Dana McNeil & Nancy Ryan | Getting Confident For Successful Couple's Practices | TPOT 142
The Practice of Therapy Podcast with Gordon Brewer
Release Date: 08/24/2020
The Practice of Therapy Podcast with Gordon Brewer
What if the biggest thing holding your private practice back isn't your marketing strategy but your mindset? In this episode, I'm joined by Tyana Tavakol to talk about the beliefs that shape the way we build our practices. We explore scarcity versus abundance, the value of finding your niche, and why trying to appeal to everyone often keeps you from connecting with the clients who need you most. We also dive into building an online practice, creating meaningful professional relationships, and learning to trust your own expertise instead of comparing yourself to everyone else. If you've ever...
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Are you burning out in private practice without realizing it? In this episode of The Practice of Therapy Podcast, Gordon talks with Kristin Oja, DNP, founder of STAT Wellness, about optimizing stress resilience and preventing burnout. Kristin shares a functional medicine perspective on why burnout is not always caused by work alone. Often, it is the buildup of stressors outside of work, including sleep, caffeine, exercise, relationships, technology, self-talk, and lack of recovery. Kristin explains the idea of the “stress bucket” and how even good things, like exercise, intermittent...
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Is SEO dead, or is it just changing? In this episode, I’m joined again by Natalie Moore, a licensed marriage and family therapist and SEO coach for therapists in private practice. Natalie breaks down the difference between SEO and AIO, or artificial intelligence optimization, and explains why therapists don’t need to panic about AI search replacing traditional SEO. We talk about how private practice owners can make their websites easier to find on Google, ChatGPT, Perplexity, and other AI search tools. Natalie shares why specialty pages, Google Business Profiles, clear niche messaging, and...
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What happens when the therapist is the one who needs support? In this episode, I’m talking about the very real challenges therapists face when life disrupts their ability to work. Private practice can offer freedom and flexibility, but it can also leave clinicians vulnerable when illness, grief, natural disasters, burnout, or unexpected emergencies come up. We’ll look at why therapists need a safety net, how financial stress impacts clinicians, and what it means to prepare your practice for the unexpected. From emergency grants and burnout prevention to referral networks and professional...
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Can you really build a successful private practice right out of grad school? In this episode of The Practice of Therapy Podcast, I talk with Jarrod Hoffman about building a private practice right out of grad school and the lessons he has learned in those early years of practice ownership. Jarrod shares his experience of stepping into private practice, navigating pricing, working through imposter syndrome, and learning how to communicate the value of the work he does. We also talk about why niching matters, how our own stories often shape the clients we feel called to serve, and why private...
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When I started my private practice nearly 20 years ago, there were not nearly as many resources available for therapists as there are today. I learned a lot by trial and error, and looking back, there are definitely some things I would do differently. In this episode, I’m sharing what I wish I had known when I first started private practice. One of the biggest lessons I learned is that I made things more complicated than they needed to be. From keeping paper records to waiting too long to outsource, I can see now how simpler systems would have made a big difference early on. I talk about the...
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Are you charging enough in private practice, or does guilt keep getting in the way? In this episode, Gordon is joined by Bianca Hughes, LPC, therapist, speaker, mentor, and founder of Authentically BU and the Soulful Clinician Collective. Bianca shares how she moved from hospital work into private practice and the mindset shifts that helped her build a career that feels aligned, sustainable, and authentic. Gordon and Bianca talk about money mindset, imposter syndrome, marketing, confidence, and why therapists need to see themselves as both clinicians and business owners. Bianca also shares why...
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In this episode, I’m joined by Dr. Phebe Brako for a really thoughtful conversation about what it means to make therapy more culturally responsive. So many of the clinical theories we learn were developed through a Western lens, and while those theories can be helpful, they don’t always fit every client, every family system, or every cultural background. Dr. Phebe talks about why therapists need to examine their own worldview, stay curious about their clients’ lived experiences, and be willing to adapt the models they use in the therapy room. We talk about culture, family systems, CBT,...
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Private practice has changed a LOT over the last few years… and therapists are still trying to figure out what comes next. In this episode, Gordon talks with Lex E. Santi about the evolution of therapy after telehealth, online platforms, insurance shifts, and changing client expectations. They dive into why more clinicians are entering private practice, why clients still crave in-person connection, and how companies like BetterHelp, Alma, and Headway are reshaping the profession. They also explore the pressure therapists feel to market themselves, build niches, and create an online presence...
