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[Ecommerce Series] Sockrates: Crafting the Perfect Promotional Gift With Sam Moses

INspired INsider Podcast

Release Date: 05/09/2024

[Top Agency Series] Client-Focused Digital Marketing With Clint Thompson of DigiHype Media show art [Top Agency Series] Client-Focused Digital Marketing With Clint Thompson of DigiHype Media

INspired INsider Podcast

Clint Thompson is the Founder and CEO of DigiHype Media. Born from a passion for assisting small- and medium-sized businesses, DigiHype Media specializes in website design, branding, digital paid advertising, and more. With a proven track record in sales management and marketing, Clint has over a decade of experience in digital marketing. His approach focuses on demystifying the digital space for clients and providing value through education and results-driven strategies. His philosophy of "we can, we shall, we will" drives the company forward, offering inclusive digital solutions for...

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[Top Agency Series] Turning Science Into Stunning Visual Stories With Jason Sharpe of AXS Studio show art [Top Agency Series] Turning Science Into Stunning Visual Stories With Jason Sharpe of AXS Studio

INspired INsider Podcast

Jason Sharpe is the Co-founder and President of AXS Studio, a company that specializes in biomedical communication using 3D animation and interactive design to explain diseases and treatments. With a background in art and sciences, he and his colleagues create visuals that educate and inspire, serving clients ranging from Fortune 500 pharmaceutical companies to biotech startups. Jason developed exhibits and animations to elucidate the mechanisms of actions of pharmaceuticals and played integral roles in educating physicians, investors, and patients.  In this episode… Isn't it...

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[Top Agency Series] Crafting the Perfect Customer Journey With Riaz Sidi of Sidi.io show art [Top Agency Series] Crafting the Perfect Customer Journey With Riaz Sidi of Sidi.io

INspired INsider Podcast

Riaz Sidi is the Founder of sidi.io, a digital marketing agency renowned for its expertise in demand generation, performance marketing, and funnel strategy. Sidi.io was named one of Ottawa's fastest-growing companies in 2022 and 2023. With a background that includes a five-year streak at Postmedia in roles from digital strategist to National Training Manager, Riaz has rich experience in corporate media. A leader always on the cutting edge of marketing trends, he dedicates himself to understanding and optimizing the customer buying journey, leading a team that integrates online platforms to...

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[Top Agency & E-commerce Series] Agency and CPG Brand Success With Whitney Geller and Yasemin Emory show art [Top Agency & E-commerce Series] Agency and CPG Brand Success With Whitney Geller and Yasemin Emory

INspired INsider Podcast

Whitney Geller is Co-founder and Partner of Whitman Emorson, a Toronto-based design studio focused on solving complex problems with a human touch. She is also Co-founder of Jems, a female-founded, body-safe condom and lube product line. Whitney has worked at the forefront of strategic design with global clients such as MTV, Coca-Cola, Oprah Winfrey, and the Mayo Clinic while at Bruce Mau Design. Yasemin Emory is Co-founder and Partner of Whitman Emorson. It is a team of designers, strategists, writers, editors, and creative thinkers bound by the desire to produce thoughtful and responsive...

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[Top SaaS & Agency Series] Real Estate Marketing With Automated Ad Platforms With Stephen Whiting show art [Top SaaS & Agency Series] Real Estate Marketing With Automated Ad Platforms With Stephen Whiting

INspired INsider Podcast

Stephen Whiting is Co-founder of StreetText, an ad tech platform that integrates with Meta to provide businesses with agency-level ad capabilities in-house. Since its inception in 2012, StreetText has transformed real estate marketing, helping clients generate over 5 million leads and achieve hundreds of millions of dollars in value. As an experienced real estate agent, Stephen gives real estate professionals and various other industries the tools to generate leads and effectively run ad campaigns. In this episode… Have you ever wondered how minute tweaks in your advertising approach could...

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Strategically Navigating Business Financing Complexities With Ami Kassar show art Strategically Navigating Business Financing Complexities With Ami Kassar

INspired INsider Podcast

Ami Kassar is the Founder and CEO of MultiFunding, a company helping businesses achieve their growth goals through creative and personalized funding solutions. He authored The Growth Dilemma, is a regular contributor on the current state of the financing market through his weekly articles in Inc., and has provided valuable advice to the White House, the Federal Reserve Bank, and the US Treasury Department. Ami has been interviewed by numerous national publications, including The New York Times, Huffington Post, The Wall Street Journal, Entrepreneur, and Forbes. In this episode… In a dynamic...

