EP 440 - Behind the Scenes of The Podcast Guest Playbook with Matty Dalrymple
Stark Reflections on Writing and Publishing
Release Date: 10/24/2025
Stark Reflections on Writing and Publishing
In this solo episode, Mark shares an article he posted on Substack earlier in March called "Publishing Wide But Shallow." Prior to the main content (the article), Mark shares a word about this episode's sponsor. This episode is sponsored by , taking place in Toronto, ON in April 2026. Links of Interest: Article: Article: Article: (Mark's affiliate link - use MARK10 to save 10%) (AI Voice Generation - Affiliate link) The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod...
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In this solo episode, Mark reflects on Ireland, the importance/value of repeating information and sharing, and the Public Lending Rights program. Prior to the interview Mark shares a word from this episode's sponsors. This episode is partially sponsored by , taking place in Toronto, ON in April 2026. This episode is partially sponsored by an affiliate link to . Use code MARK10 at checkout and save 10% off your own personalized report. Links of Interest: Article: Article: Article: (Mark's affiliate link - use MARK10 to save 10%) (AI Voice Generation - Affiliate link) ...
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Mark interviews novelist, memoirist, and professional story whisperer Roz Morris about her writing life and her pivot into writing memoirs alongside her fiction. Prior to the interview Mark shares a brief personal update a word from this episode's sponsor. This episode is sponsored by an affiliate link to . Use code MARK10 at checkout and save 10% off your own personalized report. In the interview Mark and Roz talk about: How Roz and Mark first met at the London Book Fair in 2012 What Roz writes and the types of stories that she loves and is fascinated with Roz's journey which includes...
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Mark interviews author Julie Hiner about creating an unforgettable book event for a book launch. Prior to the interview Mark shares a brief personal update a word from this episode's sponsor. This episode is sponsored by an affiliate link to . Use code MARK10 at checkout and save 10% off your own personalized report. In the interview Mark and Julie talk about: Julie's branding as being strongly tied to the 80s and music even though she fought it at first The first book Julie published about road biking (JUST A GIRL ON A BIKE) which was the story of how she overcame a lot of fears and anxiety...
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Mark interviews Daryn Brito, an advocate, writer, and researcher dedicated to supporting those who have faced trauma and adversity about her work and her new book THE BECOMING: UNREPEATABLE MIRACLE, WHO ARE YOU? Prior to the interview Mark shares a brief personal update a word from this episode's sponsor, and a trigger warning for listeners. This episode is sponsored by , taking place in Toronto, ON in April 2026. In the interview, Mark and Daryn about: Mark first meeting Daryn in a class at the Waterloo Regional Police Citizen's Academy How Daryn's main goal when doing speaking engagements...
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In this episode Mark interviews Ka-Yee Essoe about the power of stories to instil empathy, resilience, joy, and hope, based on her experiences in the academic world, in research, in teaching, and in writing an epic fantasy novel. Prior to the interview Mark shares a brief personal update and word from this episode's sponsor. This episode is sponsored by , taking place in Toronto, ON in April 2026. In the interview, Mark and Ka-Yee talk about: Mark and Ka-Yee's connection to Joshua EssoeKa-Yee's background with two different careers in academia Studying how to help people learn therapeutic...
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In this short solo episode Mark shares a "Rambling Reflection From The Road" while at Superstars Writing Seminars talking about the important signals that seemed to come at the right time: Your feelings are valid Your opinions matter You are irreplaceable Your best is enough It's okay to take a break You are loved Links of Interest: (Team Landing Page) (Canadian Mental Health Association) (Mark's affiliate link - use MARK10 to save 10%) (AI Voice Generation - Affiliate link) The introductory, end, and bumper music for this...
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In this episode Mark interviews author and artist Tanya Hales. Prior to the interview, Mark shares a personal update, comments from recent episodes, and a word about this episode's sponsor. This episode is sponsored by an affiliate link to . Use code MARK10 at checkout and save 10% off your own personalized report. In the interview Mark and Tanya talk about: When Tanya and Mark first met: at Superstars Writing Seminars The sketch that Tanya made of Mark at SSWS when he was speaking there Identifying herself as equal parts author and illustrator The value of CREATING EXPERIENCES with people...
