Powerful Data Insights to Grow Your Amazon Business with Jon Tilley
Release Date: 11/24/2022
How to Scale and Sell an 8-Figure Amazon FBA Business with Michal Specian
Let's Talk Exits
Are you sure how to streamline and systemize your Amazon FBA businesses to earn more and work less? In this episode, Michal Specian joins us to discuss his journey from launching his Amazon business, growing it to an eight-figure business with only a small team, and successfully selling the business. He shares his strategies for product development, product launches, optimizing listings, building teams, and systemizing businesses for successful exits. Michal offers practical tips on how to stand out from other sellers and breaks down the process of selling the business - from finding potential...
info_outline
A Proven System for Hiring & Scaling with Nathan Hirsch
Let's Talk Exits
Are you ready to crack the code on hiring and scaling your business with virtual assistants? From his experience of selling textbooks in college to building an army of VAs to run his business, Nathan shares his expert advice on outsourcing and delegating to grow a business. He discusses the importance of hiring the right people, setting expectations with potential hires, investing in training, and motivating people long-term. You will gain insight into the value of delegating properly, the three types of people essential to a successful business, the common mistakes entrepreneurs make when...
info_outline
Improving the Overall Operations of Amazon FBA Sellers with Eytan Wiener
Let's Talk Exits
What do you need to focus on to still be successful on Amazon? In this conversation, Eytan Wiener explores his successful business model of bundling products and selling them on Amazon to help achieve maximum value for the eventual sale of his company. He discusses the importance of having a passion for one’s business and its industry, investing time and money into making quality products, and diversifying across channels to create a more sustainable and valuable business model. Eytan talks about the significance of delegation and objective decision-making for entrepreneurs to be successful....
info_outline
Online Marketing Solutions for Brands with Norman "The Beard Guy" Farrar
Let's Talk Exits
Is there a way to gain more impressions and increase conversions on Amazon using posts? In this episode, Norman Farrar touches on the importance of building a brand and how you can develop a perceived value for your products. He digs into product development, how to optimize your listing, and how to utilize all the different tools Amazon provides in order to build a stronger brand. Norman breaks down the story behind the 'Beard Guy' name and how he helps other entrepreneurs become influencers on Amazon by infusing personality into a brand. Tune in now to hear this inspiring story and helpful...
info_outline
Getting Your Brand the Attention it Deserves with Manuel Suárez
Let's Talk Exits
What if you could actually create a content machine outside of Amazon that will bring you traffic all day long? Aside from a great strategy to capture attention, content is something to immortalize who you are on planet earth. In this episode, Manuel Suárez digs dive into how content creation outside of Amazon can be used to create a legacy and leave something behind that will last much longer than any business. He points out how wide to go with different media platforms, how to develop proper content, and how to narrow your focus to ensure that you're serving a certain customer base. Tune in...
info_outline
Tips to Master Amazon's Ecosystem with Former Amazon Executive, Stan Friedlander
Let's Talk Exits
Curious about how to best do business with Amazon and what to do if something goes wrong? In this episode, Stan Friedlander digs deep into the culture inside Amazon, how Amazon is growing its own categories, and how Amazon really looks at large private-label sellers. He also discloses the acquisition between Zappos and Amazon and how that really reflected in the internal culture. Stan points out why Amazon is still the dominant player in e-commerce and encourages sellers to diversify their interests by selling on more than one platform. Listen and enjoy! Stan Friedlander was chief merchant/gm...
info_outline
Helping People Launch, Scale & Exit for 7+ Figures with Jon Elder
Let's Talk Exits
Are you ready to grow your brands and dominate on Amazon? In this episode, Jon Elder shares how he was able to build five brands and exit them successfully. He navigates into what has changed in the Amazon space, the importance of product development, and how to really be authentic on social media. John's advice for new Amazon sellers is to avoid making the same mistakes that he did, learn as much as possible about the market and product, and use that information to pivot into a thriving business. Listen and enjoy! Jon currently runs Black Label Advisor, an Amazon consultancy focused solely on...
info_outline
Bring Winning Products to Market with Henrik Johansson
Let's Talk Exits
Are you weighed down by the time and stress of making a product? In this episode, Henrik Johanson, the CEO of Gembah, shares what has changed in product development and what elements people should take into account to get it to markets properly. He provides great advice for people who are trying to develop a new product and points out why it's important to have a clear vision and work with factories that can create the product according to their vision. Henrik and Meny disclose some of the trends they are seeing in the marketplace, the current state of product innovation, the shift towards...
