Dr. Dave’s Vision: Changing Orthodontics One Mint at a Time
Release Date: 07/01/2024
Jay Hogan - Perfect Fit Ortho: Revolutionizing Support for Dentists Providing Aligners
The In Your Face Podcast
In the latest episode of The In Your Face Podcast, Dr. Blair Feldman is joined by the cofounder of Perfect Fit Ortho - . They delve into the innovative world of . They discuss how the company is reshaping the orthodontic landscape through cutting-edge technology, steadfast support, and military-grade operational procedures. One of the most significant challenges for dentists adopting new orthodontic practices is the complexity involved. Jay emphasizes the need for a turnkey process. Perfect Fit Ortho provides virtual consults within 15 minutes, allowing dentists to quickly offer treatment...
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Dr. Dave’s Vision: Changing Orthodontics One Mint at a Time
The In Your Face Podcast
On this episode of The In Your Face® Podcast, Dr. Blair Feldman has an exciting conversation with Dr. Dave Pechersky. Dr. Dave shares his inventive journey as an orthodontist, emphasizing the importance of creating a strong business foundation with a compelling value proposition. They delve into his first experience as an inventor with a patent, the vision that drives his innovations, and discuss several entrepreneurial insights. Dr. Dave introduces his unique product , an edible accessory for Invisalign patients, and provides a fascinating peek into its development, from the early...
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In Office Retainer Programs - A New DTC Company Wants to Compete. Discussion with Thought Leader Dr Dustin Burleson
The In Your Face Podcast
On this episode of The In Your Face® Podcast, the roles are flipped with Dr Dustin Burleson interviewing Dr Blair Feldman. They discuss updates with Retainer Club and a share thoughts on a new direct to consumer retainer company called DrDirectRetainers. They will explore why recommending annual retainer replacement can significantly enhance oral health, retainer performance, and help your patients maintain their results and protect their investment. Learn how a proactive approach to retainer fulfillment can not only boost patient satisfaction but also unlock a substantial revenue stream. ...
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Thoughtfully Scaling an Orthodontic Business: Insights from Dr. Sam Burrow
The In Your Face Podcast
On this week's episode of The In Your Face® Podcast, we chat with Dr. Sam Burrow, a board-certified orthodontic specialist and co-founder of , which has 13 locations. Dr. Sam Burrow followed in the footsteps of his father to continue a legacy of dedicated orthodontic care. Dr. Burrow shares insights into building a thriving orthodontic practice, the challenges and lessons learned from scaling multiple locations, and the impact of innovative marketing techniques. We delve into the importance of community involvement and the role of health and wellness in both personal and professional life....
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Tackling Life: Dr. Blair White's Path from the NFL to Orthodontics
The In Your Face Podcast
On this week's episode, The In Your Face® Podcast is welcoming a guest who has tasted success in multiple high-stress arenas – it's ! From the gritty gridirons of Michigan State and the NFL, Dr. White has transitioned from the adrenaline of football to the precision of orthodontics, proving that whether it's on the field or in the clinic, perseverance and a no-quit attitude are key to success. Dr. White dives deep into the parallels between competitive sports and business, sharing how his relentless spirit, shaped by personal hardships, helped him climb the ranks from a walk-on player, to a...
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Casey Bull - COO of MyOrthoVA - Unleashing the Power of Virtual Assistants for Your Practice
The In Your Face Podcast
Our guest is Casey Bull. She is the COO at MyOrthoVA, a company that supports orthodontic and dental practices with expertly trained virtual assistants. She earned her MBA from Pepperdine and first started working in the orthodontic industry as a practice manager for Dr Alex Waldman, who many of you know. From there she became a practice consultant for the invisible orthodontist (TIO) and ultimately moving to global director role within the company where she helped drive TIO's mission to provide member practices with marketing and business management expertise. Her profound understanding of...
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Marketing Mastery with Dean Steinman: Driving Orthodontic Success
The In Your Face Podcast
is a dynamic marketing expert who understands the evolution of social media and digital advertising landscapes. Once rooted firmly in the realm of Facebook, he witnessed the platform's transition as it became a hub for a vast majority of the global population. Not one to be swayed by shifting trends, Dean adeptly navigated through the noise to harness the power of what he terms "old school Facebook ways," discovering untapped opportunities for business growth. Fully aware of the necessity to diversify, Dean advocates for an omnipresent marketing strategy. His approach isn't just about being...
