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SPECIAL EPISODE: Racism, Fear And Caring In Private Practice | TPOT 132

The Practice of Therapy Podcast with Gordon Brewer

Release Date: 06/08/2020

The Mindset Shifts That Make Private Practice Feel More Sustainable | Tyana Tavakol | TPOT 441 show art The Mindset Shifts That Make Private Practice Feel More Sustainable | Tyana Tavakol | TPOT 441

The Practice of Therapy Podcast with Gordon Brewer

What if the biggest thing holding your private practice back isn't your marketing strategy but your mindset? In this episode, I'm joined by Tyana Tavakol to talk about the beliefs that shape the way we build our practices. We explore scarcity versus abundance, the value of finding your niche, and why trying to appeal to everyone often keeps you from connecting with the clients who need you most. We also dive into building an online practice, creating meaningful professional relationships, and learning to trust your own expertise instead of comparing yourself to everyone else. If you've ever...

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Private Practice Stress: What’s Filling Your Bucket? | Kristin Oja | TPOT 440 show art Private Practice Stress: What’s Filling Your Bucket? | Kristin Oja | TPOT 440

The Practice of Therapy Podcast with Gordon Brewer

Are you burning out in private practice without realizing it? In this episode of The Practice of Therapy Podcast, Gordon talks with Kristin Oja, DNP, founder of STAT Wellness, about optimizing stress resilience and preventing burnout. Kristin shares a functional medicine perspective on why burnout is not always caused by work alone. Often, it is the buildup of stressors outside of work, including sleep, caffeine, exercise, relationships, technology, self-talk, and lack of recovery. Kristin explains the idea of the “stress bucket” and how even good things, like exercise, intermittent...

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How AI Search Is Changing Private Practice Marketing | Natalie Moore | TPOT 439 show art How AI Search Is Changing Private Practice Marketing | Natalie Moore | TPOT 439

The Practice of Therapy Podcast with Gordon Brewer

Is SEO dead, or is it just changing? In this episode, I’m joined again by Natalie Moore, a licensed marriage and family therapist and SEO coach for therapists in private practice. Natalie breaks down the difference between SEO and AIO, or artificial intelligence optimization, and explains why therapists don’t need to panic about AI search replacing traditional SEO. We talk about how private practice owners can make their websites easier to find on Google, ChatGPT, Perplexity, and other AI search tools. Natalie shares why specialty pages, Google Business Profiles, clear niche messaging, and...

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How to Protect Your Private Practice From the Unexpected | Jeanine Rousso | TPOT 438 show art How to Protect Your Private Practice From the Unexpected | Jeanine Rousso | TPOT 438

The Practice of Therapy Podcast with Gordon Brewer

What happens when the therapist is the one who needs support? In this episode, I’m talking about the very real challenges therapists face when life disrupts their ability to work. Private practice can offer freedom and flexibility, but it can also leave clinicians vulnerable when illness, grief, natural disasters, burnout, or unexpected emergencies come up. We’ll look at why therapists need a safety net, how financial stress impacts clinicians, and what it means to prepare your practice for the unexpected. From emergency grants and burnout prevention to referral networks and professional...

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Building a Private Practice Right Out of Grad School | Jarrod Hoffman | TPOT 437 show art Building a Private Practice Right Out of Grad School | Jarrod Hoffman | TPOT 437

The Practice of Therapy Podcast with Gordon Brewer

Can you really build a successful private practice right out of grad school? In this episode of The Practice of Therapy Podcast, I talk with Jarrod Hoffman about building a private practice right out of grad school and the lessons he has learned in those early years of practice ownership. Jarrod shares his experience of stepping into private practice, navigating pricing, working through imposter syndrome, and learning how to communicate the value of the work he does. We also talk about why niching matters, how our own stories often shape the clients we feel called to serve, and why private...

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What I’d Do Differently If I Started Private Practice Today | TPOT 436 show art What I’d Do Differently If I Started Private Practice Today | TPOT 436

The Practice of Therapy Podcast with Gordon Brewer

When I started my private practice nearly 20 years ago, there were not nearly as many resources available for therapists as there are today. I learned a lot by trial and error, and looking back, there are definitely some things I would do differently. In this episode, I’m sharing what I wish I had known when I first started private practice. One of the biggest lessons I learned is that I made things more complicated than they needed to be. From keeping paper records to waiting too long to outsource, I can see now how simpler systems would have made a big difference early on. I talk about the...

