Ep. 235 - Inconvenient Entrepreneurs: How Not To Start A Business with Robbie and Nicole Harper
Thriving in Tandem: The podcast for married entrepreneurs
Release Date: 11/25/2025
Thriving in Tandem: The podcast for married entrepreneurs
Want to live a better balanced life and win in marriage AND business at the same time? Purchase our (audio) book Tandem: The married entrepreneurs’ guide for greater work-life balance. Download the 5 Daily Habits to Thrive in Tandem Need some insight into how to balance it all? Schedule a free discovery call. What happens when a career shake-up, a calling to entrepreneurship, and a surprise pregnancy all collide at once? In this episode, Robert sits down with Robbie and Nicole Harper—co-founders of Blue Ridge PR—to talk about what it really looks like to build a business while...
info_outlineThriving in Tandem: The podcast for married entrepreneurs
Want to live a better balanced life and win in marriage AND business at the same time? Purchase our (audio) book Tandem: The married entrepreneurs’ guide for greater work-life balance. FREE Marriage and Business Assessment Need some insight into how to balance it all? Schedule a free discovery call. As married entrepreneurs, it’s easy to fall into traps that seem harmless but quietly eat away at your profits, your time, and even your marriage. In this episode, Robert and Kay Lee uncover five hidden growth traps that keep business owners stuck working harder instead of...
info_outlineThriving in Tandem: The podcast for married entrepreneurs
When big ideas stall, it’s rarely because the idea is bad—it’s because people get stuck. In this week’s conversation, we welcome strategist and author Susan Schramm (chair of Nehemiah Project; founder of Go To Market Impact) to unpack how married entrepreneurs can de-risk decisions at work and at home—without killing momentum or connection. Susan introduces her De-Risk System for Impact, a simple, people-first way to move initiatives forward: clarify why and why now, name who must take action, surface assumptions, and explore both upside and downside risk—including the risk of...
info_outlineThriving in Tandem: The podcast for married entrepreneurs
Cracker Barrel’s attempted rebrand lit up the internet—but the logo was only the tip of the iceberg. In this episode, Robert and Kay Lee unpack what really happened: rapid, sweeping changes to brand visuals, menu staples, and in-store experience that left loyal customers feeling ignored. Robert draws on his Coca-Cola days to connect the dots to “New Coke” and other big-brand missteps. The lesson for married entrepreneurs? Expansion is great—if you bring your core with you. We talk about how to modernize without losing the soul of your brand, why you must weight research toward your...
info_outlineThriving in Tandem: The podcast for married entrepreneurs
Live Life Rich Book Website: Instagram: @marissanehlsen Facebook: Twitter:@MarissaNehlsen LinkedIn: Eight-figure founder and wealth strategist Marissa Nehlsen returns to share how married entrepreneurs can build real wealth and protect what matters most at home. From her North Dakota roots to stewarding multiple Costa Rica retreat properties, Marissa unpacks the mindset shifts that moved her from hustle to harmony—where profit funds purpose, family, and freedom. She reveals why “keeping moving” doesn’t mean doing more; it means making better, braver...
info_outlineThriving in Tandem: The podcast for married entrepreneurs
After a jam-packed few weeks onboarding clients and juggling a major project, Robert & Kay Lee get real about a message every married entrepreneur needs to hear: “Hustle now, rest later” is a myth that steals joy, strains marriages, and sabotages long-term business value. In this candid conversation, they unpack why constant grind doesn’t equal greater achievement—and how to build a business that grows and lets you enjoy life with your spouse now, not “someday.” You’ll hear how choosing family over finance actually creates a stronger company: better culture, lower turnover,...
info_outlineThriving in Tandem: The podcast for married entrepreneurs
Every married entrepreneur knows mistakes come with the territory—but they don’t have to derail your marriage or business. In this episode, Robert and Kay Lee pull back the curtain on the top five mistakes they’ve made as married entrepreneurs—and the lessons learned along the way. From overlooking the “Chief Feelings Officer” to chasing shiny objects, they share candid stories that cost them time, money, and peace (sometimes six figures!). You’ll hear how “hiring for convenience” created unnecessary conflict, why building real friendships beats pouring money into funnels,...
