EP427: Our 4 Eternal Rules of Music Marketing
Creative Juice
If you feel stuck in your music career, asking the right questions can mean the difference between spinning your wheels and making progress... In this episode of Creative Juice, Jack and Circa hash out their four eternal rules for music marketing that we use when talking about any strategy with ANY artist! Learn about how to clearly identify what you’re offering, understand your audience, craft your messaging, and choose the right channels to maximize your reach! Whether you're launching new music or rekindling a connection with your fans, let these rules be your north star whenever you have...
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EP426: How To Create Better Social Content As An Artist
Creative Juice
Stuck on the social media hamster wheel and wondering how to make your content pop as an artist? You're not alone. In this episode of Creative Juice, Jack and Circa dive into building a systematic approach to level up your social media content. Learn about how to analyze successful content, score your own posts, and create a feedback loop that continuously improves your social media presence. If you're ready to stop throwing spaghetti at the wall with your content and start understanding what makes it stick, this episode is for you! DISCOVER: How to Identify Successful...
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EP425: Artist Management, Consistency, and Finding Your Path with Mike Mowery
Creative Juice
For artists and artist managers alike, wearing many hats is part of the game. So what does it take to do it AND be successful? In this episode of Creative Juice, Jack and Circa sit down with Mike Mowery, senior artist manager at 10th Street Entertainment and former president of Outerloop Group. With years of experience under his belt, Mike shares his journey from DIY hardcore roots to managing major acts like Ice Nine Kills, TX2, Solence, Charlotte Sands, Scene Queen, Bailey Spinnn, and As December Falls! Learn about the dynamics between artists and managers, the importance of...
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EP424: Geese, Music Marketing Psyops, and How To Get Ahead
Creative Juice
Was the marketing for the band Geese a psyop? Maybe. But what if I told you that's all part of the plan? In this episode of Creative Juice, Jack and Circa discuss the "controversial" marketing strategy behind the band Geese that’s got the music world talking! Learn about how a band called Geese became a sensation with a marketing approach that some are calling an “industry psyop,” and dive into whether this strategy is as new or as noteworthy as it seems! Whether you're curious about cutting-edge marketing tactics or cautious about falling into industry traps, this episode...
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EP423: How To Pick The Right Marketing Channel For Growing Your Audience
Creative Juice
Instagram, TikTok, YouTube, Facebook...as artists, choosing the right social media platform to grow can be overwhelming with so many options available... In this episode of Creative Juice, Jack and Circa keep it simple while answering one of the most common questions artists have: "Where do I start if I want to grow my audience?" Learn about finding the right platforms for your music career, discovering where your fans spend their time, and aligning your preferences with your marketing strategies. If you’re unsure about where to build your fanbase online, you won’t want to...
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EP422: What To Do When Your Music Marketing Systems Break
Creative Juice
When your music marketing systems start falling apart, how do you come up with a game plan? In this episode of Creative Juice, Jack and Circa tackle the chaos that happens when your best marketing campaigns and systems break! Learn about identifying points of failure in your music marketing strategy, tweaking your process to better fit your life and career, and the importance of being prepared for changes! If you’ve ever felt like your marketing efforts hit a roadblock right when you need them most, this episode is packed with insights to keep your momentum going even when life...
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EP421: Are Artists Just Traveling T-Shirt Salesmen?
Creative Juice
Are artists just traveling t-shirt salesmen? Let's actually unpack that concept... In this episode of Creative Juice, Jack and Circa discuss monetization in the music industry and what business artists are really in! Learn about the core of your music career by examining if you're truly in the business of creating music or something else entirely and understand how different artist business types have different focuses! If you're trying to understand where your efforts should be going for maximum impact and profitability, this episode is your go-to guide! DISCOVER: Why...
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EP420: This One Skill Will Change The Course Of Your Music Career
Creative Juice
Do you know when to call it quits on an idea versus pushing on? In this episode of Creative Juice, Jack and Circa tackle why artists abandon ship when projects are just hitting their stride! Learn about the critical skill of knowing when to lean into success, how waving goodbye to fan engagement assets damages careers, and why recognizing the value in the long game keeps artists moving forward. If you're sick of stalling the potential of your music marketing plans, this episode will help you keep your momentum! DISCOVER: Why Stopping Productive Projects Confuses Fans Why...
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EP419: Early Music Marketing Lessons And Why They Matter Most
Creative Juice
If the question "which strategy is right for me?" has you stuck in your music career, you're not alone... In this episode of Creative Juice, Jack and Circa tackle the artist's dilemma of choosing the "right" marketing strategy versus just getting things done! Learn about decision paralysis, setting realistic goals, and why chasing the "perfect" strategy might be keeping you away from your potential fans. If you've ever hesitated on a release or marketing plan because you weren't sure it was the best move, this episode is for you! DISCOVER: How Decision Paralysis Is...
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EP418: Balancing Strategy and Fast Execution in Music Marketing
Creative Juice
If the question "which strategy is right for me?" has you stuck in your music career, you're not alone... In this episode of Creative Juice, Jack and Circa tackle the artist's dilemma of choosing the "right" marketing strategy versus just getting things done! Learn about decision paralysis, setting realistic goals, and why chasing the "perfect" strategy might be keeping you away from your potential fans. If you've ever hesitated on a release or marketing plan because you weren't sure it was the best move, this episode is for you! DISCOVER: How Decision Paralysis Is...
info_outlineWhen your music marketing systems start falling apart, how do you come up with a game plan?
In this episode of Creative Juice, Jack and Circa tackle the chaos that happens when your best marketing campaigns and systems break! Learn about identifying points of failure in your music marketing strategy, tweaking your process to better fit your life and career, and the importance of being prepared for changes!
If you’ve ever felt like your marketing efforts hit a roadblock right when you need them most, this episode is packed with insights to keep your momentum going even when life throws you curveballs!
DISCOVER:
Why Being Underprepared Will Derail Your Music Marketing Systems
How to Identify and Fix Points of Failure in Your Content Strategy
What It Means to Build Resilience in Your Marketing Systems
How to Adjust Your Plans for Unexpected Life Changes
Why There’s No “One-Size-Fits-All” Solution in Music Marketing
How Honest Reflection on Your Priorities Drives Success
What Your Beliefs About Burnout Teach You About Sustainability
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