From Labs to Board Rooms: A CEO’s Unique Journey to Better Patients' Lives
Life Sciences Leadership With Jasmeet Sawhney
Release Date: 10/20/2021
Life Sciences Leadership With Jasmeet Sawhney
Life science organizations must evolve and adapt for future success. Today, Sameer Sardana, Leader of Product Development at Axtria, discusses transforming operational methodologies within life sciences. He delves into the agencies responsible for promotional planning, measurement, and activation, stressing the significance of accurate analysis measurement. Sameer also discusses how MLOps (Machine Learning Operations) workstreams and technologies empower stakeholders and marketers to make real-time promotion decisions, driving pivotal decision-making processes. Sameer adds that this...
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Matt Bachman is in charge of the Commercial Operations for Milestone Pharmaceutical company, a biotech company launching a novel treatment for patients with PSVT. Jasmeet and Matt discuss the intricacies of building a commercial function for an emerging pharma company, with Matt highlighting distinctions between working in a large pharmaceutical company versus a smaller one. They also delve into crucial factors influencing decision-making for the future, with a particular emphasis on the formidable challenge of navigating data considerations. Matt introduces a compelling and reflective...
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Sunil Agarwal is the Principal and Head of Clinical Excellence Practice at Axtria. He leads digital transformation and improvement programs for top pharma companies. Jasmeet and Sunil discuss how patients can be served better by including real-world data in clinical trials and research. Real-world data is not a replacement for traditional trials, but it is helping drive the future evolution and innovation in our industry. The goal is to save lives and provide better patient outcomes. Don’t miss this thought-provoking episode. IN THIS EPISODE: [2:50] Sunil explains the...
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Ashish Thakur, a strategy and technology executive at Axtria, joins the podcast this week. Ashish has a proven track record of fostering business growth through insightful data utilization for his clients. We'll dive into the concept he terms the "Journey of Data" and use real-life examples to illustrate how this approach can effectively transform struggling businesses into thriving ones. Furthermore, we'll delve into the signal-to-noise ratio, discerning the value of data and distinguishing between meaningful and irrelevant information. Join us for an insightful exploration of the Journey of...
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In this episode, we are delighted to have Arvind Balasundaram as our guest, who serves as the head of the Commercial Insights & Analytics (I&A) division at Regeneron, a pioneering biotechnology firm renowned for its groundbreaking medical innovations. Our conversation centers around data, analytics, and artificial intelligence (AI)'s pivotal role in the Life Sciences industry. Arvind shares his insights on the three significant shifts currently unfolding in the realm of data and analytics, and he delves into the crucial consideration of quantity versus quality when making data-driven...
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It is crucial for life science businesses to keep up with the fast changing technology in their space. Shikha Singhal, the Head of Data Science practice at Axtria joins us to discuss how the shift in technology is impacting life sciences and why data science is suddenly rising to the attention of so many people currently. She discusses the challenges that customers are facing and how companies should build the capabilities to handle the challenges. Tune in today to learn where companies are seeing the most immediate impacts and how to stay ahead of the curve. In This Episode: [3:13] Why...
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Patient experience and engagement is so vital to their health success. Vishal Singal, a Principal at Axtria, highlights why patient engagement is so critical and what aspects need to be implemented for patients to feel like they are in charge of their health and medical decisions. He is helping pharma companies drive patient engagement by focusing on patient preferences and goals, the limits or tools set in the ecosystem that develops trust and transparency with the patients, integrated experience, and growing patient cohorts. It’s essential for patients to feel like they are in control....
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The evolution of marketing mix modeling is changing how companies do business. Not only is it affecting how analysts and business users relate to the marketing mix, but it is also creating a large shift regarding budgeting. Dr. Rosenwein, the Director of Advanced Analytics & Data Science at Bayer, joins us to discuss what he is seeing with the evolution of marketing mix modeling and how to prepare for the future. He talks about what we have seen so far in the marketing mix evolution and what is the driving force behind it. Dr. Rosenwein also highlights why understanding evolution is...
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In today’s episode we are joined by Terry Coutsolioutsos, Senior Vice President of Sales Operations, Marketing, and Communications at Siemens Healthineers. We discuss how the “experience economy” has become so critical for business, yet the life sciences industry still struggles to meet the needs of both their customers and employees. Tune in to learn how these companies can use data and analytics, and the right mindset, to adapt quickly. IN THIS EPISODE: [2:50] Why has the “experience economy” become so important, not just for MedTech but for the success of every...
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In today’s episode, we are joined by Mehmet Bozbay, Head of Field Deployment, Incentives & Analytics at Astellas Pharma US. We discuss the evolution of the field force and how it plays into the success of sales reps. Mehmet talks about the shift seen since the pandemic and what areas need enhancing to create the proper execution and effectiveness for success. He talks about how the role of sales reps is evolving and where customers are expecting more. Tune in to learn how healthcare providers and sales reps are changing the game, where they are investing, and other tips on improving the...
info_outlineIn this episode, Cheryl Blanchard, President and Chief Executive Officer of Anika Therapeutics, joins us to discuss her unique journey to bettering patients’ lives. First, Cheryl talks about how Anika Therapeutics has transformed over the past few years, and how technology has played a massive role in Anika’s transformation as a business. Every company has its own value system and culture; Cheryl explains how she merged different cultures into one coherent team. Tune in as we chat about the importance of everyone’s role in a company in the context of creating future therapies.
IN THIS EPISODE:
- [03:10] About Cheryl’s journey and how Anika Therapeutics has transformed over the past few years.
- [08:00] How technology has played a role in Anika’s transformation as a business.
- [11:30] The challenges Cheryl faced in acquiring companies and integrating them into the existing business.
- [14:10] How Cheryl merged different company values and cultures into one coherent team.
- [16:55] The importance of everyone’s role in a company in the context of creating future therapies.
KEY TAKEAWAYS:
- Acquiring and integrating companies is challenging for business owners. You must focus on clear performance goals when integrating businesses.
- Merging multiple company work cultures is difficult. However, a successful merge could make or break the difference in your bottom line.
- Most companies don’t consider company values when acquiring a business. It’s critical to have all team members on the same page and working toward the same vision.
- Technology can be a game-changer for your business; make sure you are staying up to date with advancements.
LINKS MENTIONED:
Anika Therapeutics
https://www.anikatherapeutics.com/
BIO:
Cheryl is the President and Chief Executive Officer at Anika Therapeutics. Anika is a global joint preservation company focused on early intervention orthopedics.
Prior to her work at Anika, she served as the President and CEO of Microchips Biotech, a venture-backed biotechnology company developing regenerative medicine and drug delivery products. She was there from 2014 until its sale to Daré Bioscience.
Earlier, she served in multiple officer positions at Zimmer, including Senior Vice President, Chief Scientific Officer, and General Manager of Zimmer Biologics. Cheryl was also a member of Zimmer’s executive committee and founded, built, and led Zimmer’s Joint Preservation and Regenerative Medicine business.
Cheryl is a member of the National Academy of Engineering and has served as a Board Director for Vigil Neuroscience, Dare Bioscience, CeramTec, and Anika Therapeutics.