1219: I Didn’t Need More Strategy, I Needed More Capacity with Jessica Marx
Release Date: 07/02/2025
Emotionally Uncomfortable
In this episode, Heather sits down with Elise Loehnen, New York Times bestselling author of On Our Best Behavior, to unpack what it really means to break free from the pressure to be “good” and start living from a place of wholeness. Together, they explore how generational and cultural conditioning shapes women’s roles, the emotional cost of over functioning, and how to rewrite the stories we’ve been taught to live by. This conversation pulls back the curtain on the invisible scripts running your life and invites you to stop performing, start feeling, and come home to yourself. What we...
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What does it really take to stay connected in marriage while raising a family, running a household, and navigating the emotional ups and downs of everyday life? In this episode, Heather sits down with her husband Bryan for an honest conversation about partnership, communication, and boundaries inside a real relationship. Together, they pull back the curtain on what it looks like to grow individually while still choosing each other daily. In this episode, we talk about: 💛 Why weekly “marriage meetings” can prevent resentment and build connection 💛 How to navigate discomfort and...
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“She’s so strong.” That’s what people say when a woman holds it all together on the outside but what happens when she’s quietly suffering inside? In this episode, Heather sits down with entrepreneur and mother Lily Walla, the founder + CEO of Auggie, for a conversation about the stories women often don’t tell—the health scares, the quiet fears, the identity crises, and the hidden rage that shapes how we show up as mothers, leaders, and humans. Lily shares how a life-threatening tumor reshaped her sense of self, why she built a parenting community rooted in honesty, and how...
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If you’re feeling the urge to hit the reset button as your family transitions into fall, this episode is for you. Heather is pulling back the curtain on how she’s personally re-evaluating her time, energy, and money boundaries and how you can do the same without guilt, shame, or overwhelm. This isn’t about setting rigid rules or reinventing your whole life from scratch. It’s about refinement, alignment, and real emotional accountability so you can start this season feeling clear and in control. In this episode, Heather walks you through how to: Audit what’s actually working (and...
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What if empathy wasn’t about absorbing everyone’s emotions but about leading with heart and boundaries? In this episode, Heather sits down with Shermin Kruse for a powerful and timely conversation about stoic empathy, emotional discomfort, and the messy middle between caring deeply and protecting your energy. They explore the spectrum of empathy; from burnout and people-pleasing to disconnection and avoidance. And they discuss what it really takes to lead, parent, and grow from a place of internal strength. In this episode, they cover: 🩶 How to know when your empathy is hurting more...
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The older your kids get, the more they need you. Not for rides to soccer practice or packed lunches, but for leadership, boundaries, and emotional presence. In this life update, Heather pulls back the curtain on a summer filled with big transitions, personal growth, and hard choices. From her oldest son moving across the country on short notice, to restructuring her business and team, to dialing in her health with more intentional energy management, she’s sharing what’s working, what’s not, and the uncomfortable truths she’s had to face to stay in alignment. Listen in as Heather breaks...
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What if success doesn’t have to cost you everything? In this weeks episode, Heather sits down with author and entrepreneur Alyson Caffrey to talk about the unseen emotional labor of being "the strong one." From the moment she checked in with clients after giving birth to her first child, Alyson began questioning the cultural narratives that taught her to grind, produce, and prove her worth no matter the cost. Together, they unpack what it really takes to shift out of burnout and into alignment, create systems that support rest, and redefine success on your own terms. In this episode, they...
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What does it really look like to reclaim your power after years of people-pleasing, perfectionism, and putting everyone else first? In this episode, Heather sits down with educator, coach, and mother Adriana Mastronardi to explore the transformation that begins the moment a woman stops asking for permission. From redefining fun and food to building a thriving business and becoming the breadwinner in her household, Adriana shares how she learned to question everything—and create a life that reflects who she really is. In this episode, they cover: 🩶 The identity shift that happens when...
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"I don’t want to watch my kids play the same game I had to play growing up." What happens when a mom watches her bright, curious daughters slowly lose their love of learning in traditional school? MacKenzie Price didn't just complain she revolutionized education entirely. In this powerful conversation, MacKenzie shares how she went from frustrated parent to education innovator, creating Alpha School and the 2H Learning model that's transforming how kids learn across North America. In this episode, we cover: 🩶 How to spot the signs that your child is checked out and what to do about it....
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If you’ve been telling yourself you’re stuck, overwhelmed, or waiting for clarity… this one’s for you. In this episode, Heather unpacks the illusion of "stuckness" and how it’s often a sign of avoidance, not incapacity. Drawing parallels between human emotion and the laws of nature, she explains why resistance to discomfort is the very thing holding us back from growth and how we can reclaim our energy by leaning into contrast, not running from it. In this episode, you’ll hear: 🩶 Why “feeling stuck” is often a choice, not a circumstance 🩶 What nature teaches us about...
info_outline“I realized I didn’t need more strategy... I needed more capacity.”
What happens when your business is thriving, but you feel like you're barely surviving?
In this episode, Heather sits down with entrepreneur and mother Jessica Marx for a raw conversation about burnout, buying back your time, and learning to lead at home the same way you lead in your company. Jessica shares how her son’s neurodivergent diagnosis pushed her to radically redefine success and why building wealth means nothing if you don’t feel well.
In this episode, they discuss:
🩶How motherhood can force the clarity most entrepreneurs avoid
🩶Why capacity—not hustle—is the key to sustainable growth
🩶The unconventional therapies that changed Jessica’s family life
If you’ve ever felt like the success you built is running you into the ground, this conversation will help you reclaim your power—and your peace.
About Jessica
Jessica Marx, a distinguished five-time Forbes Business Advisor and named Top Female Coach by Yahoo! Finance, stands as an influential force in the realm of business consultancy. Jessica is known as a powerhouse business advisor, boasting nearly two decades of executive sales leadership and navigating multi-billion-dollar landscapes. She is the host of Millions Were Made podcast and an investor in several ventures.
In her previous role as a healthcare exec in a multi-billion dollar start up, Jessica demonstrated her unparalleled capabilities by overseeing annual budgets exceeding $150 million and orchestrating the efforts of over 500 sales reps. She collaborated closely with the CEO and Board of Directors to craft visionary strategies for both the operational and sales divisions of the company. She is a wife, twin mom, serial entrepreneur, philanthropist, investor and incredibly passionate about the clients we serve.
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