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From Imposter Syndrome to Confident Private Practice Owner | Bianca Hughes | TPOT 435 show art From Imposter Syndrome to Confident Private Practice Owner | Bianca Hughes | TPOT 435

The Practice of Therapy Podcast with Gordon Brewer

Are you charging enough in private practice, or does guilt keep getting in the way? In this episode, Gordon is joined by Bianca Hughes, LPC, therapist, speaker, mentor, and founder of Authentically BU and the Soulful Clinician Collective. Bianca shares how she moved from hospital work into private practice and the mindset shifts that helped her build a career that feels aligned, sustainable, and authentic. Gordon and Bianca talk about money mindset, imposter syndrome, marketing, confidence, and why therapists need to see themselves as both clinicians and business owners. Bianca also shares why...

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How to Make Therapy More Culturally Responsive | Dr. Phebe Brako | TPOT 434 show art How to Make Therapy More Culturally Responsive | Dr. Phebe Brako | TPOT 434

The Practice of Therapy Podcast with Gordon Brewer

In this episode, I’m joined by Dr. Phebe Brako for a really thoughtful conversation about what it means to make therapy more culturally responsive. So many of the clinical theories we learn were developed through a Western lens, and while those theories can be helpful, they don’t always fit every client, every family system, or every cultural background. Dr. Phebe talks about why therapists need to examine their own worldview, stay curious about their clients’ lived experiences, and be willing to adapt the models they use in the therapy room. We talk about culture, family systems, CBT,...

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Why Private Practice Looks So Different Now | Lex E Santí | TPOT 433 show art Why Private Practice Looks So Different Now | Lex E Santí | TPOT 433

The Practice of Therapy Podcast with Gordon Brewer

Private practice has changed a LOT over the last few years… and therapists are still trying to figure out what comes next. In this episode, Gordon talks with Lex E. Santi about the evolution of therapy after telehealth, online platforms, insurance shifts, and changing client expectations. They dive into why more clinicians are entering private practice, why clients still crave in-person connection, and how companies like BetterHelp, Alma, and Headway are reshaping the profession. They also explore the pressure therapists feel to market themselves, build niches, and create an online presence...

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What to Say to Someone Grieving (Most People Get This Wrong) | Shelby Forsythia | TPOT 432 show art What to Say to Someone Grieving (Most People Get This Wrong) | Shelby Forsythia | TPOT 432

The Practice of Therapy Podcast with Gordon Brewer

Grief is something every one of us will face at some point, and yet most of us have no idea what to say when someone is hurting. In this episode, I’m joined by Shelby Forsythia, a grief coach, author, and host of the Grief Grower podcast. Shelby shares her own story of profound loss and how it shaped the work she does today, helping people navigate grief in a way that actually honors what they are going through. We talk about why so many common phrases miss the mark, what grieving people are really experiencing beneath the surface, and how grief doesn’t just affect your emotions, it...

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More Episodes

In this episode, Gordon dives deep and speaks out about racism, white privilege, and fear and how we can do a better job about speaking truth, reaching out, and genuinely helping one another through this time. Gordon explains how we can speak loudest at the ballot box. Plus, he talks about how we can use free speech responsibly and the importance of emotional intelligence. It’s time that Gordon no longer keeps silent about racism, bigotry, and white privilege. Let’s end racism together.

We Need To Speak Truth

We need to speak truth to what is going on around us – this has been happening for centuries. Our country needs to do what we need to do to change things. Gordon is still learning about how his prejudices have affected himself and others.

As white people, we do not know what it’s like to go into a place and be automatically self-conscious. Gordon hasn’t done enough to reach out to people in this situation and help them feel comfortable. We need to let people know that we are safe people. Have the power to speak out against other people’s injustices, prejudices, and racism. It’s time for us to speak out.

We Need To Speak Out

We can speak out loudest at the ballot box. The rhetoric and talk that we have heard from our political leaders over the last four years need to stop. This speech is doing nothing but creating more division within our country. The rhetoric has got to end. We need to use free speech responsibly – words do count.

We have an opportunity to use our knowledge with psychology and emotions to teach people emotional intelligence. Racism is rooted in fear – it’s fear of someone that looks and speaks differently than us. There is no “they” or “them.” It’s all of US. We need to get away from separating ourselves based on economic status, what we look like, and how we speak.

We Need To Stand Together

We need to go above and beyond and reach out to our clients of color. We need to let them know that we are aware of what’s going on and how it may be affecting them. Gordon is feeling a lot of grief and guilt around this as a white person. It is time to be very aware and be there for others. Be present with people and stand with them. Reach out to each other and understand how racism is affecting those around us.

Being transparent… Some of the resources below use affiliate links which simply means we receive a commission if you purchase using the links, at no extra cost to you. Thanks for using the links!

Resources

TherapyNotes.com

Racism Resources

The Session Note Helper System

Free Google G-Suite Hacks Sheet you can get here.

Join the G-Suite for Therapists Users Group

Money Matters in Private Practice | The Course

G Suite for Therapists | The E-Course

Cool Resources

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Meet Gordon Brewer, MEd, LMFT