Fitness Business School - 646 - The Difference Between Marketing and the Truth
The Fitness Business School with Pat Rigsby
Release Date: 11/24/2025
The Fitness Business School with Pat Rigsby
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! --- Building Your Brand Through Trust in Today's Marketing Landscape In this episode, Pat Rigsby discusses the importance of building a brand...
info_outlineThe Fitness Business School with Pat Rigsby
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! --- 7 Steps to Becoming a Successful Business Owner In today's episode, we dive into the 'Wealthy Owner Path,' exploring the commonalities among...
info_outlineThe Fitness Business School with Pat Rigsby
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! --- The Simplest Way to Win in Business: Consistency and Perseverance In this episode, Pat discusses the simplest way to achieve success in...
info_outlineThe Fitness Business School with Pat Rigsby
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! --- The Biggest Shift to Elevate Your Business Success in 2026 In this episode, Pat RIgsby discusses a significant shift he's made in his...
info_outlineThe Fitness Business School with Pat Rigsby
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! --- Key Differences Between Successful and Struggling Business Owners In this episode, Pat discusses the fundamental differences between business...
info_outlineThe Fitness Business School with Pat Rigsby
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! --- In this episode, Pat breaks down the crucial distinction between urgency and desperation among clients. He discusses how these two attitudes...
info_outlineThe Fitness Business School with Pat Rigsby
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! --- The Key to Building a Business You Love: It’s Not Just About the What, It’s About the Who In this episode, Pat Rigsby discusses a common...
info_outlineThe Fitness Business School with Pat Rigsby
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! --- The Truth About Retention: Building Strong Client Relationships In today's episode, Pat discusses the critical role of retention in business,...
info_outlineThe Fitness Business School with Pat Rigsby
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! --- Beyond Quick Fixes: Transforming Yourself to Build a Successful Fitness Business In this episode, Pat discusses the crucial difference...
info_outlineThe Fitness Business School with Pat Rigsby
Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! --- Breaking Free from Mediocrity: Innovative Pathways to Business Success In this episode, Pat discusses the surest path to mediocrity and the...
info_outlineReady to grow your clientele & revenue?
Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work.
https://info.patrigsby.com/20-client-generators
Do you want to stop chasing leads and start attracting them instead?
Get Instant Access To The Weekly Client Machine For Just $5.00!
https://patrigsby.com/weeklyclientmachine
Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook!
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Beyond Quick Fixes: Transforming Yourself to Build a Successful Fitness Business
In this episode, Pat discusses the crucial difference between marketing promises and the underlying truth of achieving long-term business success. He addresses the prevalence of instant gratification tactics on social media and emphasizes the importance of personal growth for business owners. He argues that sustainable success doesn't come from temporary campaigns or quick fixes but from evolving into the type of person capable of maintaining and improving business outcomes. He encourages gym owners to focus on becoming leaders who can create value for their clients and teams, drawing parallels to clients' fitness journeys and their relationship with food and exercise.
00:00 Introduction: Marketing vs. Truth
00:12 The Allure of Instant Gratification
01:21 The Owner Operating System
01:56 The Importance of Personal Growth
03:15 Long-Term Success Strategies
04:18 Conclusion: Addressing the Root Cause