food scientist and the community to ensure the product's efficacy and market appeal.

3. Arnold also discussed the very difficult decision of leaving a stable and financially secure career to pursue something that made her genuinely happy. This involved significant personal sacrifices and risk-taking, but ultimately led to a more balanced and fulfilling professional and personal life.

4. Tessa also reveals how integral the authenticity and efficacy of SnapBack Energy’s product is to their brand. They patented their unique formula to distinguish themselves in a very competitive market and emphasized the importance of standing by their claims through rigorous validation processes.

5. As a wellness lifestyle coach specializing in Ayurvedic health, Arnold focuses on helping clients achieve balance through a highly personalized approach. She highlighted the importance of addressing both mental and physical well-being and encourages people to incorporate practices like meditation and mindfulness into their daily lives.

Click here to download transcript. 

Resources: 

• Tessa Arnold: https://www.linkedin.com/in/tessa-arnold-pmp-b40418129/ 
• Snap Back Energy: https://snapbackenergy.com/ 
• Prospect Wizard: http://www.theprospectwizard.com
• Promotion Vault: http://www.promotionvault.com
• HigherDose: http://www.higherdose.com 

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