info_outline
Powerful Data Insights to Grow Your Amazon Business with Jon Tilley
Let's Talk Exits
The discipline of truly understanding your accounting, your numbers, and your profits will help you to make decisions quickly and easily. In this episode, Jon Tilley talks about how important metrics and data are for every Amazon seller. He stresses how the marketplace has matured and why you should clearly understand your market, your niche, and your competitors in order to rank and be successful on Amazon. Pay close attention as Jon shares what happens when sellers don’t use data and the tools to their fullest potential. Listen and enjoy! Jon Tilley initial career spanned 15 years working...
info_outline
How to Build An Online Business & Ensure Long-Term Growth with Neil Twa
Let's Talk Exits
Are you figuring out how to build & grow your business while still having the opportunity to exit when the time is right? In this episode, Neil Twa shares his insights about how the eCommerce space has evolved and how you can still be successful if you follow the right path. He breaks down how he addresses launching new products and why it's a different approach than others. Neil digs into how to prevent yourself from sabotaging your business and make it grow organically. If you are looking to build a successful brand on Amazon, this episode is definitely for you! Mr. Twa is the co-founder...
info_outlineThe discipline of truly understanding your accounting, your numbers, and your profits will help you to make decisions quickly and easily. In this episode, Jon Tilley talks about how important metrics and data are for every Amazon seller. He stresses how the marketplace has matured and why you should clearly understand your market, your niche, and your competitors in order to rank and be successful on Amazon. Pay close attention as Jon shares what happens when sellers don’t use data and the tools to their fullest potential. Listen and enjoy!
Jon Tilley initial career spanned 15 years working as an account director & strategist for some of the top digital agencies in Johannesburg, London, and Los Angeles before starting his own business. He started his Amazon Seller journey in 2014, launching multiple successful private label brands selling and scaling sales beyond 7 figures. During this time, Jon saw an opportunity to create a business intelligence software tools for Amazon Sellers, co-founding ZonGuru in 2016. ZonGuru continues to launch tools ahead of the market, and use data-driven techniques to help its customers create and run successful Private Label businesses on Amazon.
[00:01 - 06:05] How to Use Data and Metrics to Create a Successful Amazon Business
- How Jon saw an opportunity to create a business intelligence software tools for Amazon sellers
- Launching his own successful private label brands on Amazon
- Understanding your metrics and data is essential for every Amazon seller
- Networking is key to finding like-minded individuals, which can open up many opportunities for you in business
[06:06 - 22:43] How to Succeed on Amazon in a Matured Marketplace
- How the marketplace has matured and how this affects sellers as a whole
- The four fundamental questions that you need to answer when evaluating a product idea
- You also need to do research on your target audience and understand their needs and wants
- The importance of networking and taking action
- Successful eCommerce entrepreneurs are those that are curious and are there to learn
- One of the key factors for success is having a gut feeling that comes from experience and learning
[22:44 - 33:11] How to Launch a Product on Amazon That Will Succeed
- There are certain things that successful business owners should never neglect
- The key points for entrepreneurs when it comes to Amazon and e-commerce
- Understanding the relevancy of keywords, quality score matching, and PPC campaigns
- Account health, inventory health, and imagery efficiency are all important factors in Amazon's evaluation of sellers
- How a launch strategy that includes using programs that Amazon offers is essential for success
- It’s important to know when to discontinue selling an inventory item to avoid losing money
[33:12 - 39:33] Wrapping Up!
- The key to being a successful entrepreneur
- Jon on the rapid-fire questions
Connect with Jon:
Key Quotes:
"Data is always 50% of the equation, and the other 50% is the gut feeling." - Jon Tilley
"There's a lot of data. You have to understand how to use that to make good business decisions." - Jon Tilley
"You want to make sure you do the best you can at something, and then know when to stop and move on to the next thing." - Jon Tilley
Visit Let’s Talk Exits and drop your questions and comments at https://letstalkexits.com
Connect with Meny on LinkedIn: http://linkedin.com/in/menyhoffman
LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve their ideal exit. Listen to previous episodes on Spotify, Apple Podcasts, or wherever you get your podcasts