Ep 335 What's Trending in Aesthetics? (Chapter 16) | Dr Jake Sloane & David Segal
Inside Aesthetics
Episode 335 showcases our hosts Dr Jake Sloane & David Segal. In our ‘What’s trending in Aesthetics?’ episodes we discuss popular topics doing the rounds on social media, issues being debated in injector forums or items showcased on the news. We’ll cover controversies, big stories and themes that have got injectors and our industry talking. In Chapter 16 we delve into the key overall trends that we predict will influence the year ahead. We discuss: The shift towards 'slow ageing' (long term planning and smaller but more frequent treatments) The rise of bio-stimulators...
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Ep 334 Trends in Plastic Surgery in 2026 | Dr Kourosh Tavakoli
Inside Aesthetics
Episode 334 hosts Dr Kourosh Tavakoli (Plastic Surgeon from Sydney, Australia) In this episode we discuss the latest trends and innovations in plastic surgery. We cover the rising popularity of GLP-1 weight loss drugs and the significant impact they are having on surgical trends and procedures. We then do a deep dive into the current preferences in breast aesthetics and the continuing evolution in techniques including as implant technology, lipo filling and the use of mesh for 'internal bra' support. We also cover the rare complications of breast implants known colloquially as 'breast implant...
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Ep 333 The Tox Talks (Chapter 11): Relfydess | Mike Clague
Inside Aesthetics
Episode 333 hosts Mike Clague (Nurse Injector from Melbourne, Australia) In 'The Tox Talks' episodes we feature expert injectors who have significant experience in using botulinum toxins. These episodes explore our guests experiences using particular brands, the evolution of their injecting techniques and we get special insights into the subtle nuances of getting the best out of toxins. In chapter 11 we talk about Relfydess, a new Botulinum Toxin A manufactured by Galderma. We first re-introduce Mike (previously on episode 276) and his clinical background. We then cover his...
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Ep 332 The Injector Diaries (Chapter 31) | Dr Steven Sorr
Inside Aesthetics
Episode 332 hosts Dr Steven Sorr (Naturopathic Doctor from Arizona, USA) Steven joins us in the 31st chapter of our series called ‘The Injector Diaries’. These episodes feature in depth conversations, stories and experiences from injectors around the globe. Each injector brings their own unique take on things and we showcase every level of type of injector, from newbies to masters. We’ll explore how and why they chose to inject, why they favour using certain products, look under the hoods of their clinics and aim to inspire our injector listeners. 00:00 Introduction 01:08 Meet Dr....
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Ep 331 KOL Conversation at the Canadian Aesthetic Expo | Dr Bita Farrell & Dr Roni Munk
Inside Aesthetics
Episode 331 hosts (Anaesthesiologist from California, USA) & (Dermatologist from Montreal, Canada) Back in September 2025 and were attendance as speakers at the . They took the opportunity to record with two other leading KOL speakers; Bita (previously on Episode 283) & Roni. We first get an understanding of our guests own patient demographics and their recent experiences of dealing with filler anxiety expressed by their patients. We explore the nuances of an effective patient consultations and cover the aspects of winning trust, education and the role of personalised...
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Ep 330 From Burnout to Biohacker - Hacking Age | Dr Felix Bertram
Inside Aesthetics
Episode 330 hosts Dr Felix Bertram (Dermatologist from Zurich, Switzerland) Felix is a successful Dermatologist, serial entrepreneur and has been on the podcast several times to share his business insights. But in this episode we discuss something very different - a very real story about the serious challenges of trying to balance numerous multi-million dollar businesses and the consequences of impending burnout. We talk about Felix's health scare after taking a random biological age test and how he changed everything to overcome this. Our conversation highlights how to recognise when work and...
