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1180. Designing Incentive Plans That Motivate Your Team Without Breaking the Bank

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

Release Date: 10/27/2025

1106. 8 Unexpected Moves That Set Up Our Next Chapter show art 1106. 8 Unexpected Moves That Set Up Our Next Chapter

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

In this episode of The Kelly Roach Show, Kelly pulls back the curtain on the eight biggest unexpected shifts that reshaped her companies this year (many of which came from frustration, pressure, or deep uncertainty).  From radically overhauling live events and flipping the entire portfolio business model, to narrowing the company’s niche, shifting ad strategy, ending beloved programs, launching Substack, and rebuilding around daily sales — this episode is a masterclass in strategic adaptability. Kelly explains what changed and why, and how you can apply these same lessons inside...

info_outline 1105. 5 Winning Sales Trends For 2025 That We’re Doubling Down On For 2026 show art 1105. 5 Winning Sales Trends For 2025 That We’re Doubling Down On For 2026

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

In today’s episode of The Kelly Roach Show, Kelly breaks down the six sales trends that consistently produced results in 2025 and explains exactly why these strategies are imperative as we move into 2026. From how we approach live selling and live-only bonuses, to text message conversions and single session intensives, this episode is for online service providers who want faster sales cycles, stronger trust, and more predictable revenue, without ads, massive teams, or exhausting launches. If you’ve felt the effects of the trust recession, shrinking attention spans, or slower buyer...

info_outline 1104. Why Tying Your Happiness to Business Success Is Holding You Back show art 1104. Why Tying Your Happiness to Business Success Is Holding You Back

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

Most entrepreneurs believe that if they just work harder, push longer, and sacrifice more, success will finally bring peace, happiness, and fulfillment. But what if tying your happiness to your business success is the very thing preventing your business from growing? In today’s episode of The Kelly Roach Show, Kelly breaks down the 3 B's that quietly derail entrepreneurs who emotionally attach their worth and happiness to business performance, and why learning to separate the two is essential for long term growth, health, and leadership. Drawing from over a decade of building multiple...

info_outline 1103. Substack as a Long-Term Asset: Monetization, Ownership, and Strategic Use for 2026 show art 1103. Substack as a Long-Term Asset: Monetization, Ownership, and Strategic Use for 2026

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

Substack has quickly become one of the most talked-about platforms in our community, and for good reason. In this episode, I’m breaking down exactly why I’m going all in on Substack in 2026, how we’re monetizing it inside our business, and how it fits into a long-term strategy for freedom, thought leadership, and scalable income, all without ads, sales calls, or constant live content. You’ll learn: How we’re using archived thought leadership to build a paid ecosystem Why Substack is one of the most powerful tools for authors, deep thinkers, and established leaders The exact...

info_outline 1102. The Leadership Evolution Every CEO Must Make For 2026 with John Wang show art 1102. The Leadership Evolution Every CEO Must Make For 2026 with John Wang

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

In this powerful conversation, Kelly sits down with leadership teacher and author John Wang, author of Big Asian Energy, to unpack why so many successful leaders feel exhausted, disconnected, and stuck despite “doing everything right.” John shares his deeply personal journey from achievement-driven success to near-collapse, and the inner leadership shift that changed how he builds businesses, leads people, and teaches others to do the same. This episode is for CEOs, founders, and business owners who know they’ve outgrown an old identity but feel uncertain about what's next. Together,...

info_outline 1101. The 6 Offer Layers That Built (and Rebuilt) My Business, Ranked for 2026 show art 1101. The 6 Offer Layers That Built (and Rebuilt) My Business, Ranked for 2026

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

In today’s episode of The Kelly Roach Show, Kelly breaks down the six core offer layers and go-to-market strategies she's used across her business portfolio, sharing the good, the bad, and the ugly of each. From selling my time one-to-one, to physical products, to network models, digital products, coaching and consulting, community, and memberships, she walks through what worked, what didn’t, and how her perspective has evolved heading into 2026. You’ll hear: Why some “popular” business models are massively overrated Which models quietly outperform everything else long-term ...

