How a Third-Generation Family Business Scaled Past $100M — Featuring Steve Sheinkopf
Release Date: 05/06/2025
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info_outlineIn this episode of The Eight Figure Product CEO, Luke Peters interviews Steve Sheinkopf, CEO of Yale Appliance. Steve shares the real story behind scaling a third-generation family business to over $100M in revenue, leading with innovation while staying rooted in tradition.
You’ll hear about:
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Building a modern brand inside a legacy business
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Lessons from running a 250+ person team in a competitive market
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How digital marketing and service innovation drove Yale’s growth
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Balancing operational excellence with long-term brand equity
If you're a founder, family business owner, or scaling operator—this episode is packed with practical wisdom you can put to work.