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Transforming Furnished Real Estate Through AI With Andria Santos of Fülhaus show art Transforming Furnished Real Estate Through AI With Andria Santos of Fülhaus

INspired INsider Podcast

Andria Santos is the CEO and Co-founder of Fülhaus, an AI-powered interior design and furnishing company providing enterprise solutions for the real estate and hospitality industries. Before Fülhaus, she had a career in law and real estate. Andria's passion for design and technology led her to start Fülhaus with a focus on vintage designer furniture before pivoting to the tech-driven enterprise it is today. As CEO, she enhances property performance through smart design and cutting-edge technology. In this episode… Have you ever wondered how technology and design can come together to...

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[Top Agency Series] Data-Driven Digital Marketing: Harnessing Analytics for Success With Jessica Li show art [Top Agency Series] Data-Driven Digital Marketing: Harnessing Analytics for Success With Jessica Li

INspired INsider Podcast

Jessica Li is the President of Advertience, a media investment management consulting firm that helps organizations leverage data for insight-driven advertising. With over 22 years of experience in online marketing, she has worked with esteemed brands like Alibaba, Yahoo China, and Under Armour. Jessica is passionate about operational efficiency and data analytics, implementing automation to optimize reporting systems. She holds a background in biomedical engineering, aligning an engineering mindset with marketing strategy to create a unique approach at her agency. In this episode… What all...

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[Top Agency Series] Unveiling Nonprofit Branding Secrets With Ben Hagon of For Good Intent show art [Top Agency Series] Unveiling Nonprofit Branding Secrets With Ben Hagon of For Good Intent

INspired INsider Podcast

Ben Hagon is the CEO and Co-founder of For Good Intent, an award-winning creative communications agency that exclusively serves nonprofit organizations across Canada. With a background in graphic design from a prestigious school in London, he is acclaimed for his work in healthcare, public health, and community service disciplines. Over the years, Ben has earned nearly every major North American creative award, published works, served on boards, and spearheaded his agency's rapid ascent as Canada's leading full-service firm for nonprofits. He is renowned for integrating strategic consulting...

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[SaaS Series] Navigating Chargebacks and Fraud With Michael Zavet of Shieldify show art [SaaS Series] Navigating Chargebacks and Fraud With Michael Zavet of Shieldify

INspired INsider Podcast

Michael Zavet is the CEO and Co-founder of Shieldify, an AI-driven software and technology company focused on combating fraud and chargebacks in the e-commerce industry. With prior personal experience in round chargeback challenges in his own nutraceutical company, he offers practical solutions to help businesses retrieve hard-earned revenue and reduce losses. As a serial entrepreneur, Michael has a deep understanding of the complexities in e-commerce transactions and has equipped Shieldify to become an effective dispute management platform. In this episode… Is reversing a chargeback simply...

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More Episodes

Sam Moses is the Founder and CEO of Sockrates Custom Socks, a Florida-based company that specializes in producing high-quality custom socks with the fastest turnaround time in the industry. With over 4,000 clients, including Google, Netflix, and Disney, Sockrates has become the go-to for businesses looking for fashionable, personalized footwear as corporate gifts. Bringing extensive experience in the manufacturing sector, Sam's ingenuity is demonstrated in Sockrates' unique and efficient production model. He is committed to creating products that people will actually wear and appreciate, solidifying his brand's reputation for both quality and creativity.

In this episode…

Company gifts can sometimes be underwhelming. In a market saturated with branded promotional products, how does one set themselves apart and deliver quality and speed in such a niche field?

Marketing expert Sam Moses dives into the magic behind the brand that revolutionized corporate gifting with socks. He discusses the initial challenges of entering the market, the process of creating a stand-out product, and how Sockrates Custom Socks managed to achieve a seven-day turnaround time, defying industry norms. He emphasizes the importance of design, sharing stories of how the carefully crafted products led to sustained brand visibility and genuine customer appreciation.

In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz sits down with Sam Moses, Founder and CEO of Sockrates Custom Socks, to discuss his journey of turning everyday items into memorable corporate gifts. Sam shares the Sockrates journey, weaving a lesson on ingenuity and customer-focused product development.