She's WELLthy
As influencers, entrepreneurs, and business owners, pitching and PR are some of the most essential skills to have. Jennifer Jaden is the founder of Gal Media, a PR agency that works with emerging brands, products, and influencers. She joins the podcast today to share her story about starting Gal Media. We talk about how she found her first clients, what the most challenging part of growing and scaling a business is, and what she notices is the current trend on social media. Jennifer also offers her expertise by sharing tips on getting your name out there (even if you can’t afford a PR...
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Siff Haider is the co-founder of the nutraceuticals brand, Arrae. She’s an entrepreneur, content creator, and the host of the Dream Bigger podcast. We have a great conversation on the podcast today about how Arrae started as an idea and how she turned it into reality. We discuss how she took Arrae and grew it using influencer marketing, so if you’re an ecommerce entrepreneur or business owner, her tips will be incredibly helpful when it comes to getting your business out there. We also talk about the importance of self-care routines and setting boundaries as an entrepreneur. ...
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My guest today is one of the most impressive women I’ve ever met. Jessica Nabongo is a writer, photographer, entrepreneur, travel expert, influencer, and public speaker. You might know her from her blog, The Catch Me If You Can. Or maybe you know her as the first black woman on record to visit every country in the world. Today, I speak to Jessica about how she accomplished her incredible goal of traveling to every country in the world. I ask her about the important lessons she’s learned about life from her experiences, how she manages her fears, and how the pandemic changed her...
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When I was thinking about season 3 of Her Life By Design, I knew I wanted to invite a wider variety of guests and experts to help and inspire you to design your life both personally and professionally. This is why I’m so excited to have Tallene Hacatoryan on today’s episode. Tallene is a registered dietitian who was diagnosed with PCOS (polycystic ovarian syndrome) at 18. Disheartened by the solutions provided to her, she set out on a mission to confront the underlying issues of PCOS. After studying nutritional science, speaking to countless experts, and working with her husband,...
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We’re welcoming Lindsay Silberman back on today’s episode of Her Life By Design. You might remember her from the first season of the podcast but just to refresh your memory, Lindsay is a luxury travel influencer turned CEO and founder of the company Hotel Lobby Candle. Lindsay and I have a great conversation that touches on both the personal and professional sides of being a female entrepreneur. We kick off with a discussion about Lindsay’s decision to freeze her eggs and what that process was like for her. Then, we talk about how she takes care of her mental health as a public...
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As you already know, I’ve been open and transparent about my sobriety journey. Through sharing my story, I’ve received countless messages from many women wanting to start their sobriety journey as well. This is why I’m so excited to have Amanda White on Her Life By Design today. Amanda is a licensed therapist and the founder of a therapy practice in Philadelphia called Therapy for Women's Center. She's also been featured in Forbes, Washington Post shape, Women's Health magazine, and she's also the author of the book “Not Drinking Tonight: A Guide to Creating a Sober Life You...
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Her Life By Design is finally back after a long hiatus! To catch you up to speed, I’m sharing a personal update on my struggles over the last few months of 2021. I open up about my sobriety journey by sharing my personal history with alcohol, the moment I realized I needed to change, and what sobriety has taught me thus far. Last but not least, I share an update of what you can expect from this new season of Her Life By Design from the types of topics we’ll be discussing to the wonderful guests that’ll be invited to the show. I hope you enjoy this episode and I can’t wait to...
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Podcasting is one of the best ways to build authority and trust with your audience. Whether you’re planning on launching a podcast of your own, or you want to land more placements as a guest on podcasts, Scout Sobel is the go-to expert you want to talk to. Scout is the founder of Scout’s Agency, co-host of the popular Okay Sis podcast, and the host of SCOUT podcast. She’s also the author of The Emotional Entrepreneur, a book that helps Millennial and Gen Z women navigate the emotional challenges of launching, running, and scaling a business. She joins the podcast to chat about...
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Let’s face it - the landscape of the influencer industry is constantly changing. As a newer industry, influencers of all sizes are forced to navigate this field by rolling with the punches. In today’s episode, I’m joined by Julianne Fraser, founder and CEO of Dialogue New York, which is a digital marketing consultancy with an emphasis on influencer marketing. Their mission is to connect brands with aligned creators as a means of fostering meaningful dialogues that truly resonate with consumers. Julianne and I dive into a conversation all about the shifting landscape of the...
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Ever feel like you just do not have enough time in your day to get everything done, only to realize by 5 PM that your hours just don’t match up with the tasks you’ve actually checked off your list? As female entrepreneurs, we have a never-ending to-do list and seemingly not enough hours in a day. That is why I’m so excited to have Kierra Asnaukas on the podcast today. Kierra is a productivity coach who helps entrepreneurs conquer their chaotic schedules, set strong boundaries, and do the right things at the right time for the right reasons. She’s also the Amazon best-selling...
info_outlineLately, it seems like reels are all anyone can talk about as far as Instagram is concerned. There’s a good reason for that! Since Instagram is trying to compete with TikTok through short-form videos, Instagram’s algorithm is currently favoring reels over any other type of content.
Additionally, reels are a great way to grow your account by hundreds or even thousands of followers overnight. The key lies in posting viral-worthy reels. If you’re posting reels consistently and you do not understand why they aren’t performing well, this episode is for you. Grab a pen and paper and start taking notes as I share 10 reasons why your reels aren’t going viral and what you can do to fix it.
Time Stamps:
[2:38] What does “viral” really mean?
[3:31] How to stop the scroll
[5:08] Creating an effective hook
[7:23] How to adapt to trends effectively
[9:18] Watch your text to video ratio
[10:04] Why you need to remove the TikTok watermark
[10:48] Stop deleting your reels
[11:54] The key to every piece of content on Instagram
[13:03] Is your reel doing one of these three things?
[16:21] The quality of your sound and visuals
[17:16] Why you need to optimize your Instagram profile
Resources:
The Influencer Bootcamp: https://christinagalbato.lpages.co/igbc/