info_outlineThriving in Tandem: The podcast for married entrepreneurs
With over 10,000 AI tools at our fingertips, it’s tempting to think technology will be our golden ticket to efficiency, profits, and free time. The problem? All that “help” can actually lead to tech creep—where one more tool, one more subscription, and one more DIY task sneak onto your plate until your calendar is full and your marriage is on the back burner. Bottom line: Tech can absolutely help you grow your business and free up more time for your marriage—if you use it in moderation and keep your focus on the high-level work only you can do. 🎧 Listen now to learn how to put...
info_outlineThriving in Tandem: The podcast for married entrepreneurs
When roles shift at home and at work, even strong couples can feel the strain. In this episode, returning guests Shay and Phil Bynes (Kingdom Driven Entrepreneur) pull back the curtain on their four-year journey of transitioning Shay out of the CEO seat and Phil in—while raising three kids and continuing to lead a global movement. They share what changed, what didn’t, and how they protected connection through it all. You’ll hear how they navigated identity, authority, and expectations as spouses and co-leaders—without letting business tension become marital tension. From hearing...
info_outlineThriving in Tandem: The podcast for married entrepreneurs
Get on the waitlist for a Thriving in Tandem event near you. Want to live a better balanced life and win in marriage AND business at the same time? Purchase our (audio) book Tandem: The married entrepreneurs’ guide for greater work-life balance. Download the 5 Daily Habits to Thrive in Tandem Need some insight into how to balance it all? Schedule a free discovery call. Every married entrepreneur knows the challenge of managing different energy levels—especially when one spouse is ready to go full throttle and the other needs to pace themselves. In this episode, Robert...
info_outlineWant to live a better balanced life and win in marriage AND business at the same time? Purchase our (audio) book Tandem: The married entrepreneurs’ guide for greater work-life balance. https://www.thetandembook.com/
Download the 5 Daily Habits to Thrive in Tandem https://marriedentrepreneur.co/5-daily-habits-download
Need some insight into how to balance it all? Schedule a free discovery call. https://marriedentrepreneur.co/lets-talk
What happens when a career shake-up, a calling to entrepreneurship, and a surprise pregnancy all collide at once? In this episode, Robert sits down with Robbie and Nicole Harper—co-founders of Blue Ridge PR—to talk about what it really looks like to build a business while protecting your marriage and family. Robbie shares how leaving an unhealthy work situation became the catalyst for launching their PR firm, while Nicole reflects on the early season of keeping the “home fires burning” so the business could get off the ground.
You’ll hear how they navigated financial uncertainty, parenting stress, and the emotional ups and downs that come with entrepreneurship—especially when one spouse processes internally and the other needs to talk it out. Their secret? Honest communication, giving each other space to process, and learning how to “carry the baton” when the other spouse is spiraling. They even share practical tools they use in real life (including one surprising app that helps them process emotions and stay connected).
The Harpers also unpack what it takes to protect your relationship long-term—especially as kids grow up and empty nest seasons approach. From beach walks and “broke date nights” to ice cream runs and dog walks, they remind us that connection doesn’t require a big budget—just intentionality. If you’re a married entrepreneur trying to build something meaningful without losing each other in the process, this conversation will feel like a deep breath and a roadmap.
Key Takeaways
-
Don’t let life stack up without a pause. Regularly audit what’s working and what’s adding unnecessary stress.
-
Start-up seasons are intense—support is everything. A spouse being genuinely “on board” can be the difference between breaking and building.
-
Communication is the real safety net. When money is tight or clients are slow to pay, staying connected keeps fear from taking over.
-
Only one meltdown at a time is a win. Learn how to stabilize each other when one spouse is spiraling.
-
Give each other space to process differently. Some need silence and a walk; others need to talk it out to find clarity.
-
Connection doesn’t need to be fancy. Ice cream runs, dog walks, beach subs—small moments can be the most impactful.
-
Protect the marriage before the empty nest arrives. Keep investing now so you don’t wake up later wondering, “Who are you?”
-
Intertwined lives require extra intentionality. When work, church, and family overlap, boundaries and check-ins matter even more.
Bio:
Robbie Harper, MBA, and Nicole Harper are the co-founders of Blue Bridge PR, a public relations firm focused on building reputation for faith-driven and values-based organizations. Robbie serves on the boards of both the U.S. Christian Chamber of Commerce and the Central Florida Christian Chamber of Commerce. Nicole is also the Children’s Minister at Stetson Baptist Church. They live in DeLand, Florida, with their three children. Connect with them at https://www.bluebridgepr.com.