info_outline 1100. Turning Your Biggest Challenges Into Your Most Powerful IP show art 1100. Turning Your Biggest Challenges Into Your Most Powerful IP

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

As 2025 comes to a close, many entrepreneurs are eager to “turn the page” and move on. But here’s the truth: nothing actually changes unless you do. In today’s episode of The Kelly Roach Show, Kelly introduces a powerful concept every leader needs to reflect on before stepping into 2026: your resilience resume. Kelly walks through how the biggest challenges she faced in 2025, including a massive business model reinvention, became the foundation for deeper authority, stronger IP, and greater impact. If you’re wrapping up 2025 feeling stretched, tested, or exhausted, this episode will...

info_outline 1099. What Consumers Will Actually Pay For in 2026: The 5 Key Market Trends Driving Growth show art 1099. What Consumers Will Actually Pay For in 2026: The 5 Key Market Trends Driving Growth

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

The way consumers buy has fundamentally changed (and, the businesses that win in 2026 will be the ones that understand why). In this episode, Kelly breaks down the five most important consumer trends shaping buying behavior in 2026 and beyond, and explains how to build your offers, marketing, and sales systems to match where the market is actually going.  This episode will give you insight into long-term shifts in trust, spending habits, personalization, community, and brand values, and how to use them to create predictable, sustainable growth. If you want to scale without burnout, stop...

info_outline 1098. Why I’m Betting on Substack for the Future of Thought Leadership and Books show art 1098. Why I’m Betting on Substack for the Future of Thought Leadership and Books

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

After a decade of watching platforms rise and fall, trends come and go, and algorithms work against creators, Kelly is breaking down Substack, the platform she didn't expect to love. In this episode, Kelly shares why Substack has quickly become one of the most exciting platforms she’s seen for thought leaders, authors, and entrepreneurs who want to monetize depth, not trends. You’ll hear the numbers that caught her attention, why smaller audiences are outperforming massive followings, and how Substack creates a rare combination of trust, reach, and ownership that most platforms no longer...

info_outline 1097. How to Strategically Design Your Best Year In Business show art 1097. How to Strategically Design Your Best Year In Business

The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset

In this BONUS live training, Kelly Roach walks you through a 5-pillar mind mapping framework for creating your most aligned, impactful, and profitable year yet. You’ll learn why time, not talent, money, or hustle, is the ultimate differentiator between where you are now and where you want to go. This training challenges the two extremes entrepreneurs often fall into: over-planning without execution or over-executing without strategy,  and shows you how to bring both into alignment. Kelly explains why congruence with your calling, intentional life architecture, and clarity of vision must...

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One of the hardest parts of scaling a 7 or 8-figure business, is being able to balance rewarding your team with protecting your company’s profitability.

In this episode, Kelly discusses how to design compensation and incentive plans that motivate and inspire your team to perform at their best, create simultaneous promotion of interests (good for the team, the client, and the company), and keep your business financially healthy and sustainable

If you’ve ever wrestled with questions like: “how do I pay competitively without overextending the business?” or “should I give raises or one-time bonuses?” this episode is a must-listen.

You’ll learn:

  • The #1 mistake business owners make when designing incentive plans, and what every compensation plan should start with instead

  • How to structure incentives so your team can earn 6 or multiple 6 figures  while the business remains profitable

  • The 4X Method: how to ensure every hire brings in 4x what they cost

Timestamps: 


01:16–03:10 – Why every compensation plan should be designed one year at a time.
03:11–05:20 – The “simultaneous promotion of interests” principle: good for the team, clients, and company.
05:21–07:00 – The biggest mistake leaders make: constant salary increases instead of incentive pay.
07:01–09:00 – Why one-time bonuses protect your profit and performance.
09:01–10:30 – Start with your profit plan: reverse-engineer roles that bring in 4x what they cost.
10:31–12:15 – How to cap salaries like a sports team to sustain profitability.
12:16–13:45 – Transitioning old incentive models to fit new business offers or pricing structures.
13:46–14:45 – The power of creating multiple income streams for your team tied to performance.
14:46–15:15 – Invitation: Join the October 30th 4X Method training + March Legacy Leaders Immersive.

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