2538: TBT: Customer Service Strategies
The Level 10 Contractor Daily Podcast
Release Date: 08/20/2026
The Level 10 Contractor Daily Podcast
Rich shares how AI can help home service and remodeling companies generate 200–500 leads a month—warning that isolated AI tools aren't enough. He unveils the Contractor Command Center, an integrated AI marketing system, and previews his live Operation Lead Surge event in Nashville on October 2, sponsored by CallRail and G4 Marketing.
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It’s Throwback Thursday, and today’s episode is all about customer service, and creating “Raving Fans.” Six main points will be covered: educating your customers, communications, how you look, doing something unexpected and memorable, dealing with problems, and getting your team to buy in. And trust me… you’re going to love the story in the middle about Joe The Installer. This is hard-core Level 10 Stuff.
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On today's episode, Rich is going to talk in detail about Identity-based blogs·what they are, why they·re important, and what you can expect when you start to integrate these into your website and SEO.
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On today’s podcast, Rich answers questions from a client about TV advertising, including: should you be on HGTV? Which local news programs should you choose? What about OTT? And should you try to save the 15% agency commission by buying it yourself. Rich, let the answers fly!
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Today is Monday, so that means it’s time for the next installment of our “5 Ways to Monday” series--very popular, I might add… and today we’re going to be talking about Confirmation Bias. Rich is going to define confirmation bias by telling his famous “Holiday Inn Express Showerhead” story… then talking about the Trust Pyramid… then show you how each of the segments of the Trust Pyramid actually ARE the pillars of Confirmation Bias. Rich makes it all easy to understand and extremely relatable to your business.
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It’s another Sunday podcast, and today Rich is going to introduce you to the late, great Jim Rohn. If you’re not familiar, Jim Rohn was one of the most well known and beloved motivational speakers with a career spanning from the 1960s to the early 2000s. Rich has recorded a short introduction… Then, he’s hand-chosen 10 clips from one of Jim’s most popular all-time audio programs, The Art of Exceptional Living.
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Every Saturday, we showcase a topic important to you by rounding up the greatest highlights and clips from Level 10 Contractor’s ENTIRE podcast run. This week, we are going to set aside any discussion on marketing… our usual fare… to talk about taking care of business, specifically how you are perceived in the marketplace, what your employees would say about you, when your practices annoy your customers, and finally, if you are thinking about the future of your business without tying yourself down.
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Well, not everyone is ready to be a Level 10 Client-Partner… like the owner of the company who you’ll hear on the podcast today. Rich speaks with Miguel, the owner of a startup Exterior Remodeling company in Minnesota. It’s a small company, and they don’t have a lot of money for marketing… so what should they do? Well… Rich explains how SEO works, how to do it the right way… and then encourages Miguel to try a little DIY SEO. It’s not guaranteed to work, but it’s guaranteed to get them doing the right kinds of things. Stay tuned to the end for Rich’s fly fishing analogy…...
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It’s Throwback Thursday, and today we are getting in the wayback machine and travelling to 2015 to a webinar Rich did on the topic of Pay Per Click advertising. As you listen, keep in mind that this is a few years old, and some of the specifics about how we do PPC have changed… but the overall message is still on-point.
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Yes, I know, the podcast title is a little vague today–small town contractors ONLY? What is Rich up to? What is he talking about? Well… he’s talking about RADIO… and some of the MASSIVE success we have had recently with small town contractor clients. How massive? You’re about to find out.
info_outlineIt’s Throwback Thursday, and today’s episode is all about customer service, and creating “Raving Fans.” Six main points will be covered: educating your customers, communications, how you look, doing something unexpected and memorable, dealing with problems, and getting your team to buy in. And trust me… you’re going to love the story in the middle about Joe The Installer. This is hard-core Level 10 Stuff.