The Business of Sport
Elite Performance Partners are a global business, focussed on taking the best principles of elite sport performance into the boardroom. Founded by the former Harlequins and Connacht Rugby Union full-back Dave Slemen in 2013, EPP provides recruitment, leadership and advice for professional sports, including football, rugby, cricket and tennis, as well as the GB and Australian Olympic and Paralympic teams. Managing Partner Anna Edwards brings a wealth of experience from a 12 year career with some of London’s top advertising agencies, working with brands including Amazon, IKEA, Bacardi...
info_outline Her Business of Sport - Leah DavisThe Business of Sport
Leah Davis joined the SailGP ranks in 2023 as the league’s Chief Marketing Officer and is responsible for driving the league’s global marketing strategy, focusing on brand development, fan engagement, and communications & PR, working closely with each of the SailGP teams in twelve international markets. Prior to SailGP, Davis led the brand transformation and marketing strategy for Team GB through the London 2012 and Rio 2016 Olympic cycles which resulted in a 98% brand awareness in the UK. She also established a successful consulting business in 2020 with a number of high-profile...
info_outline The Business of Sport - Hannah BrownThe Business of Sport
Hannah Brown is the co-CEO of Women’s Sport for DAZN. With over 20 years of experience in finance, sports media, pay TV, corporate venture and business transformation, Hannah now has the task of developing DAZN’s investment in women’s football rights globally, into a significant business opportunity. Together with Esmeralda Negron, she founded ata football, a streaming platform and community for women’s football fans. ata football was acquired by DAZN in 2023 and the pair now share joint CEO status of Women’s Sport at DAZN. Hannah on DAZN: “DAZN is a really interesting...
info_outline The Business of Sport - Sam Shave and Dr Susie TomsonThe Business of Sport
ISC International Sports Awards Agency of the Year nominee, Think Beyond, is a leading social impact and sustainability consultancy, working in and through sport and entertainment. With offices in London, New York and Lausanne, they have an impressive portfolio of clients keen to prepare for the future, including Liverpool Football Club, World Athletics, World Rugby, FIBA, Subway, The Premier League, ESPN, SailGP and more. In this latest ISC Business of Sport podcast, Andrew James talks to Managing Partner Sam Shave and Senior Partner, Dr Susie Tomson....
info_outline The Business of Sport - Rob WilsonThe Business of Sport
Rob Wilson is Head of Executive Recruitment and Programmes at University Campus of Football Business, which now has sites at Wembley Stadium, Manchester with a global hub in Miami. UCFB is the first Higher Education institution in the world, dedicated to the delivery of University Degrees in the football and sports industries. Rob on the ISC Professional Network Booster: “I think it’s a really good partnership, because it provides a huge amount of value for us at UCFB and I really hope that it provides a similar amount of value for ISC, by having those UCFB students around,...
info_outline The Business of Sport - Mya DoellingThe Business of Sport
Mya Doelling is the Senior Partnership Manager at the International Olympic Committee – IOC and leads on their Purpose Partnerships Strategy. She previously directed Sports Strategy for the United Entertainment Group and is a graduate of Harvard University and NYU Stern School of Business. Many of the programmes Mya has spent the last five years creating, were delivered at the Paris 2024 Olympic Games, including the first ever Nursery in an Olympic Village with TOP Partner P&G. Mya on Paris 2024: “It was a really important moment for us to remind the world of the power of the...
info_outline The Business of Sport - Zoe BurtonThe Business of Sport
Zoe Burton is a Director in Deloitte’s Sports Business Group, with expertise in advising decision-makers on how best to use technology and digital to meet desired business outcomes. She leads on Deloitte’s Sports Transformation Advisory Group, working with leading sports clubs and governing bodies to future-proof their businesses. Her expertise reaches across all aspects of sport, from strategy to planning, grassroots participation to fan engagement and data & digital transformation to culture. Zoe is one of the lead authors of Deloitte’s annual signpost document, the Future...
info_outline The Business of Sport - Owen LavertyThe Business of Sport
Owen Laverty is the Chief Innovation Officer of Ear to the Ground, a creative agency that builds culturally powerful brands by co-creating with the new breed of fan, in real time. Ear to the Ground uses a digital platform called Fan Intelligence, which houses a global network of over 11,000 of the world's most culturally connected sports fans. With a background in Behavioural Economics, Owen plays a key role in how the Strategy and Creative team act on the insights that "Fan Intelligence" uncovers. Ear to the Ground is helping clients to step out of the boardroom and into what is culturally...
info_outline The Business of Sport - Amar SinghThe Business of Sport
Amar is the Head of Content and Comms at @MKTG_UK and the owner and presenter of the Sports Marketeer podcast. He has over 20 years experience in print, digital media, broadcasting and documentaries. Amar’s previous employers include West Ham United FC, the London Evening Standard and Budweiser, where he was the Senior Brand Manager in Europe, leading on their football strategy around the English Premier League and Spain’s La Liga.
info_outline Her Business of Sport - Emma MurphyThe Business of Sport
Her Business of Sport podcast shines a spotlight on women working in the world of sport who are changing the rules of the industry by carving new pathways for women in the field. Each episode interviews a woman in the sports industry about their career journey, experiences working in the field, and advice they give to future generations. Episode 22 features Emma Murphy, Chief Commercial Officer at Dizplai In this episode, we’ll dive into: 🔸The evolving landscape for women in sport 🔸 Turning adversity into opportunity 🔸 The power of making your voice heard
info_outlineRajesh D'Souza is the Global Head of Digital Media Company, The Data Sports Group, based in Berlin, Germany.
With expertise in operations, strategic planning, and corporate and consumer management in the digital media and sports sectors, Rajesh previously spent over a decade with The Perform Group.
A self-confessed fan of finding new ways to do things, Rajesh is a big supporter of start-ups and scaling up opportunities.
As we found out, he is also a long-standing supporter of Liverpool Football Club.
Rajesh on the business of DMC: "Our focus is primarily on different industries. We work with sports, fantasy, sports books and even leagues and organisations and we have specific target services that we can provide. For example, with leagues and organisations, we actually work with them to automate much of their social media output and their content processes, which allows them to have smaller marketing or content teams, so they can rely on platforms to generate the content".
Rajesh on raising the profile of minority sports: "What has really happened over a period of time is that a lot of these sports, which were not really accessible on broadcast, now have a lot of visibility on different media formats. We have audience on social and audience on other digital platforms. So, it is becoming the case that a lot of these sports and properties are attracting a lot more audience, a lot more viewers, and a lot more attention. So, the outlet for them is to reach as much of the audience as they can through the content that they can convey to them and many of these sports are now growing their user base".
Rajesh the sports fanatic: "It's always been football. I have been a Liverpool supporter since a young age. For me, football has just been the life and soul. I have always looked forward to it. My son is only 20 months old and he is also very excited about it...well, I think he gets the drift anyway! I would look up to Steven Gerrard, for me he's an iconic footballer player for the club, and his energy was a great influence on me".