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ESLA: Boosting Extended Stay Hotel Visibility with Local SEO & More

No Vacancy Live and No Vacancy News

Release Date: 11/07/2024

FNA 161: Are we Minton Something? show art FNA 161: Are we Minton Something?

No Vacancy Live and No Vacancy News

In the final show of 2024, we welcome industry speaker Ryan Minton. Shame he couldn't figure out how to talk his way out of hanging with Glenn, Craig and Doctor Producer Suzanne.

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918: Year End Wrap up with Anthony & Glenn show art 918: Year End Wrap up with Anthony & Glenn

No Vacancy Live and No Vacancy News

Anthony & Glenn are here to wrap up 2024. We talk about their favorite moments of the year, highlights of the show, and what to expect in 2025.

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ESLA: Beat the Complex World of Hotel Insurance show art ESLA: Beat the Complex World of Hotel Insurance

No Vacancy Live and No Vacancy News

In the final ESLA Icons & Experts of the year we’re tackling an issue affecting every extended stay hotelier: Insurance!  I’m joined by ESLA Chair and Founder, Doug Artusio, also CEO of Dellisart Hospitality. We’re joined by Peggy Roberts & Laura Betten of AON – Insurance experts shedding light on market trends and risk management. Key Topics Covered: The rising cost of insurance: What’s driving the increase? Post-COVID underwriting changes affecting extended stay properties. How to build trust and partnerships with insurance providers. The importance of tailored...

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917: Revolutionizing Hospitality: From Jails to Times Square with HEI Hotels show art 917: Revolutionizing Hospitality: From Jails to Times Square with HEI Hotels

No Vacancy Live and No Vacancy News

Join us for a captivating conversation with Clark Hanrattie, Partner at HEI Hotels & Resorts, as we explore how creative thinking, bold investments, and a deep understanding of hotel operations are reshaping the hospitality industry. 🔑 Key Highlights: The Liberty Hotel Story: Transforming a Boston jail into a luxury hotel and setting the tone for innovative hospitality. The Renaissance Times Square: Reinventing a legendary property into a modern marvel with unmatched views and brand-defining upgrades. Inside the Deal-Making Process: Discover the bold moves and sharp negotiations that...

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916: Hospitality Underdogs show art 916: Hospitality Underdogs

No Vacancy Live and No Vacancy News

Santiago Leon, COO and Managing Partner of Spearhead Hospitality, is here to define what is a "Hospitality Underdog" and why Spearhead Hospitality prides itself on taking on projects no one else wants.

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FNA 160: Cain and Unable show art FNA 160: Cain and Unable

No Vacancy Live and No Vacancy News

Lisa Cain, Ph.D. is an Associate Professor at Florida International University, and much smarter than Glenn, Craig, and yes, even Dave. Grab a drink or whatever and kick off the weekend watching her outwit and outlast our Friday Night Audit crew.

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Overtime Rules and Hotel Industry Impacts: Insights with AHLA’s Chirag Shah show art Overtime Rules and Hotel Industry Impacts: Insights with AHLA’s Chirag Shah

No Vacancy Live and No Vacancy News

What YOU need to know about the court ruling against Department of Labor regarding overtime pay. I’m with Chirag Shah, EVP of Federal Political Affairs at the American Hotel and Lodging Association (AHLA), unpacking this and potential Department of Labor overtime rule changes. Here’s what you’ll learn: • What’s happening with overtime rules: The Department of Labor’s proposed changes and their potential to increase the threshold for exempt employees to nearly $59,000 by 2025. • Why it matters: The practical impacts on hotel owners, operators, and employees, from payroll...

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915: The Hotel Financial Coach Will Make You Profitable! show art 915: The Hotel Financial Coach Will Make You Profitable!

No Vacancy Live and No Vacancy News

David Lund, the Hotel Financial Coach, talks about how he's helping some of the largest companies with their financial literacy. How can people improve in one of the most important parts of the industry and how is the financial field evolving within the industry?

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914: Dreamscape's $340 Million Phase 1 Rio Las Vegas Reinvention show art 914: Dreamscape's $340 Million Phase 1 Rio Las Vegas Reinvention

No Vacancy Live and No Vacancy News

🎲 Step inside the newly transformed Rio Las Vegas! I’m going behind the scenes with Patrick Miller, President & CEO of Rio Las Vegas, to explore the exciting upgrades and vibrant energy that are redefining this iconic property. =] 🔑 In this episode, we cover: • Rio’s rich history as the original locals’ hangout and its unique all-suites concept. • Dreamscape’s vision for reviving the property with redesigned rooms, upgraded casino floors, and exciting new amenities.  • A sneak peek into the National Finals Rodeo (NFR) festivities, including live music, pop-up bars,...

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FNA 159: Reinventing Rio show art FNA 159: Reinventing Rio

No Vacancy Live and No Vacancy News

Live from the Rio in Las Vegas! Dreamscape just invested $340 million into its first phase reinvention of this iconic property. Glenn is onsite having a great time with Kevin Kenny, Brand Marketing Manager at Riio who shares everything about NFR and more. Craig, Dave and Suzanne ate here too. Bonus guest, John Sturgess of Adogo. Join us for our happy hour show and kick off your weekend with a laugh!

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More Episodes

Unlock the secrets of local SEO and more for extended stay for hotels! 

We’re joined by Gordon Liametz, founder and CEO of Digital Escape, who breaks down actionable steps to make your hotel stand out in local searches. Whether you’re managing an independent property or a branded hotel, this conversation reveals how small changes can drive big visibility. 

Tune in and learn how to position your extended stay property as a top choice in your area!

In this episode, you’ll learn:

•    Local SEO Basics – What is local SEO, and why it matters more than you might think.

•    Google Algorithms Explained – Discover the 5 algorithms impacting your hotel’s visibility.

•    The Power of Local Searches – 46% of mobile searches are local intent-based, not brand-focused.

•    20-Step Self-Audit Checklist – Start improving visibility with Gordon’s proven checklist.

•    Google Business Listing Essentials – Tips to maximize your hotel’s Google Business profile.

•    Star Ratings & Photos – Why accurate ratings and quality images can transform booking rates.

•    Effective Use of Keywords – How to use keywords, geo-marking, and latitude/longitude for a boost.

•    Video and Photography Tips – Balance authenticity and professionalism to attract guests.

•    Seasonal Tips for Visibility – Update your listing images and hero photos for the best impact.

Get insider insights to improve your online presence and outshine competitors in local search results!

Today’s episode is sponsored by ESLA’s inaugural regional event, taking place Wed. Dec 4 at the Crowne Plaza Ravinia in Atlanta. Learn more at ESLA.org.

Also, sposnored by Dellisart Hospitality (www.dellisart.com), the leader in the third-party management of Extended Stay hotels. 


#HotelSEO #LocalSEO #HospitalityMarketing #DigitalEscape #HotelVisibility #HotelMarketing #SEOExperts