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Boosting Orthodontic Starts in Challenging Times: Insights from Brooke Oliphant
The In Your Face Podcast
Welcome to The In Your Face Podcast, I'm your host, Dr. Blair Feldman, and today we have a captivating episode in store for you. Our guest, Brooke Oliphant, is a powerhouse in the orthodontic sales/ consulting world, demonstrating how transparency in pricing and personalized coaching is revolutionizing the patient experience and boosting practice performance. From starting out in the world of photography to becoming a sought-after orthodontic treatment coordinator and coach, Brooke has founded Straight Up Sales Orthodontic Coaching to transform the way orthodontic practices engage with...
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Dr. Sima Yakoby Epstein: Innovating Orthodontic Efficiency and Patient Comfort
The In Your Face Podcast
Dr. Epstein stands at the intersection of orthodontic treatment and innovation, having overcome personal adversity and channeling her experiences as a patient into a dynamic career in orthodontics and entrepreneurship. As someone deeply compassionate and driven, Dr. Epstein has leveraged her rich family background and the challenges of the Covid-19 pandemic to forge a new path in the industry. In this episode, we'll explore Dr. Epstein's journey from a general dentist to a specialist in clinical orthodontics and how her car accident at the tender age of 13 has shaped her approach to patient...
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Redefining Orthodontic Care in the General Practice: Dr. Ingrid Murra's Journey with Two Front
The In Your Face Podcast
Dr. Ingrid Murra, a Harvard-trained orthodontist, entrepreneur, and the visionary founder of Two Front. Dr. Murra's personal story is one of ambition and insight—as one of five daughters born to physicians who achieved the American dream, she understands the intricacies of healthcare deeply. 00:00 Perplexed by orthodontic technology, doubted own abilities. 03:56 Second career in business fueled by frustration. 09:34 Invisalign: high demand, low profit, hidden costs. 13:14 Passionate about clear aligners and fundraising 16:13 Demand for orthodontic care in the dental office increases. 19:10...
info_outlineOn this episode of The In Your Face® Podcast, Dr. Blair Feldman has an exciting conversation with Dr. Dave Pechersky. Dr. Dave shares his inventive journey as an orthodontist, emphasizing the importance of creating a strong business foundation with a compelling value proposition. They delve into his first experience as an inventor with a patent, the vision that drives his innovations, and discuss several entrepreneurial insights.
Dr. Dave introduces his unique product Movemints, an edible accessory for Invisalign patients, and provides a fascinating peek into its development, from the early prototypes to its successful market presence. Alongside, we explore the significance of patient compliance, dental technology advancements, and the enduring influence of Dr. Dave's father on his professional ethos.
Join us as we uncover the motivation behind Dr. Dave's relentless pursuit of better patient experiences and the evolving journey in the dental industry. Plus, discover how Movemints are making waves in both orthodontic and general dental practices, offering a flavorful twist to oral health care. Don't miss out on this inspiring episode full of entrepreneurial insights and dental innovations.
Timestamped overview:
05:01 Focused on internal marketing and patient experience.
09:29 Designer creates mockup with white bread.
10:25 Creating enjoyable orthodontic experience with a friend.
13:36 Orthodontists innovate daily, face complex challenges.
16:58 Challenging path from vision to reality explained.
21:20 Entrepreneurial 'seizures' and their impact.
26:36 Developing durable xylitol powder mint took 4 years.
30:14 Mints for dry mouth, helping kids with dentistry.
33:11 Ortho office chairside sampling, QR code access.
35:13 Clear aligners patents ran out in 2017.
40:18 Direct-to-consumer aligners face compliance challenges.
44:20 "Diagnose, share expertise, and don't make excuses."
45:17 Guide patients about treatment to improve care.
50:42 Dentalmovements.com - a thriving business promoting oral health.
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About In Your Face® Podcast:
The In Your Face® Podcast is hosted by Retainer Club co-founder and President, Dr. Blair Feldman, DMD, MS, who connects with voices of industry experts to bring you tips, tricks and best practices for helping your practice thrive, whether you're an orthodontist, dentist, or Dental Service Organization (DSO).