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Ep 329 Masterclass Series (Chapter 11): What Biostimulation Actually Is & How To Classify Biostimulators | Dr Ferial Fanian
Inside Aesthetics
Episode 329 hosts Dr Ferial Fanian (Dermatologist from Paris, France) In our ‘Masterclass Series’ we host global experts to teach us about fillers, bio-stimulators, bio-remodellers, polynucleotides, exosomes and other products. (For toxin insights, check out our other mini-series, ‘The Tox Talks’) In Chapter 11 we go on a deep dive into the science of 'biostimulation' . With collagen stimulation now a seemingly generic term used for many new products launched, we aim to differentiate how these products can be classified and how they actually biostimulate. We also cover some basics of...
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Ep 328 AMSPA & How They Help Support US-based Clinics | Alex Thiersch
Inside Aesthetics
Episode 328 hosts Alex Thiersch (Attorney & CEO of ). In this extra mid-week podcast episode, Alex discusses the evolution of the med spa industry in the United States, the compliance and regulatory challenges practitioners face, and the importance of business acumen. The conversation also delves into the role of AMSPA in providing resources, education, and community support to med spa owners and practitioners. They touch on the issues of industry self-regulation, advocacy efforts, and the future prospects of the medical aesthetics field. Additionally, Alex highlights the annual Medical...
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Ep 327 What's Trending in Aesthetics (Chapter 15) | Dr Jake Sloane & David Segal
Inside Aesthetics
Episode 327 showcases our hosts Dr Jake Sloane & David Segal. In our ‘What’s trending in Aesthetics?’ episodes we discuss popular topics doing the rounds on social media, issues being debated in injector forums or items showcased on the news. We’ll cover controversies, big stories and themes that have got injectors and our industry talking. In Chapter 15 our hosts Dr Jake and David explore three key trends: 1) The controversial use of artificial intelligence in aesthetic advertising & clinical practice 2) Laser Clinics hiring PwC to sell their United Kingdom and North...
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Ep 326 The Injector Diaries (Chapter 30) | Sydney Slubik
Inside Aesthetics
Episode 326 hosts Sydney Slubik (Registered Nurse from Edmonton, Canada & the winner of our IA X ICCE Competition) Sydney joins us in the 30th chapter of our series called ‘The Injector Diaries’. These episodes feature in depth conversations, stories and experiences from injectors around the globe. Each injector brings their own unique take on things and we showcase every level of type of injector, from newbies to masters. We’ll explore how and why they chose to inject, why they favour using certain products, look under the hoods of their clinics and aim to inspire our injector...
info_outlineEpisode 317 hosts Jon Jacques (Social Media Expert & Founder of 'Viral Secrets' from Los Angeles, USA)
In this episode we do something a bit different by focusing on the poorly understood world of social media. Whilst injectors and aesthetic businesses all have profiles on the various social media channels, most people have absolutely no idea how to use them!
We learn from Jon about his early background as a professional magician and how he then changed course by working at a video advertising startup. It was in this role that he learnt how to leverage YouTube, Facebook and Instagram. He helped grow the company to a $250 million valuation before being sold.
With this experience, he's helped numerous celebrities and companies as big as Disney to scale their online presence virally. Jon has an intricate knowledge of how the algorithms work, what strategies can be used and how to make content creation seamless.
Key topics we cover include what's important when making videos and reels, the value of authenticity vs chasing trends and the secret of batch content creation.
At the end of the podcast we announce an exciting competition where one lucky listener will win a $15,000 prize to participate in a viral marketing campaign:
VIRAL SECRETS GIVEAWAY - CLICK HERE TO APPLY
00:00 Introduction
00:47 Podcast Format and Changes
01:26 Guest Introduction: Jon Jacques
01:56 Jon's Journey from Magician to Entrepreneur
02:31 Social Media Strategies for Aesthetic Practitioners
06:46 The Importance of Authenticity and Engagement
15:01 Navigating Social Media Challenges
23:11 Balancing Personal and Professional Content
25:28 Overcoming Hesitations and Embracing Social Media
29:39 Testing and Experimenting with Content
31:00 The Power of Batching Content
33:40 Finding the Right Posting Frequency
35:11 The Secret to Social Media Success: Distribution
46:18 Leveraging AI and Tools for Social Media
48:25 Case Studies and Real-World Success
53:47 Exciting Competition Announcement
56:42 Conclusion and Final Thoughts