Strategic Budgeting for Effective Truck Driver Recruiting
Release Date: 01/03/2024
Attention Retention
Struggling with turnover or drivers ghosting after orientation? You’re not alone. In this episode of Attention Retention, host Jacquelyn McManus sits down with Rodney Eaves, Director of Recruiting at Baggett Transportation, to talk about the art—and necessity—of building lasting driver relationships. From his early career in logistics to leading a recruiting team today, Rodney shares practical insights that go way beyond job postings. Key insights you’ll hear in this episode: Why active listening is a recruiter’s secret weapon for matching drivers to the right role. How...
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Struggling to attract and retain top drivers? You’re not alone. In this episode of Attention Retention, Jackie McManus, CEO of KJ Media, sits down with Jerrit Judie, Recruiting Manager at National Carriers, to explore what it takes to build a truly driver-first trucking company. From his unexpected start in trucking to leading a high-performing recruiting team, Jerrit shares the processes, culture, and leadership mindset that have helped National Carriers maintain stability, integrity, and elite driver satisfaction — even in a challenging freight market. Key insights include: Why...
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Struggling to find and keep good drivers? You’re not alone. In this episode of Attention Retention, Jackie McManus, CEO of KJ Media, sits down with Josh Grimes, Director of Recruiting at Dillon Transportation, to discuss how their fleet is seeing stronger retention and better hiring through a driver-first approach. Josh shares what’s actually working at Dillon today—from transparent recruiting conversations to aligning operations and dispatch, to creating recognition programs that drivers truly value. Key insights: Why honesty builds long-term driver trust Aligning recruiting,...
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In this episode, Michael Gibbons, Director of Recruiting at Dupré Logistics, shares his unique journey from professional boxing to driver recruitment in the trucking industry. Michael provides valuable insights into the key strategies that have helped Dupré Logistics successfully recruit and retain drivers. From fostering teamwork and discipline to focusing on transparency in job ads, Michael emphasizes the importance of a driver-centric approach to ensure long-term success. Michael also discusses the two-step interview process at Dupré Logistics, where recruiters and operations managers...
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In this episode of Attention Retention, Stephen Fowler, VP of Recruiting at Titus Transport, teams up with Jackie McManus, CEO of KJ Media, to reveal the secrets behind Titus Transport's remarkable 49% reduction in driver turnover. Discover the innovative strategies that set them apart in the competitive world of trucking recruitment. What You’ll Learn: Maximizing Recruitment Efficiency: Explore how Titus Transport utilizes team training, KPI-driven development, and call monitoring to sharpen its recruitment process. 49% Turnover Reduction: Learn the actionable steps Titus took to slash...
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On the latest episode of Attention Retention, Ivy Posada - VP of Human Resources, Sergey Bort - VP of Marketing & Strategy, Karl Brazaitis -Director of Customer Service, Retention, and Quality joins Jackie McManus, CEO and founder of KJ Media. Together, they discuss: Transparency is crucial in attracting and retaining drivers. Openness about pay, expectations, and company values builds trust. Tailored recruitment strategies based on demographic preferences and feedback enhance effectiveness. Selective hiring aligned with company values improves driver retention rates...
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In this episode, Jackie McManus interviews Thomas Banks, the driver recruitment and retention manager at Nick Strimbu Inc., about strategies for improving driver recruitment and retention in the trucking industry. Thomas shares insights on the importance of transparency, communication, and community-building in fostering a positive work environment for drivers. Key Discussion Points: Effective Communication: Open, honest communication is key to retaining drivers and building trust. Bridge Recruitment and Operations: Ensure alignment between recruiters and operations to provide accurate and...
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On the latest episode of Attention Retention, Jason Schmeler, VP, Driver Experience at Container Port, joins Jackie McManus, CEO and founder of KJ Media. Together, they discuss: Founded in 1971, Container Port Group has become a top provider of transportation and logistics services. They stand out by partnering with excellent owner-operators, offering competitive pay, great benefits, and a people-first culture that puts you first Building relationships with drivers is crucial for successful recruitment and retention. Controlling what is within your control is a key mindset for...
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Welcome to a new episode of Attention Retention! Today, Jackie McManus, CEO and founder of KJ Media, welcomes Shawn Nelson and Tracy Rushing from R.E. Garrison Trucking. Together, they discuss: Offering a career path as a way to attract and recruit drivers The shift to using video content for recruitment What it means to build a legacy in trucking The role of drivers as a source for new driver referrals Different ways to recognize and reward top drivers, The Crown Driver Program Ways to retain drivers, including partnerships and offering support Learn more...
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On the latest episode of Attention Retention, Jackie McManus, CEO and founder of KJ Media, welcomes Ashley Von Derau, President of Rush Transportation & Logistics, along with Gordon Pruitt, Talent Acquisition Specialist, and Casie Lord, HR Manager. Together, they discuss: Rush's selective recruitment process The significant role of referrals in their hiring strategy The impact of providing branded uniforms and swag How communication and relationship-building improves driver retention Effective recruitment strategies Learn more about Rush below: LinkedIn...
info_outlineIn this episode, Jackie McManus provides valuable insights into building a robust recruitment marketing budget. Efficiently managing your recruitment costs is crucial in the competitive world of truck driver recruiting, where attracting and retaining top talent is vital.
Jackie dives deeper and discusses the steps to calculate your recruitment costs using our expert Recruitment Calculator. By using this living document, companies can make informed decisions, allocate resources effectively, and achieve their driver recruitment goals while staying ahead of the competition.