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In this brief bonus episode Mark shares an annual "Push for Better" Push-Up challenge he has joined for the third Feb in a row and the fact he has created a team that others can join. The Push-Up Challenge is one that combines fun physical activity (2000 pushups between Feb 5 and Feb 27, 2026) with support for Mental Health Awareness and fundraising. Team Landing Page: The Canadian version of this program raises funds for CMHA (Canadian Mental Health Association). Links of Interest: (Team Landing Page) (Canadian Mental Health Association) (Mark's affiliate link - use MARK10 to save...
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Mark interviews Scott from The Patrick Scott Patterson Project Podcast. Prior to the interview, Mark shares a personal update, comments from recent episodes, and a word about this episode's sponsor. This episode is sponsored by an affiliate link to . Use code MARK10 at checkout and save 10% off your own personalized report. In the interview Mark and Scott talk about: How Scott got into the current numerous roles that he is participating in today, including podcasting Being inspired by the dreams that his parents had but which they pushed off to the side The pro wrestling experience that he...
info_outlineIn this episode Mark talks with Matty Dalrymple, co-author of the book The Podcast Guest Playbook which was released earlier in 2025.
Prior to the interview, Mark shares recent comments, a brief personal update and a word about this episode's sponsor.
This episode is sponsored by an affiliate link to Manuscript Report. Use code MARK5 at checkout and save $5.00 off your own personalized report.
In their interview, Mark and Matty talk about:
- Something that Stark Reflections listeners might not know about Matty related to getting her private pilot license
- Having worked aviation into at least two of her novels
- The phrase that goes along with the very intentional passing of the manuscript from one co-author to another
- How long Matty has been running The Indy Author Podcast
- The genesis of the book PODCASTING GUEST PLAYBOOK that Matty and Mark co-authored
- The underlying importance of connections that can happen through direct conversation between two people, but also among people who listen to that conversation (such as in a podcast)
- An anecdote from meeting an author at ALA (American Library Association) who thought they'd met Mark in person before because they'd heard him as a guest on someone else's podcast
- Wanting it to be a mutually beneficial relationship when making those connections
- A reminder about the old Storygraph tool that showed a visual representation of how books were linked (Back in 2007 this was a visual search tool where book covers appeared as thumbnails and “connections” between books (via “customers who bought this also bought this”) were drawn as lines.
- Some of the unique connections that happened when both Mark and Matty were at ALA in Philadelphia in the summer of 2025
- An example of how Damon Courtney of Bookfunnel is a great podcast guest who is more interested in providing value to all listeners rather than someone who is solely trying to sell his product
- How indirect opportunities can be better than a sudden spike in book sales
- The offer that Matty has for authors to help do a short interview for them to demonstrate their skills as a interview guest
- A special offer for patrons of the Stark Reflections Podcast to get a free coaching session from Matty with her pod-pro coaching
- An example of a guest who was very reluctant to provide valuable information in an interview (ie, being far more interested in selling something)
- The value of having a service mindset over a selling mindset
- Making sure that you're pitching to the right podcast in the right way at the right time
- Advice Matty would offer to authors
- And more . . .
After the interview Mark reflects on a few different things, including the rise of the sophistication of the spammy author connection and service requests that arrive in his email a half dozen times a day.
Links of Interest:
- The Indy Author
- The Podcast Guest Playbook
- Matty's POD PRO Consulting (Patron link to access offer)
- EP 439 - Rambling Reflections from the Road to Can-Con
- Manuscript Report (Mark's affiliate link)
- Buy Mark a Coffee
- Patreon for Stark Reflections
- Mark's YouTube channel
- Mark's Stark Reflections on Writing & Publishing Newsletter (Signup)
- An Author's Guide to Working With Bookstores and Libraries
- The Relaxed Author
- Publishing Pitfalls for Authors
- An Author's Guide to Working with Libraries & Bookstores
- Wide for the Win
- Mark's Canadian Werewolf Books
- The Canadian Mounted: A Trivia Guide to Planes, Trains and Automobiles
- Yippee Ki-Yay Motherf*cker: A Trivia Guide to Die Hard
- Merry Christmas! Shitter Was Full!: A Trivia Guide to National Lampoon's Christmas Vacation
The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0
