Persuasion by the Flight - We discuss Hooters Re-Branding, the Best Mercedes Ad, and More
Release Date: 05/10/2025
Is AI Becoming More Persuasive Than Humans? We Discuss with a Trained Hypnotist
Persuasion by The Pint
AI is increasingly adept at persuasion, leveraging personalized messaging and real-time psychological profiling to influence individuals. On this episode, Todd Goodwin, a Board Certified Hypnotist, joins us to discuss how humans could steer AI to manipulate vulnerable (most) people to act against their self-interest. Todd is among the few hypnotists (only 1 in 500) to earn the title “Board Certified Fellow” from the National Guild of Hypnotists. He is also a Master Practitioner of NLP.
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The 15 Most Powerful Cognitive Shortcuts in Persuasion
Persuasion by The Pint
On this episode, we'll wrap up our discussion of the Puppet Masters Bible by Tom Walker.
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Puppet Master Persuasion - We Discuss a Field Guide to Everyday Persuasion
Persuasion by The Pint
On this episode, we'll be discussing the book "The Puppet Masters Bible" by Tom Walker. Our brain is a predictable machine. It operates on patterns, and when you know how to disrupt those patterns, you can reprogram it. That’s where neuroscience-backed manipulation comes in. It's nothing new, but we'll be discussing some of our biggest takeaways from reading it.
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We Talk Marketing with Dave Dutton and Build an App with an AI Agent
Persuasion by The Pint
In this episode, Dave Dutton joins the podcast to talk about marketing and what he would do if he were starting a business today with no money. We also try building an app with A.I.
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Persuasion by the Flight - We discuss Hooters Re-Branding, the Best Mercedes Ad, and More
Persuasion by The Pint
In this episode, we'll discuss a variety of topics, including Hooters' rebranding, a subtle but clever Mercedes ad, emotional marketing for nonprofits, and how to generate more business for your local restaurant.
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Simple Words You Can Use to Influence And Persuade: Interview with Len Foster
Persuasion by The Pint
On this episode, Len Foster, author of the book WonderWords: Simple Words For Influence And Persuasion. Len is an author and business consultant specialising in customer acquisition and retention through referral marketing and customer experience. Over the years, He's written and published several successful books, bringing real, hands-on experience to the table. His mission is simple: to help businesses attract clients and turn them into loyal advocates.
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The Secret Methods Used by Government Intelligence Agencies to Detect Lying
Persuasion by The Pint
On this episode, we welcome Gavin Stone, author of the bestselling book How to Tell if Someone is Lying. Gavin served as a security and intelligence covert specialist. He has over 20 years of applied experience, globally deployed by government organizations such as the British Ministry of Defence, corporations, and ultra-high-net-worth VIPs.
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What Are the Hidden Risks of Assumptions in Marketing?
Persuasion by The Pint
We'll discuss these hidden risks with Brady Dahmer, author of the new book "Blindspots".
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Uncovering the Real Drivers of Choice—biases, heuristics, and social influences
Persuasion by The Pint
On this episode, Nika Kabiri joins the show to the real drivers of consumer choice. Nika has spent 25+ studying decision-making, with 15 of those years in consumer insights. She has taught Decision Science at the University of Washington, and her expertise in decision-making has been featured in the Wall Street Journal, the Washington Post, Time, Forbes, Inc., Fast Company, MarketQuest, Gizmodo, and more.
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Interview with Russ Ruffino, Founder & CEO of Clients on Demand
Persuasion by The Pint
Interview with Russ Ruffino, Founder & CEO of Clients on Demand.
info_outlineIn this episode, we'll discuss a variety of topics, including Hooters' rebranding, a subtle but clever Mercedes ad, emotional marketing for nonprofits, and how to generate more business for your local restaurant.