Happy Hour Hustle #80: Spilling the Tea on Women-Owned Businesses
Release Date: 01/13/2023
Happy Hour Hustle #91: Inside Influencer Marketing (Part 1)
Happy Hour Hustle
Is anything moving faster than the influencer world? Probably not. We sat down with Aly Zuiderveen and Chelsea Sinke, known by their usernames @helloalymay and @mygrandrapidslife, for a look behind the curtains. Hear what they had to say about what marketers are doing right, what they're doing wrong, and much more in Part 1 of our deep dive into Influencer Marketing.
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Happy Hour Hustle #90: Small Business Spotlight
Happy Hour Hustle
Here at 8THIRTYFOUR, we are all about supporting other small businesses. Because let's face it, we're badass. Ahead of Small Business Saturday, we talked to two small business owners here in Michigan (who happen to also be our incredible clients). Amy Sparks, president of , and Kelly Stroburg, publisher of , share their stories of how they got started, and what it's like to be a small business owner.
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Happy Hour Hustle #89: How to Overcome Burnout
Happy Hour Hustle
Burnout has become a bit of a buzzword since the pandemic, but what is it really? Why do more women experience it? What can we do to overcome it? , a nationally recognized mental wellness strategist and keynote speaker at this year's , joined us to talk about how to break the cycle.
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Happy Hour Hustle #88: How a Government Shutdown Impacts Small Businesses
Happy Hour Hustle
Federal employees are not the only ones hurt by a government shutdown. Small businesses and government contractors are also forced to reevaluate when our lawmakers can't agree on a budget. Kim talks with Sue Tellier, the CEO of JetCo Federal, about how the looming shutdown is already impacting small businesses and what we can do about it.
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Happy Hour Hustle #87: Power of Female Rage
Happy Hour Hustle
It's a core belief here at 8THIRTYFOUR... the future is female. And women are definitely having a moment. From our changing representation in the media to female stars taking over the world (looking at you Taylor), we're talking about the power of women and the power of female rage. If you want to read more, make sure to check out our .
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Happy Hour Hustle #86: A Guide to Summer in GR
Happy Hour Hustle
If you didn't already know, the 8THIRTYFOUR team loves a good drink... and patio... and rooftop... aaand the list goes on. In this episode, Derek, Emma, and Savannah sit down to chat about their favorite places to crack open a cold one and enjoy all the summer vibes. So, what do you say? Grab a drink and join us! If you want more recommendations, check out our blog on the .
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Happy Hour Hustle #85: SEO for Dummies
Happy Hour Hustle
When people mention SEO do you find your brain empty? We can help with that. Emma sits down with Rowan, one of 8THIRTYFOUR's Account Managers and Knower of All Things, to discuss the basics of SEO... and a little bit more. From site ranking to keywords, we're covering all the bases. If you're still looking for more SEO knowledge after this episode, check out some of our blogs & recommended resources:
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Happy Hour Hustle #84: Keeping Up with Social Media Trends
Happy Hour Hustle
Remember when we had to remind people not to eat Tide Pods? What about Chris Pine's iconic stare during the Don't Worry Darling press tour? Well, lucky for you, the 8THIRTYFOUR team sat down to chat about all things social media trends, our favorites, plus some random tangents along the way. If you're looking for more social media insights & tips, check out these blogs:
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Happy Hour Hustle #83: Bringing Communications to a Crisis
Happy Hour Hustle
You shouldn't wait for a crisis to happen before you have a crisis communications plan. That's why we're here to chat through every step. Simplified, it's all about OAF. Own it, apologize, fix it. Obviously, there are other details, but we'll let you listen in for the extra advice. Need some reading material on the subject? We've got that covered too:
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Happy Hour Hustle #82: How to Make the Media Love You
Happy Hour Hustle
We're talking about one of our favorite things — PR. The relationship between a journalist and a PR pro is an important one, so the team is breaking down what it means to be authentic, why pitching is hard work, and some of our favorite journalist stories. So, want to make the media love you? Get listening. And, as we promised, you can find some PR blogs below:
info_outlineWe have a lot to say... especially about women-owned businesses. Kim chats with Jeffrey, 8THIRTYFOUR's Lead Graphic Designer, about what working for a women-owned business really looks like. So, grab a drink and get listening.