If I Started My Biz From Scratch, This is What I'd Do
The Wellness Entrepreneur Podcast
Release Date: 12/13/2023
The Wellness Entrepreneur Podcast
Are you finding your email open rates are not where you would like them to be? Do you pour your time into creating amazing email content that gives value only for it to be read by a small number of people? Well you're not alone. Crafting an email that gets opened by your ideal client does not start with the content, it starts with the subject line. In a fast paced world where our attention is constantly demanded, hooking people in instantly is the goal. So in today's episode I want to help you think about the art of email marketing to get people feeling that they...
info_outlineThe Wellness Entrepreneur Podcast
Are you finding your Instagram reach has plummetted? Have you conisdered leaving Instagram or doing something drastic to increase that reach? After twelve and a half years I am finally wondering if my future is even on Instagram. Only a couple of years ago Instagram was working for me but now even with good engagement my reach seems to be capped. So in today's episode I want to take you through my thinking when it comes to issues like this on social media and share with you some of the options that could change the game. Hear me talk about: what Instagram are saying about the issues...
info_outlineThe Wellness Entrepreneur Podcast
Are there things that you want to bring in to your life and your business but you feel they are out of reach for you? Does the discomfort of bring them into reality stop you in your tracks? I've been where you are now. Only this week I have felt that discomfort as I brought in new opportunities for myself. So in today's episode I want to take you inside my mind and look at the energetics and practicalities of bringing into being what you want in your life. And I'll be sharing some of the bits that no talks about. Hear me talk about: the realities of what happens when you aspore to...
info_outlineThe Wellness Entrepreneur Podcast
Do you feel like your wellness business has a level of unpredictability within it, clients cancelling and unsure when the next booking will come in? Does it feel like a struggle. I've been where you are now, I've sat in that struggle and let me tell you something you might not realise. Most other wellness business owners are sat in that struggle too. So in today's episode I want to talk to you about the real reason wellness businesses struggle and how you can make a change and step out of that space. Hear me talk about: bringing a solution focus to your business why the people...
info_outlineThe Wellness Entrepreneur Podcast
So you have the idea for an online course but you're now wondering how much it will really cost you to create it. This is something lots of people explore before taking the next step. I had the same thoughts before I developed my first online course but once I figured it out it was a gamechanger for my business. It is so easy to overcomplicate what you will need in place to get started. So in today's episode I want to talk you through some of the realities of the costings to help you begin to think about where you might start. Does it really cost you as much as you think it will? Let's...
info_outlineThe Wellness Entrepreneur Podcast
Trading time for money in your wellness business is not a sustainable way forward but I know that so many wellness business owners believe this is the only way to make money. Not only have I been there myself but I've worked with so many people who have held themselves back from creating their own online course through worrying about the tech, feel overwhelmed or don't believe that they can do it. There are so many reasons an online course can be beneficial for you and your business. So in today's episode I want to talk about some of the unexpected reasons that I run online...
info_outlineThe Wellness Entrepreneur Podcast
Is the way you're operating in your business sustainable in the long term? If you were unable to work would you still be able to make money or would you lose your income? Time and time again I hear and see wellness entrepreneurs trading time for money and earning that money through physically demanding services. Well let me tell you, that used to be me too. But that all changed when I realised there was an online world available to me and that clients were wanting to use my expertise in a different way. The first time I launched an online course I was still offering in person...
info_outlineThe Wellness Entrepreneur Podcast
I am so excited to bring you an interview with one of my Collective members. I haven't done an interview on the pod for quite a while and Fliss is joining me today as Collective member of the month. Fliss is an Emotional Wellbeing and Empowerment Coach. A background as a qualified Life Coach and Inclusion Specialist created the perfect partnership of experience for her to be able to create impact in the Emotional Wellbeing space. After a personal trauma and living with chronic health conditions Fliss decided that it was time to start her journey into the world of wellness. Turning...
info_outlineThe Wellness Entrepreneur Podcast
Have you noticed recently that you have been feeling like you are stagnating in business or that you want to pivot? Are you worried about what that means for your business? If the main goal of your business is to increase your revenue and impact then these feelings might be pointing towards you needing to scale your business. How do you know though if you're ready to scale? I see this time and time again for wellness entrepreneurs and catching the signs are really important. So in today's episode I'm going to share with you the 5 signs that your business is ready to scale and the...
info_outlineThe Wellness Entrepreneur Podcast
Is the main goal of your business to be fully booked? Have you been sold the dream by marketers that being fully booked is a big marker of success? I see this time and time again for wellness business owners, but let's take a reality check. For wellness entrepreneurs this can often mean putting your body through a lot, no time and a cap on your income. In today's episode I'm going to share with you my journey from believing that fully booked was the main goal to creating a more expansive way to develop my business. We will discuss: why being fully booked isn't all it's cracked...
info_outlineIn this episode I want to share with you what I would differently if I was starting my business again now. I have years of experience with both a bricks and mortar business and in the online world so hear what I've learnt along the way.
Whether you're starting out in the wellness industry, perhaps you're pivoting your business or maybe, like me, you're making changes to your business there are some key areas that you need to focus on to drive the success you are looking for.
Business is something that you need to learn. Yes there can be lots of areas that you can be naturally good at but the strategic business side of the work you do needs thought and consideration. So let me help you with some of these.
Listen to me discuss:
- why starting before you're ready will give you great results
- how showing up with your authentic voice will gain you clients
- why you're not sharing your message as much as you think you are
- how to focus and hone your messaging for specific promotions
- why vanity metrics don't serve you
So, listen in to the episode and hear my thoughts about what I'd do if I started my business from scratch.
I hope you’ll listen to this episode in full and then drop into my Insta DMs and let me know your thoughts. You can join me in my 7 week course 'Authentic Marketing Simplified' by going to www.kirstykianifard.com/marketing
__________________________________________
BITESIZE BUSINESS
Tap here to have your question featured live on The Wellness Entrepreneur Podcast
_____________________________________________________
IF YOU ENJOYED THIS EPISODE, YOU MAY ALSO LIKE:
The Success of All Future Launches Depends on These 7 Steps
5 Steps to Attracting More Clients and Making More Sales
_________________________
Say hi to Kirsty Kianifard on social:
Facebook: https://www.facebook.com/kirstykianifard/
YouTube: https://www.youtube.com/user/KirstyKianifard
Instagram: http://instagram.com/kirstykianifard