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Grief is something every one of us will face at some point, and yet most of us have no idea what to say when someone is hurting. In this episode, I’m joined by Shelby Forsythia, a grief coach, author, and host of the Grief Grower podcast. Shelby shares her own story of profound loss and how it shaped the work she does today, helping people navigate grief in a way that actually honors what they are going through. We talk about why so many common phrases miss the mark, what grieving people are really experiencing beneath the surface, and how grief doesn’t just affect your emotions, it...
info_outlineIn this episode, Dana McNeil and Nancy Ryan speak about how to be a successful couple's therapist. A couple's therapist needs to be compassionate and connect with the pair. Plus, a couple's therapist has to control the room and not be afraid to make mistakes. If you're looking for a private practice niche, couple's therapy can be an excellent tool for your practice. However, if you find out that couple's therapy is not your specialty, please refer to another therapist. Tune in for more tips about couple's work!
Meet Dana McNeil, LMFT
Dana McNeil is a Licensed Marriage and Family Therapist and is the founder of a group practice called The Relationship Place located in San Diego, California. Dana’s practice specializes in couples’ therapy and utilizes an evidence-based type of couples’ therapy which is known as the Gottman Method. Dana is a certified Gottman Method therapist and Bringing Home Baby instructor. Dana’s practice works with all types of relationship issues from pre-marital counseling, dealing with the aftermath of extramarital affairs, partners working through addiction recovery, the military deployed families, parents of special needs children, LGBTQ, and polyamorous clients.
Dana has been featured on many relationship podcasts and in publications such as the Business Insider, Authority Magazine, Eat This-Not That, Parade, Oprah Living, Martha Stewart Living, Ladders, AARP and is the resident relationship expert on the Cox Communications show “I Do”.
Meet Nancy Ryan, LMFT
Nancy Ryan is a Licensed Marriage and Family Therapist and is the founder of a group practice called The Relationship Therapy Center in Roseville and Fair Oaks, California. Nancy's practice specializes in couples therapy and she is a Certified Gottman Therapist. Nancy's practice works with all types of relationship issues from pre-marital counseling, all types of couples, divorce, and uncoupling, affair recovery, sexual issues, and codependency. Nancy has been featured in the media and in publications such as the Psych Central, Bustle, Elephant Journal, Marriage.com, KFBK News Radio, Fox 40 Sacramento, and Cox Media "Main Street Living".
Client Ambassadors
Do you want to talk about money while you're in the session? It is better to have someone else talk about business aspects with your clients. That way, the therapists do not need to ask their clients for the money. When you go to medical practice, the doctor doesn't ask you for the money; there is a separate person. Having a buffer is enormous.
Handle The Room In Couple's Therapy
You have to be the presence that carries hope and the demeanor. Internally, therapists could be thinking that it's a mess. However, it should never come out in the room. Both partners need to be able to feel like you're on their side. There is a way for you to get the couple to talk to one another. It would help if you were a therapist for the relationship, not for each individual. When one person is talking and sharing, look at the other partner's face, and see how they react.
Call Out Emotions
If someone is aggressive, there needs to be a pause, so you remain in control of the room. When someone is aggressive, then they are not tuned in to the other person's body language. As a therapist, you need to show them what is happening with their partner. A therapist needs to be brave enough to call out emotions. It's a talent that you have to learn because sometimes you get it wrong. It would help if you were comfortable with correcting yourself and making mistakes. There's a dance that happens when you're a perfect couple's therapist.
Normalize Couple's Therapy
Couples aren't in therapy because they can't figure things out. Couples are in therapy because no one teaches them about the couple's communication. Couples should be in therapy because they need to learn the tools. A therapist should also relate to their clients – we all have struggles. A therapist can talk about conflict at their house. That way, the couple will start to feel safe.
Being transparent… Some of the resources below use affiliate links which simply means we receive a commission if you purchase using the links, at no extra cost to you. Thanks for using the links!
Resources
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Dana's Resources
Free Copy of Three Conflict Busting Techniques Confident Couple's Therapists Use to Manage Escalated Clients
The Relationship Place
Dana's Website
Confident Couples Therapist
Nancy's Resources
Relationship Therapy Center
Confident Couples Therapist
Other Resources
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Meet Gordon Brewer, MEd, LMFT
Gordon is the person behind The Practice of Therapy Podcast & Blog. He is also President and Founder of Kingsport Counseling Associates, PLLC. He is a therapist, consultant, business mentor, trainer, and writer. PLEASE Subscribe to The Practice of Therapy Podcast wherever you listen to it. Follow us on Twitter @therapistlearn, and Pinterest, “Like” us on Facebook.