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Making a Difference: Non-Profit Marketing Strategies for Rare Diseases

Pathmonk Presents Podcast

Release Date: 05/13/2024

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Pathmonk Presents Podcast

In this episode of Pathmonk Presents, we dive into the world of digital growth with Ali Ghassemi from As founder and CEO, Ali is revolutionizing the rug industry by connecting designers directly with skilled artisans through a digital platform.  Learn how Weaver & Loom streamlines the design and production process, eliminating layers of middlemen to deliver faster, more ethical results.  Discover the strategies and insights behind Ali's vision to shape the future of bespoke design and transform a centuries-old industry.

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In today's episode we're joined by Krinal Mehta, Senior Manager of SEO at . Krinal shares his expertise in optimizing FreshBooks' online presence and the impact of their SaaS-based accounting software on small businesses.  Learn about FreshBooks' journey in supporting business owners with expense tracking, payroll, and more, along with Krinal’s insights on FreshBooks' strategic approach to user-friendly experiences and efficient business operations.  Let's dive into the world of FreshBooks and discover how they're transforming the way businesses manage their finances.  

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Unlocking Marketing Success From SEO to Client Acquisition | Lonnie Ayers from SAP BW Consulting show art Unlocking Marketing Success From SEO to Client Acquisition | Lonnie Ayers from SAP BW Consulting

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Join us on Pathmonk Presents as we delve into the dynamic world of digital marketing with Lonnie Ayers, President and CEO of In this episode, Lonnie shares his wealth of experience in inbound marketing, lead generation, and client acquisition. Discover how SAP BW Consulting leverages SAP BW and SAP BusinessObjects tools, alongside HubSpot's CRM system, to drive remarkable business growth for SAP Partners and customers. With insights into diverse industries and high-impact strategies, Lonnie reveals the secrets behind successful marketing funnels and organic traffic generation.  Tune in...

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In this episode of Pathmonk Presents, we sit down with Stephen Trevathan, CMO at . Stephen discusses the firm's dedication to helping clients navigate personal injury, property insurance disputes, and construction defects.  Explore how Herman & Wells leverages innovative marketing and a client-centric approach to make legal services more accessible and effective.  Tune in for insights on their proven strategies and commitment to client success.  

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Discover how Diksha Gupta from drives remarkable business growth through expert PPC, paid social, and other digital marketing strategies.  In this episode, she shares her insights on lead generation, website optimization, and AI-driven marketing, providing valuable tips to help businesses and digital agencies succeed in the competitive digital landscape.  Tune in to learn how Wildnet Technologies partners with clients worldwide to deliver innovative and effective digital marketing solutions.  

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Elevating IT Consultancy with Human-Centric Approach | Valeriana Colon from Connect Centric show art Elevating IT Consultancy with Human-Centric Approach | Valeriana Colon from Connect Centric

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In this episode, Dr. Valeriana Colón, Strategic Growth Leader at , shares insights into their human-centric consultancy approach. Combining IQ with EQ, Connect Centric ensures sustainable growth and strong partnerships through tailored strategies.  Dr. Colón emphasizes process improvement and strategy, addressing challenges like technology integration and cybersecurity. Connect Centric's focus on empathy and collaboration sets them apart in the tech landscape, bridging the gap between humans and technology.  Join us to discover how Connect Centric is redefining IT solutions for...

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In today's podcast, Bill Porter, Head of Marketing at , shares insights on navigating data privacy challenges. With 20+ years of experience, Bill discusses Privaini's role in providing actionable insights to mitigate privacy risks for enterprises.  He emphasizes the importance of staying informed about evolving regulations and leveraging tools like Privaini to ensure compliance.  Tune in to discover how Privaini is empowering businesses to navigate the complex landscape of data privacy and maintain trust with customers.  

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In this episode, Sean Giles, Director of Growth at , shares insights into digital marketing and web development. With a decade of agency experience, Sean discusses WebBox's mission and strategies, focusing on bespoke solutions for clients in sport, health, and leisure.  Learn about WebBox's client acquisition channels and Sean's view on websites' role in client acquisition. Explore tips for effective website lead generation and Sean's day-to-day tasks. Discover Sean's vision for marketing technology and his advice for marketers. Lastly, Sean highlights WebBox's commitment to helping...

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Feeling lost in the sea of non-profits? This episode equips you with a life raft! Trena Myers, CEO of Rare Wish, shares her experience building a successful organization for rare diseases. Learn how Rare Wish uses strategic marketing to raise awareness, engage supporters, and ultimately, change lives.

Discover how their website acts as a central hub for granting wishes, connecting patients with resources, and advocating for the rare disease community. Join us and gain valuable insights to make your non-profit a beacon of hope!